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Previous issue date: 2011-12-16 / This research aims to analyse Viva o Centro A P? (Live Downtown on Foot), an action that has been offered by the Porto Alegre City Hall in the period from 2006 to 2011, starting from the concepts of citizen tourist and educating city. Viva o Centro a P? actions consist of itineraries on foot guided by professors within the city‟s Historical Downtown and in other ancient headquarters. These actions are offered for free to community members and tourists, and have already served approximately 13,000 participations. The first chapter relates theoretical references about Collective Memory, and Sites of Memory, Educating City, Citizen Tourist, and Heritage Interpretation, and also presents examples of other actions that are similar to the one studied here. The second chapter summarizes the history of Porto Alegre City and its way towards heritage preservation, which is precisely the context in which the action comes about. It also analyses the history of the action itself, its organizers, itineraries, professors, and participants. The third chapter presents gathering and analysis of data about the profile of participants taking part in the walk, their motivation to do so, and their opinions about what the action means to them and how they evaluate it. In this analysis, both presence and virtual research was performed through a questionnaire specially developed for this purpose, which obtained 108 answers. 125 messages spontaneously sent to the action coordination were also analysed. The discourse analysis presented by Moraes (2007) was used for this purpose. The conclusions of this study are that the activity can support citizen tourist formation, thus raising the value of city‟s sites of memory from the educating process of the action. Besides, in order to keep participant satisfaction high, just as it has been registered so far, it will be necessary to diversify itineraries and guides. Also, an increased offer of monthly walks, together with better advertising means, can spread and diversify participants. / O objetivo geral desta pesquisa ? analisar a a??o Viva o Centro a P?, promovida pela Prefeitura Municipal de Porto Alegre, no per?odo de 2006 a 2011, a partir dos conceitos de turista cidad?o e cidade educadora. A a??o consiste em caminhadas orientadas por professores universit?rios, em roteiros no Centro Hist?rico e outros bairros antigos, oferecidas de forma gratuita ? comunidade e turistas, e que j? somam aproximadamente 13.000 participa??es. O estudo traz a interlocu??o entre os referenciais te?ricos de Mem?ria Coletiva e Lugares de Mem?ria, Cidade Educadora, Turista Cidad?o e Interpreta??o do Patrim?nio, al?m de apresentar exemplos de a??es similares ? a??o objeto de estudo. Em seguida tra?a um breve hist?rico da cidade de Porto Alegre e sua trajet?ria em rela??o a preserva??o do patrim?nio, contexto em que surge a a??o, analisando o hist?rico da a??o em si, seus organizadores, roteiros, professores e participantes. Por ?ltimo, apresenta os dados coletados e analisados quanto ao perfil do participante das caminhadas, sua motiva??o em realiz?-las, e o que expressam em rela??o ao significado que conferem a a??o e como a avaliam. Para esta an?lise foi utilizada pesquisa presencial e virtual a partir de formul?rio pr?prio, totalizando 108 question?rios, al?m do acervo de 125 mensagens espont?neas enviadas a coordena??o da a??o. Para isso foi utilizada a metodologia de an?lise textual discursiva proposta por Moraes (2007). O estudo conclui que: a atividade pode fomentar a forma??o de turistas cidad?os, valorizando os lugares de mem?ria da cidade, a partir de seu processo educativo; para manter o alto n?vel de satisfa??o dos participantes registrado at? agora ser? necess?rio diversificar roteiros e orientadores; e que o aumento da oferta mensal de caminhadas, aliada a melhoria das formas de divulga??o, pode ampliar e variar o p?blico participante.
| Identifer | oai:union.ndltd.org:IBICT/oai:tede2.pucrs.br:tede/3719 |
| Date | 16 December 2011 |
| Creators | Abreu, Carina Vasconcellos |
| Contributors | Bastos, Maria Helena C?mara |
| Publisher | Pontif?cia Universidade Cat?lica do Rio Grande do Sul, Programa de P?s-Gradua??o em Educa??o, PUCRS, BR, Faculdade de Educa? |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | application/pdf |
| Source | reponame:Biblioteca Digital de Teses e Dissertações da PUC_RS, instname:Pontifícia Universidade Católica do Rio Grande do Sul, instacron:PUC_RS |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | -8451285793228477937, 500, 600, 7024413195758546274 |
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