The crisis of Covid-19 put the world on hold. In many countries, borders were closed and businesses were shut for a long period of time. Countries depending on tourism were hit hard when tourists were no longer allowed to enter, leading to serious consequences worldwide. Costa Rica, being a famous ecotourism destination, was one of few countries to reopen the border after only 9 months, giving businesses a headstart in recovery. This brought both opportunities and challenges to managers dealing with the crisis. The relevance of examining crisis management within the ecotourism industry during Covid-19 is therefore tangible. This study aims to provide a deeper understanding of how managers in ecotourism businesses were affected in terms of ontological security and social networks while managing the Covid-19 crisis. A qualitative study has been performed, based on six semi-structured interviews. The interviewees were managers from different areas in tourism: four hotels, one restaurant and one tourist company. Chosen theories are the concept of ontological security, Steve Matthewman’s perspective on Covid-19 and the social network concept. The results show that social networks can influence the feeling of ontological security, which in turn may affect the crisis management during the Covid-19 crises. Uncertainty was a significant aspect when looking at the results.
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:oru-107122 |
Date | January 2023 |
Creators | Molander, Louise, Sobrino, Ebba |
Publisher | Örebro universitet, Institutionen för humaniora, utbildnings- och samhällsvetenskap |
Source Sets | DiVA Archive at Upsalla University |
Language | English |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
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