This study provides practical insights into how organizations can achieve deliberate organizational routine change, a topic that has not been extensively explored in existing literature. Grounded in Feldman and Pentland's (2003) theory of routine change, the research examines routine actors' perceptions of formal process descriptions (ostensive routine aspects) and their actual performance variations (performative routine aspects). The study introduces a descriptive tool to interpret the interplay and perceptions of these two aspects, demonstrating how this can lead to practical insights that inform deliberate routine change. This is illustrated by focusing on SAAB's Sales (SP) and Product Life Cycle Management (PLCM) processes within the context of their Future Product Candidates initiative in the shadow of the RussoUkrainian war. This focus could substantially contribute to the organizational routine change literature, offering valuable insights for both organizations and academics, as it has not been thoroughly explored. Additionally, the research provides actionable insights for SAAB, highlighting the need to balance adherence to successful routine elements with the flexibility required for future changes. Based on routine actors' perceptions of the identified performative variations, the research suggests adjustments to adapt SAAB’s SP and PLCM processes to the transforming defense environment: Maintain guiding checklists: While some routine actors found them beneficial, flexibility might be needed if they become a hindrance in the future. Reduce the over-quantification of unknowns: This aligns with the strategic shift towards exploration, requiring the embrace of uncertainty. Clarify and encourage more open customer engagement in the early PLCM stages: Fosters exploration but may require training and clear communication to avoid overpromising. Complement the current PLCM process with an incubation process: To encourage, capture, and develop employees’ ideas.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:liu-204564 |
| Date | January 2024 |
| Creators | Rohdin, Jonas, Ziyambe, Chipo |
| Publisher | Linköpings universitet, Institutionen för ekonomisk och industriell utveckling, Linköpings universitet, Filosofiska fakulteten |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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