In recent years, Blog has been rising and inspired by its brand-new presentation on the Internet. All of its characteristics enable the computer users to use and browse on the Internet fascinatedly, therefore, the population of Blog user keeps growing rapidly. Doubtless, Blog has already become a conspicuous new star after other network media, for instance, BBS, electronic newspapers, individual news station and so on.
Can enterprices make profit by using a new network medium as Blog? What is the possible model it will be? These issues are crucial to the future development of enterprises, also worth for us to pay attention to.
Through observe Business Blog using now on the spot, this study has revealed that most of using models of Business Blog are still in the model of Blog Service Provider, and only focus on the commercial selling, ignore to deeper observation on exploring other business models. There are eight possible business models are proposed by this study by means of the literature studies and the interviewing with the experts. Hoped this study is being a pioneer to research, meanwhile benefits to future development of Blog commerce application.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0620107-150354 |
| Date | 20 June 2007 |
| Creators | Lee, Cheng-wen |
| Contributors | Fu-yung Kuan, Hueimei Liang, Tai-Hwa Chow |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0620107-150354 |
| Rights | not_available, Copyright information available at source archive |
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