Spelling suggestions: "subject:"alcoholic generatedadvertising."" "subject:"alcoholic cyberadvertising.""
1 |
Effects of televised alcohol advertisements on the drinking behaviour of youth:a case study of Praktiseer community in Greater Tubatse MunicipalityMapulane, Mawethu Glemar January 2014 (has links)
Thesis ( M.A. (Media Studies)) --University of Limpopo, 2014 / This study investigates the effects of televised alcohol advertisements on the
drinking behaviour of youth in Praktiseer community of the Greater Tubatse
Municipality. The nature and trends of alcohol consumption in South Africa are
examined. The study also focuses on the impact of alcohol exposure, and the costs
alcohol abuse can incur on the individual and society at large. The types of
advertising models and the regulatory systems in advertising were identified. Data
were collected through a self- administered questionnaire. The study hypothesised
that the exposure to alcohol advertisements influences alcohol abuse among the
youth. However, alcohol industry claims that the youth is not its niche market and
hence should not be blamed for any abusive behaviour of alcohol by the youth. Just
like the few studies interested in the effects of alcohol advertising, alcohol exposure
and alcohol abuse, the present study also reveals that televised alcohol
advertisements have a great influence in alcohol consumption among the youth in
Praktiseer community.
|
2 |
Alcohol consumption among college students as a function of attitudes, intentions, and preceptions of normsMeier, Deanna Amy. January 2006 (has links) (PDF)
Thesis, PlanB (M.S.)--University of Wisconsin--Stout, 2006. / Includes bibliographical references.
|
3 |
Effects of televised alcohol advertisements on the drinking behaviour of youth:a case study of Praktiseer community in Greater Tubatse MunicipalityMapulane, Mawethu Glemar January 2014 (has links)
Thesis (M.A. (Media Studies)) --University of Limpopo, 2014. / This study investigates the effects of televised alcohol advertisements on the
drinking behaviour of youth in Praktiseer community of the Greater Tubatse
Municipality. The nature and trends of alcohol consumption in South Africa are
examined. The study also focuses on the impact of alcohol exposure, and the costs
alcohol abuse can incur on the individual and society at large. The types of
advertising models and the regulatory systems in advertising were identified. Data
were collected through a self- administered questionnaire. The study hypothesised
that the exposure to alcohol advertisements influences alcohol abuse among the
youth. However, alcohol industry claims that the youth is not its niche market and
hence should not be blamed for any abusive behaviour of alcohol by the youth. Just
like the few studies interested in the effects of alcohol advertising, alcohol exposure
and alcohol abuse, the present study also reveals that televised alcohol
advertisements have a great influence in alcohol consumption among the youth in
Praktiseer community.
|
4 |
Právní ochrana spotřebitele se zaměřením na reklamu a regulaci užívání alkoholických nápojů / The legal protection of the consumer focused on regulation of alcoholic beverages advertising and usagePekárek, Kamil January 2012 (has links)
Thesis deals with problems in legal as well as non legal regulations of alcohol usage in Czech Republic. I analyse the development of laws and current version of legal regulations on alcohol availability for young people in Czech Republic. I compare the Czech legislative to legislative in other countries. I analyse different approach to alcohol drinking in varied societies. During work on the diploma thesis, the Czech government declared a prohibition on alcohol trade. I evaluate the Czech approach and compare this prohibition with prohibitions in other countries. Finally, I evaluate Czech regulations of alcohol advertisments, and describe several court decisions (and self-regulatory board decisions) in alcohol advertising. The aim of thesis is to find the positive and negative aspects of legal and non-legal regulations in individual countries and propose new solutions to current alcohol problems.
|
Page generated in 0.0912 seconds