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Hur placering och utformning av innehåll kanpåverka användares upplevelse på stora webbplatser : En användarstudie / How placement and design of content can affect the userexperience on large websites

This study aims to investigate if users find the informationthey are looking for on the IKEA web site. To examine this,both quantitative and qualitative methods are used. Themethods used in this study is heuristic evaluation, survey,contextual inquery and web analysis. The result shows thatusers has hard to find categories that are hidden in a dropdownmenu and find it hard to notice elements that areseparated from the content itself.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hb-11931
Date January 2016
CreatorsSvensson, Malin
PublisherHögskolan i Borås, Akademin för bibliotek, information, pedagogik och IT
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess
RelationKandidatuppsats i biblioteks- och informationsvetenskap vid Institutionen Bibliotekshögskolan ; 2016:20

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