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Analýza možnosti vzniku nové cestovní kanceláře - zakladatelský projekt / The analysis of a foundation a new tour operator - business plan

The aim of the thesis is to elaborate a business plan for a newly established tour operator that will compile both domestic and foreign tours tailored for customers and their pets. It will then evaluate the possibility of realization. The thesis consists of three parts. The first part is generally characterized by entrepreneurial activity in the Czech Republic, legislative requirements and legal forms of business. At this general level is applied to business activities of tour operators. The second part of the document defines the term business plan including its requirements and general users. The third part is an particular emerging business plan tour operator Pet Travel Ltd. Business plan presents the characteristics of the business purpose, analysis and market environment and finally marketing and financial plan. The conclusions will be drawn to the success and risks of the project.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:75183
Date January 2010
CreatorsNovotná, Petra
ContributorsPetrů, Zdenka, Bakos, Tomáš
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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