Return to search

How does white-collar workers’ perception of AI impact their work motivation from an SDT perspective?

Date: 05/29/2024 Level: Bachelor Thesis in Business Administration, 15 ECTS. Department: School of Business, Society and Engineering, Mälardalen University Authors: Kevin Forsberg (2002/03/08), Warda Jama Hussein (2000/02/19), Jimmy Tolis (1998/11/18). Title: How does white-collar workers’ perception of AI impact their work motivation from an SDT perspective?  Supervisor: Edward Gillmore Keywords: AI, autonomy, competence, motivation, self-determination theory, flexibility, confidence, control, influence.  Research question: How do white-collar workers perceive the potential impact of AI on their work motivation? Method: Utilizing the phenomenon of digitalization amongst white-collar workers as the empirical context, a quantitative research approach was adopted. The primary data was collected through a questionnaire that was distributed among white-collar workers within a Logistic & Supply chain company. Conclusion: The results of this research show that white-collar workers perceive that AI will enhance the sense of autonomy and competence, which in turn will increase their expected work motivation.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mdh-67016
Date January 2024
CreatorsForsberg, Kevin, Jama Hussein, Warda, Tolis, Jimmy
PublisherMälardalens universitet, Akademin för ekonomi, samhälle och teknik
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

Page generated in 0.0018 seconds