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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.

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Формирование маркетингового инструментария управления доверием во взаимоотношениях туроператор-турагент : магистерская диссертация / Formation of marketing tools for managing trust in the relationship between tour operator and travel agent

Лекомцева, А. С., Lekomtseva, A. S. January 2024 (has links)
In this work, we develop theoretical principles and practical recommendations for the formation of marketing tools for managing trust in the relationship between tour operators and travel agents / В данной работе проводится разработке теоретических положений и практических рекомендаций по формированию маркетингового инструментария управления доверием во взаимоотношениях между туроператорами и турагентам.
MASTER'S THESIS
TRUST
MARKETING TOOLS
TRUST MANAGEMENT
ДОВЕРИЕ
УПРАВЛЕНИЕ ДОВЕРИЕМ

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