This thesis{\crq}s purpose has been the specification and the evaluation of current state of a chosen firm{\crq}s Corporate culture and the proposition of suitable measurements for improvement in this area based on these findings. Object of this research was company GAMA GROUP, Inc., Plant 9. The research group was composed from 53 employees from the selected company. Theoretical information about the Corporate culture is summed up in the first part of this thesis followed by the description of the company and its history. Questionnaire Inquiry is the methodology used in this thesis. The questionnaire was composed out of 27 questions. Each question is processed into a chart followed by results and discussions. The results show that the culture of the evaluated company is not strong enough as is primarily visible in problematic communication and in the approach towards the company. The possible recommendations for further company{\crq}s development and Corporate culture{\crq}s strengthening are communication improvement, boosting employees{\crq} pride in working for the company and employees{\crq} identification with the company. Also to support the employees further development
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:51290 |
| Date | January 2009 |
| Creators | JANDOVÁ, Jana |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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