Made available in DSpace on 2016-04-26T18:14:10Z (GMT). No. of bitstreams: 1 Lidia Zuin de Moura.pdf: 2168540 bytes, checksum: 23d6920774045a51d86d5d49fcb9ad64 (MD5) Previous issue date: 2014-06-17 / The objective of this research is to investigate and comprehend the discursive strategies employed in the construction of the images by Gottfried Helnwein, an Austrian photographer and hyperrealist painter. His works reunite the theme of Nazism and violence in a grim aesthetics that dialogues with pop culture characters. The research is divided in three parts: 1. The historic and cultural context lived by Helnwein and the relationship of the public with his images; 2. The cultural universes that influenced Helnwein: Baroque and Tenebrism, Jungian shadow, Viennese Actionism, Pop Art, Hyperrealism; 3. The analysis of the series The Murmur of the Innocents (2009-2013), The Disasters of War (2007-2011), Epiphany (1993-1998) and The American Paintings (2000-2003), focusing specially on the motives of the child, pop culture, Nazism and religiosity. The theoretical and methodological framework is constituted by the image theories of Vilém Flusser and Aby Warburg, by the concepts of archetypical image of C. G. Jung and pop culture of Daniel Boorstin and Roland Kelts / Esta pesquisa visa investigar e compreender as estratégias discursivas empregadas nas construções das imagens de Gottfried Helnwein, fotógrafo e pintor hiperrealista austríaco. Suas obras unem o tema do nazismo e da violência numa estética soturna que dialoga com personagens da cultura pop. A pesquisa se divide em três eixos: 1. O contexto histórico e cultural vivido por Helnwein e a relação do público com suas imagens; 2. Os universos culturais que exerceram influência sobre Helnwein: Barroco e Tenebrismo, sombra junguiana, Acionismo Vienense, Pop Art, Hiperrealismo; 3. Análise das séries The Murmur of the Innocents (2009-2013), The Disasters of War (2007-2011), Epiphany (1993-1998) e The American Paintings (2000-2003), focando-se especialmente nos motivos da criança, da cultura pop, do nazismo e da religiosidade. O quadro teórico e metodológico constitui-se a partir das teorias da imagem de Vilém Flusser e de Aby Warburg, considerando-se também os conceitos de imagem arquetípica de C. G. Jung e de cultura pop para Daniel Boorstin e Roland Kelts