In the following Master’s degree research “Activity of a cinema to meet young people’ needs” the relevant problem of these days – strategic course of spreading cinematic activities - is being analysed. Only commercial films are demonstrated in the most cinemas of Lithuania. Educational programs for young people as well as projects would broaden the sphere of action of the cinema and would remarkably influence the youth culture. To achieve the aim it is important to conceptualize young people’ interests and needs. That is the ultimate cause to correct the activity of the cinema and to join the developing process of youth culture. That is why the cinema activity which meets youth needs is a pedagogical problem. Young people at the age of 16-30 like going to the cinema and to know their needs is very important, as the most popular forms of the Art let to develop youth needs to watch good films, and to express youth culture. The goal of the research: to evaluate the activity of the cinema, that would meet youth needs. The newness of the research and practical importance: 1.Proposed empirical evaluation of the cinema activity showed three main rates: visitors interest in films, relevance of cinema activity and popularity of the cinema as well. 2.Strategic courses to correct the activity of a cinema are formed: wide-spreading of the cinematic art, popularization of amateur films, youth creative laboratories, socio-cultural communication services. 3.The means developing youth... [to full text]