The survey has been conducted about how older adults use digital services on the Internet, what their thoughts are about them and the problems that can arise during use. The purpose of the survey is to treat the qualitative data to see what factors affect older adults to use various digital services to operate in society. This purpose has arisen from the problem which older adults are the smallest but fastest growing user group to take advantage of digital opportunities, today's society more or less requires that you have some sort of digital knowledge to be able to benefit from its services. Based on the objective, we have formulated our research question "Older adults are the fastest growing group of digital users, but in total still the lowest represented user group. What contributes to the rapid rise and what can we learn from the users of today on how to develop digital services for this age group in the future?" We chose to write about this project because we think that the subject is relevant and interesting to explore. Since one can see the obvious problems regarding this in everyday life, we chose to more deeply explore the area to give us a broader view. We have used qualitative methods like observations and semistructured interviews, these have been applied from prior knowledge of how to perform these methods to enable a good data collection. We have also created our own modified model based on the Technology Acceptance Model (TAM) and the Unified Theory of Acceptance and Use of Technology (UTAUT) used to measure technology acceptance. The modified model is applied to the information we developed from them qualitative methods. The results from four informants indicate that there are critical factors that influence the use of digital services such as experience and needs, but these factors are individual and varies from person to person resulting in that there is not a single answer to the question but must be answered for each individual service.
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:lnu-54365 |
Date | January 2016 |
Creators | Bergsten, Victor, Franzén, Gabriel |
Publisher | Linnéuniversitetet, Institutionen för informatik (IK), Linnéuniversitetet, Institutionen för informatik (IK) |
Source Sets | DiVA Archive at Upsalla University |
Language | Swedish |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
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