The topic of this diploma thesis is constantly expanding segment of tourism, known as youth tourism. This diploma thesis describes and examines possibilities of a new form of tourism, a type of tourism aimed at young travellers and which developed along with globalization. The aim of the thesis is to explore this new emerging segment, including its specifications that relate to the development of current society. In the second part there is the evaluation of the questionnaire survey as supportive instrument for validation of described segment and comparison to young travellers from the Czech Republic. The conclusion offers suggestions for service providers focused on target segment.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:262194 |
Date | January 2016 |
Creators | Trsková, Lucie |
Contributors | Dianová, Markéta, Tyslová, Irena |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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