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Previous issue date: 2006-06-02 / The research in question looked for to establish the relation between the motivation (of the proprietor of apartment) to change itself of another one apartment, in closed vertical condominium (residential mobility) in the period of the recognition of the necessity, and the satisfaction with the apartment after consume. The universe or the population chosen for the development of the study was of proprietors of apartment in vertical condominiums located in the region metropolitan of Natal. The analysis of data was made using the techniques of linear regression and logistic regression between variables. The linear regression found relations between the motivations for housing change and the satisfaction in after consume with some attributes of the apartment. The logistic regression showed that relations between the motivations for change and the general satisfaction to the apartment exist as a whole, in the period after consumes. With regard to the motivation to change itself of a apartment for another one, some reasons shown more motivation them the others. The research found different degrees of satisfaction with certain characteristics of the apartment and degrees of no satisfaction with others. Finally the results of the research had contributed for the reply of the problem that guided the present study, therefore had obtained in such a way to find how much logistic not linear relations between the two periods purchase (recognition of the necessity and evaluation after consume) and had elucidated the process that goes since the choice the product until the satisfaction of the necessities / Este trabalho procurou estabelecer a rela??o entre a motiva??o (do propriet?rio de im?veis) para se mudar de um im?vel para um outro, em condom?nio vertical fechado (mobilidade residencial) no est?gio de reconhecimento da necessidade, e a satisfa??o com o im?vel no est?gio da avalia??o de p?s-consumo. O universo ou a popula??o escolhida para o desenvolvimento do estudo foi a de propriet?rios de im?veis em condom?nios verticais localizados na regi?o metropolitana de Natal. A an?lise de dados foi feita utilizando-se as t?cnicas de regress?o linear e regress?o n?o linear log?stica entre vari?veis. A regress?o linear encontrou rela??es entre as motiva??es para mudan?a de moradia e a satisfa??o no p?s-consumo com alguns atributos dos im?veis. A regress?o n?o linear log?stica mostrou que existem rela??es entre as motiva??es para mudan?a de moradia e a satisfa??o geral relativos aos im?veis como um todo, no est?gio de p?s-consumo. Com rela??o ? motiva??o para se mudar de um im?vel para outro, alguns motivos se mostraram mais motivadores do que outros. A satisfa??o, no est?gio de p?s-consumo com os atributos dos im?veis em condom?nios verticais fechados, encontrou graus diferentes de satisfa??o com certas caracter?sticas dos im?veis e graus de insatisfa??o com outras. Por fim os resultados da pesquisa contribu?ram para a resposta do problema que norteou o presente estudo, pois conseguiram encontrar rela??es tanto lineares quanto n?o lineares log?sticas entre os dois est?gios de compra (reconhecimento da necessidade e avalia??o de p?s-consumo) e elucidaram como se d? o processo que vai desde a escolha do produto at? a satisfa??o das necessidades do consumidor de im?veis de condom?nios verticais fechados
| Identifer | oai:union.ndltd.org:IBICT/oai:repositorio.ufrn.br:123456789/12186 |
| Date | 02 June 2006 |
| Creators | Campos J?nior, Geraldo Bezerra |
| Contributors | CPF:23761210434, http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4783415P7, Lopes, Fernando Dias, CPF:59550767000, http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4701722H7, Alexandre, Mauro Lemuel de Oliveira, Infante, Vidal Sunci?n |
| Publisher | Universidade Federal do Rio Grande do Norte, Programa de P?s-Gradua??o em Administra??o, UFRN, BR, Pol?ticas e Gest?o P?blicas; Gest?o Organizacional |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | application/pdf |
| Source | reponame:Repositório Institucional da UFRN, instname:Universidade Federal do Rio Grande do Norte, instacron:UFRN |
| Rights | info:eu-repo/semantics/openAccess |
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