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Social comparison, social networking sites, and the workplace

Indiana University-Purdue University Indianapolis (IUPUI) / Although social comparison has been studied for over 60 years, little research has
been done to determine the effects it has on the workplace. Moreover, the explosion of
social networking sites and their potential impact on the workplace have been largely
overlooked by organizational researchers. Therefore, this study will attempt to evaluate
the effect social comparison, specifically through social media, has on work relevant
outcomes such as one’s job satisfaction, life satisfaction, and entitlement, moderated by
materialism (relevance) and job expectations (attainability) of the referent other.
Participants selected from an alumni database of a large Midwestern University were
asked to view a manipulated Facebook newsfeed page and then complete a brief survey
(N=290). A hierarchical multiple regression was conducted to assess the hypotheses.
Results, implications, and limitations are also discussed.

Identiferoai:union.ndltd.org:IUPUI/oai:scholarworks.iupui.edu:1805/7902
Date January 2015
CreatorsTomasik, Rachel E.
ContributorsAshburn-Nardo, Leslie, Williams, Jane R., Boyd, Elizabeth
Source SetsIndiana University-Purdue University Indianapolis
Languageen_US
Detected LanguageEnglish
TypeThesis

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