Humor is often a controversial genre of entertainment. It is not critically examined due to its intentionally offensive nature. This study examines the impact of sexist humor on the perception of women. Students (n = 1,096) from a 4 year university were divided into two groups and both participated in a questionnaire examining attitudes toward women and media viewing habits. One group was exposed to clips of sexist humor from television shows and the other was not. A series of analyses of variance (ANOVA) conducted on the two groups did not find significant differences between those who had viewed sexist clips and those who did not. However, linear regressions found media viewing habits and preferences were significant predictors for five out of eight factors of sexism: dependency/deference, purity, caretaking, benevolent sexism, and hostile sexism. The factors not found to be significant were modern sexism, stereotypical images/activities, and emotionality. Overall, the results indicate long-term exposure to sexist humor is correlated with higher levels of sexism. These findings support the need for more critical analysis of sexist humor.
| Identifer | oai:union.ndltd.org:ucf.edu/oai:stars.library.ucf.edu:honorstheses1990-2015-2750 |
| Date | 01 May 2015 |
| Creators | Vashist, Natasha |
| Publisher | STARS |
| Source Sets | University of Central Florida |
| Language | English |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | HIM 1990-2015 |
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