Due to the increasing of substitution and competition of products, the life cycle of products is shorter than previous time and the perishable has becoming visible for service industry and other related manufacturing industries.
Wrong strategy and management of pricing make many companies lose the right opportunity to invest and even trapped in the bad financial structure with the apparent character.
More and more private club managers use the concept of yield management to deal with their problems and maximize their benefits because of the property of perishable in recent years.
However most researchers study about ways to improve the performance and to understand the distribution of consumers¡¦ recognition instead of realizing the factors impacting the products¡¦ pricing.
I will develop an initial pricing model and find out how the relationship among the factors which influence the products¡¦ pricing interacts by this model
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0717104-153047 |
| Date | 17 July 2004 |
| Creators | Hsu, Pei-chi |
| Contributors | Hueimei Liang, Iuan-yuan Lu, Yue-shan Chang |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0717104-153047 |
| Rights | not_available, Copyright information available at source archive |
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