After failing to solve items from the Remote Associates Test (RAT), subjects showed significant priming effects when the solutions were presented in a lexical-decision task (Experiment 1). Experiments 2 and 3 found no significant priming effect when subjects were asked merely to remember the RAT elements, or for targets that were associates of only two of the three elements in incoherent RAT items. Experiment 4 showed that identifying a correct solution took longer than lexical decision, and that the probability of correct identifications for a given item was uncorrelated to the priming effect for the item. Experiment 5 yielded item-difficulty norms for 68 RAT items as well as a replication of the priming effect observed for unsolved items in Experiment 1. In Experiment 6, a significant priming was observed for targets that were solutions to hard items but not for solutions to easy items. This research provides evidence for implicit problem-solving, which is nonconscious but not automatic, and is neither a perceptual nor a purely memory-related phenomenon.

Thesis (Ph. D.)--University of California, San Diego, 1998. / Vita. Includes bibliographical references (leaves 88-94).

Thesis (M.A.)--University of Missouri-Columbia, 2007. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on October 23, 2007) Includes bibliographical references.

Prescription drug advertisements are commonly seen in magazines and on television, and as a result, the public is familiar with them. Many drug ads are targeted toward older adults, who tend to use more medications, because they suffer from more chronic conditions than younger adults. Nonetheless, the effectiveness of drug advertising at persuading older adults to ask physicians for specific medications remains uncertain. Older adults’ explicit memory for drug ads is poor, but their implicit memory for drug ads may be better. Therefore, older adults may be implicitly persuaded by drug ads even when they cannot explicitly remember seeing them. The current study measured implicit memory with an incidental ratings exercise and an indirect test of preference; explicit memory was measured with intentional studying and a direct test of recognition. The purposes of the study were to compare implicit and explicit memory for drug ads in older and younger adults, to determine whether age differences in memory are affected by salient information or anxiety, and to demonstrate that a test of implicit memory may be useful in estimating advertising effectiveness. The results showed no age difference for implicit memory for drug ads, but an age difference was found for explicit memory for drug ads. However, contrary to hypotheses, neither salient information nor anxiety had an effect on implicit or explicit memory. The results were consistent with previous research demonstrating implicit memory in the absence of explicit memory. Although older adults had slightly worse explicit memory, both implicit and explicit memory for drug ads was generally good in both groups. The results were also obtained within the everyday context of prescription drug advertising, which extends memory research to an important real-world setting. Ethical considerations for research on aging and advertising are discussed. Drug ads are designed to be persuasive, but ads should be carefully designed to inform consumers, rather than to manipulate them. The implicit memory manipulation succeeded in demonstrating that ads are persuasive, suggesting that a complete assessment of advertising effectiveness should include a test of implicit memory.

Many college students struggle to perform well on exams in the early morning. Although students drink caffeinated beverages to feel more awake, it is unclear whether these actually improve performance. After consuming coffee (caffeinated or decaffeinated), college-age adults completed implicit and explicit memory tasks in the early morning and late afternoon (Experiment 1). During the morning, participants ingesting caffeine demonstrated a striking improvement in explicit memory, but not implicit memory. Caffeine did not alter memory performance in the afternoon. In Experiment 2, participants engaged in cardiovascular exercise in order to examine whether increases in physiological arousal similarly improved memory. Despite clear increases in physiological arousal, exercise did not improve memory performance compared to a stretching control condition. These results suggest that caffeine has a specific benefit for memory during students' non-optimal time of day-early morning. These findings have real-world implications for students taking morning exams.

<p>Working memory (WM) is essential for our ability to function cognitively. In this thesis we set out to examine the effects of computerized WM training in adults, through a randomized, comparison group controlled and double blind design. We measured this using a neuropsychological test called Paced Auditory Serial Addition Task (PASAT), which measures executive functions. The participants (N106), divided into four groups, young (20-30), old (60-70) and training-low dose. They trained with a computerized WM training program called Rememo© at home for five days a week during a period of five weeks. Before and after training they took the test, and then again after three months. The training gave significant improvement on PASAT performance in both young and old, and that the effect was significant at follow up. In conclusion, WM training has an effect even outside the specific tasks trained, which gives strong support to the theory of generalization and also support findings of plasticity in the aging brain.</p>

Thesis (Ph. D.)--Ohio State University, 2006. / Title from first page of PDF file. Includes bibliographical references (p. 221-225).

Working memory (WM) is essential for our ability to function cognitively. In this thesis we set out to examine the effects of computerized WM training in adults, through a randomized, comparison group controlled and double blind design. We measured this using a neuropsychological test called Paced Auditory Serial Addition Task (PASAT), which measures executive functions. The participants (N106), divided into four groups, young (20-30), old (60-70) and training-low dose. They trained with a computerized WM training program called Rememo© at home for five days a week during a period of five weeks. Before and after training they took the test, and then again after three months. The training gave significant improvement on PASAT performance in both young and old, and that the effect was significant at follow up. In conclusion, WM training has an effect even outside the specific tasks trained, which gives strong support to the theory of generalization and also support findings of plasticity in the aging brain.

Thesis (Ph. D.)--University of Washington, 2001. / Vita. Includes bibliographical references (leaves 64-71).

The present study investigated age differences in implicit memory for positive, negative and neutral words. We also explored how cognitive control and time of testing influence emotional memory. Participants completed a one-back picture comparison task with superimposed distracting emotional and neutral words. Memory for distracting words was tested using an implicit memory test and cognitive control by a flanker task. Priming was significant for negative but not for positive and neutral words. Memory for distracting negative words was greater at non-optimal times of day for young adults but similar across the day for older adults. A high level of cognitive control was related to greater priming for negative words in young adults and lower priming in older adults. Priming for neutral words was enhanced in high cognitive control participants when stimuli contained emotional words that were relevant to one’s goals, implicating the use of emotion regulation at an unconscious level.