十二五計劃之實施帶動總體與產業環境之改變，影響視大陸為重要市場及預計把握新興產業機會之高科技公司策略作為。本論文採個案研究法，以一家已在大陸經營多年的企業為對象，說明當地主國環境變遷時，大陸子公司是如何調整其角色與價值活動，進一步地，組織是如何重新分工與調配資源，以支持調整後的大陸子公司順利運作。 本研究提出五個研究結論，分別為： 1.台灣總部加重大陸子公司的策略領袖角色 台灣總部為因應環境改變下帶來的商機，逐漸改變大陸子公司過去以銷售為主的定位。隨著大陸子公司資源與能力的增加，台灣總部同時也加重其地主國之策略重要性。 2.大陸子公司由多活動之單位，朝向策略中心發展 大陸子公司不僅具有多項的卓越能力，從事之價值範疇活動也相對多元，並有能力提供台灣總部關於地主國的策略性建議。 3.台灣總部傾向加大授權大陸子公司價值活動之權限 台灣總部增加大陸子公司在銷售、人事、財務、研發等功能別之權限。 4.調整後之大陸子公司組織結構，更能集中組織資源 大陸子公司SBU之新設，有助行銷、研發與製造資源之整合，以及快速回應市場。 5.技術資源之整合，有助於支援SBU初期之發展 協同研發中心整合既有軟硬體研發資源，在SBU成立初期開發所需之共同技術。 最後，本論文也提出相關建議，供其他業者與研究者參考。

本研究以區域創新系統觀點，分析在兩岸區位優勢差異下，影響台灣製造業廠商兩岸研發區位選擇及廠商研發網絡治理情形，強化既往研究未同時關注台商、兩岸地區及偏重個案研究的不足之處；經實證結果發現，區位優勢、研發部門類型、市場規模、政策條件、產業群聚、知識流通及研發經費投入等變數為台商兩岸研發區位佈點的影響變數，除了市場規模及市場型研發部門與研發區位選擇呈現負向關係外，其他皆與區位選擇呈現正向關係，顯示除因台灣市場規模太小造成台商選擇至對岸設立研發部門外，台灣在其他表現上皆較對岸具有吸引力，台灣仍具有不可忽視的區域創新能量，建議政府部門應在產業政策上有新作為，提供廠商各項研發所需要的協助，以吸引更多本土企業於台灣設立研發部門，以不斷累積及提升台灣的研發競爭力。 區域創新系統強調區域內行動者的網絡連結及互動，形塑該地區無可取代的區域特色，為彌補研發區位選擇的量化研究，無法表達出區域創新系統內廠商在地化網絡連結及互動的情況，本研究在研發網絡治理部分以華碩企業集團為研究對象，探討其如何運用本身及當地資源，建立在地化網絡及維持網絡關係運作等網絡治理議題，經研究結果發現，由於華碩企業集團具有豐富的研發經驗、高水準的研發人員及雄厚的資金，扮演在地化網絡主要行動者的角色，掌握與其他行動者（例如政府部門、研究機構、大專院校及其他廠商等）間關係建立的主導權，在研發技術的傳遞上係以公司內部的垂直組織網絡為主要傳遞路徑，與區域創新系統內各行動者的網絡關係及在地鑲嵌程度不強。 / With the viewpoint of regional innovation system, this paper analyzes the impacts of R&D locational choices and enterporises’ R&D network governance that manufacturing firms in Taiwan have under the differentiation of locational advantages between China and Taiwan as well as consolidates some points which are incompletely focused in the past on Taiwanese firms, two sides of Taiwan Strait, and overweighing case-studies. The empirical evidences bring that the impacts of variable to locational distribution of Taiwanese manufacturing firms across the strait are many: locational advantages, the types of R&D unit, the scales of market, policy conditions, industrial clusters, knowledge flows and R&D investment. Except for the negative correlations between the scale of market/type of R&D unit and R&D locational choices, the rest variables have the positive correlation with R&D locational choices, which means that, barring that the scale of market in Taiwan is so small that Taiwanese firms choose to institute R&D spots in China, other variables in Taiwan are more attractive than those in China; Taiwan possesses innegligible energy of regional creativity. The suggestion is that the government has to take new actions on industrial policy, providing the assistance to R&D that enterprises need, in order to attract more and more local enterprises to set up their R&D functions in Taiwan for accumulating and advancing Taiwan’s competitive power continuously. Regional innovation system emphasizes on actors’ network linkages and interactions within one region, shaping irreplaceable regional characteristics for that region in order to atone for the quantitative research of R&D locational choices which cannot express the situation of enterprises’ localized network linkages and interactions within regional innovation system. Taking ASUS as example, this research, in terms of network governance, confers how ASUS draws on own and local resources for network governance issues like establishing localized networks and maintaining the operation of network relations. After the analysis, it is found that, on account of ASUS with abundant R&D experiences, high-level R&D staffs and tremendous funds, ASUS plays the role as key actor in the localized network, controlling the predominant power established by relations between other actors (i.e. public sectors, research institutes, colleges/universities, other enterprises and so on). In terms of R&D technology transfer, vertical networks in the inner company as main transfer passage is less attached with every actor’s network relation and its local embeddedness within regional innovation system.

目前，中國大陸最熱門的兩大經濟區域為長江三角洲與珠江三角洲，此兩地吸引眾多外商至當地投資。究竟此兩區域具有何區位優勢能吸引眾多外資，以及此兩地區的優勢有何差異，成為本論文重心所在。本論文主要探討三個主題： 一﹑這兩區域自改革開放以來，區位優勢的消長如何，才造成今日長江三角洲吸引外商投資金額超越珠江三角洲。 二﹑這兩區域有何區位優勢，才能吸引眾多外商至當地投資。 三﹑這兩區域與中國大陸整體平均水準的區位優勢作比較，究竟這兩區域相較於中國大陸整體平均水準具有何優勢，使外商特別關注此兩大地區。 以上問題運用中國統計年鑑的數據資料，以複回歸模型分析各地區的外商投資數據，以得出各項主題的結果。 / Yangtze River Delta and Pearl River Delta are both the most famous economic areas in Mainland China nowadays, attracting many foreign capitals to invest. The purpose of this thesis is to investigate what are the advantages in these two areas that attract foreign direct investment, and what are the differences between them. Three subjects are discussed in the present study. First, how did the location advantages rise and fall between Yangtze River Delta and Pearl River Delta, thus now there are more foreign investment enterprises located in Yangtze River Delta than in Pearl River Delta since the beginning of China’s ‘Open Door’ Policy. Second, what are the location advantages in these two areas that attract so many foreign investment enterprises to locate in these two areas. Third, what are the unique location advantages in these two areas compared with the average level of Mainland China, so that many foreign investment enterprises pay especially high attention to this two areas. Data of Statistical Yearbook of China are used in the present study, and multiple regression model is adopted to analyze the data in order to obtain the results.