The emergence of new digital technologies has paved a way for new business opportunities which have led to drastic changes to the way organizations do business. This technological progress has resulted in a conundrum in which research cannot always keep up with the rate of technological progress. Said issue can be observed in the complex and resource-intensive field of digital transformation which has several research gaps. Primary of which is the lack of research concerning how an organization can systematically assist the digital transformation of another organization in a cooperative environment. The aim of this study was to generate a deeper understanding of digital transformation as a process of co-creation by conducting a qualitative study on how an organization that works with integration of digital solutions systematically assists their customers with digital transformation. In line with the aim of this study, we have analyzed the case based on an analytical framework grounded in existing digital transformation research. Our analysis shows that the studied organization succeeded in systematically assisting its customers digital transformation because of its cooperative and flexible workflow. This workflow allows the organization to rapidly and iteratively collect and exchange information with its customers. Based on that information the organization is able to produce prototypes and deliver digital innovation solutions that are in line with its customers’ demands. Additionally, the workflow combined with the acquired information allows the organization to systematically influence and steer their customers digital transformation at different stages of the co-creational process. The results of this study showcased that the conceptualization of digital transformation in existing research is limited. This indicates that future studies in the field should focus on researching digital transformation in the context of how one organization can assist in another organization’s digital transformation.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-183285 |
| Date | January 2021 |
| Creators | Pedersen, Linn, Reshetnykov, Dimitrij, Sjöström, Hannes |
| Publisher | Umeå universitet, Institutionen för informatik |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | Informatik Student Paper Bachelor (INFSPB) ; 2021.13 |
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