雲端技術在各產業發展迅速，在汽車產業，特別是豪華車廠也進入雲端應用的戰國時代。豪華車輛的功能，因車身區域網路CAN-BUS的廣為應用，車上系統與系統之間能以封包方式的溝通，不僅速度加快、可以儲存紀錄，更可以依人性化需求，給予程式上的軟性調整。豪華車廠的服務體系，在維修車輛的同時，已有別於一般尚未大量使用車身區域網路的車廠。而隨著無線通訊的發達，車上工程程式的存取，也可以經由3G及無線網路來進行，這個動作，成為改變了服務廠體系的關鍵，車輛不需一定要回到服務廠，才能進行相關的維修或診斷動作，也因為這樣雙向溝通的能耐，雲端服務人員可突破區域性限制，對車輛進行服務（如遠端解鎖、搖控發動等）。
進一步可預期，更多的應用程式可經由無線通訊，被安裝在車上，想像在不久的將來，我們只需記住自己的鑰匙編碼，到任何一部具有車身區域及無線網路的車輛上，就可以馬上使用你的電子信箱，你的Car App store，也可以將你個人化的設定做轉移，如：你習慣的乘坐的位置、習慣收聽的電台，甚至是你的駕駛模式等，這些都可以透過隨機存取功能的應用程式來實現。
本論文透過行動研究員的身份，採用質性研究方法，經過長時間的田野調查，從汽車雲端技術的組織、雲端技術在服務廠的維修應用、相關人員的工作形態與技能、使用者的行為模式等，做一全面性的資料搜集與整合，並逐一追溯每一細節，分析服務體系創新的元素為何，並透過進一步推論，找出對於其他豪華車廠、其他產業公司之間的啟示，並由此發現，經由雲端維修的應用，可以預見從汽車產業打開的新事業服務平台。 / The fast development of cloud computing has enabled applications in different industries. For the automotive industry, the competitions for cloud computing is particularly intensive in the luxury car sector. This is due to that CAN-BUS local area network specifically designed for in-car communication is widely implemented and utilized for data recording, transmission and management. A lot of services provided by the car manufacturers and dealers can be integrated with this system for more user friendly approaches. For example through the connectives of 3G and wireless network, related maintenances and diagnoses can be carried out over a distance, therefore the cloud network service providers do not need to be on-site for supports. This breakthrough also diminishes the location barrier, and improves the service efficiencies (e.g. remote unlock service and remote engine start service).
A peek into the future, there will be more applications enabled by the wireless connectives between the vehicles and the cloud networks. Imagine that by simply remember a set of P-I-N number, the user will be able to access personal email accounts, on-line Car App store accounts, frequently used GPS maps, and preferred driver setting such as seat positions, favor radio channels and engine driving models in the near future. All these are independent of which car the user is actually driving.
This thesis is developed through qualitative researches over a long period of field studies from a leading luxury car manufacturer in the industry. It has in-depth discussions on the organization infrastructures, technologies and service flows required to enable cloud computing services related to the after-sale supports and maintenances in the automotive industry. The skills and on-job awareness particular to the front-line staffs and back-end supportive staffs are highlighted, and will be analyzed with different users’ use scenarios. Over these step-by-step examinations, the key elements for service innovation will be identified. To take one step further, these findings will also be related for their implications to other luxury car manufacturers and industries. This is to justify that through the applications of cloud services in the vehicle maintenances, it opens the way for service innovation in service network platform.
| Identifer | oai:union.ndltd.org:CHENGCHI/G0096380068 |
| Creators | 李志豪 |
| Publisher | 國立政治大學 |
| Source Sets | National Chengchi University Libraries |
| Language | 中文 |
| Detected Language | English |
| Type | text |
| Rights | Copyright © nccu library on behalf of the copyright holders |
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