Thesis--University of Michigan. / Includes bibliographical references.

Proefschrift--Amsterdam. / "Ouvrages consultés": p. [162]-166.

Thesis--Amsterdam. / "Stellingen": [2] p. inserted. Includes bibliographical references (p. [134]-158) and index.

Proefschrift--Amsterdam. / "Ouvrages consultés": p. [162]-166.

Thesis (Ph. D.)--University of Wisconsin--Madison, 1992. / Includes bibliographical references (leaves 473-481).

In 1926 the Book-of-the-Month Club sent its first selection to 4,750 members. Twenty three years later the club had 4,000,000 members, had distributed over 100,000,000 books, and was one of sixty such clubs operating in the United States. Much discussion has taken place and many articles have been written during this period relative to the merits of these organizations. The attacks have been made largely on the following points: (1) the organization was foisting on the public in dictatorial fashion prescribed reading; (2) emphasis was placed on economy, rather than the excellence of the book; (3) the young or unknown author was unable to compete with authors of established reputations; (4) a few favored publishers were receiving club's business and would force smaller and newer firms out of business; (5) retail book stores were losing sales because club members were paying less than retail prices; and (6) the book clubs were lowering the public taste. Time has weakened many of these arguments and the fears have proved groundless. But the final charge relative to the lowering of public taste still remains current and debatable. The criticism on this point has been bitter and is one of great interest to the librarian. For this reason the purpose of this paper is to try to adjudge the validity of that contention by examining and analyzing the selections of one of the clubs for a limited period in order to see the quality of the selections as evidenced by the evaluations of critics, both at the time of the publications of the books and at the present time. / Typescript. / "August, 1950." / "Submitted to the Graduate Council of Florida State University in partial fulfillment of the requirements for the degree of Master of Arts." / Advisor: Robert G. Clapp, Professor Directing Paper. / Includes bibliographical references (leaves 27-29).

The phenomenal rise in the number of book clubs in the United States in the past twenty-five years has resulted in much being written and said on the subject of their value. The success of these clubs has raised fears in the minds of some people that books may soon be tailored less to art than to the requirements of the clubs' mass audience. The success that the clubs have had in getting the American people to buy books when the booksellers and others have failed, can probably be attributed to one key word that is found in the publicity of all the clubs: "free." A controversy about the use of the word "free" has been raging for the last few years between the Book-of-the-Month Club and the Federal Trade Commission. The Commissioners were unable to agree with the Book-of-the-Month Club's contention that statements contained in the advertisements, disclosing those things which the customer must do in order to receive the so-called "free" books, "neutralize the probability or possibility of deception." The purpose of this paper is not, however, to discuss the controversy of the Book-of-the-Month Club versus the Federal Trade Commission, or to be concerned with the free or bonus aspect of any club's promotional endeavors. Its purpose is to consider whether or not books so obtained are worth having, be they "free," bonus, or priced, and whether or not they are creditable selections. In considering the question of dividend books it obviously would be desirable to evaluate the books distributed by all book clubs, but this would not be a project with a range of accomplishment within the scope of this paper. It was, therefore, decided to take as a specimen the divident books of one such club and to attempt to adjudge on the basis of critical opinion their merits. / Typescript. / "August, 1952." / "Submitted to the Graduate Council of Florida State University in partial fulfillment of the requirements for the degree of Master of Arts." / Advisor: Robert G. Clapp, Professor Directing Paper. / Includes bibliographical references (leaves 46-47).

by Chung Ka Po, Lai Chun Hung. / Thesis (M.B.A.)--Chinese University of Hong Kong, 2000. / Includes bibliographical references (leaves 54-55). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iii / Chapter / Chapter I. --- INTRODUCTION --- p.1 / Chapter II. --- BACKGROUND - ABOUT THE BOOKSTORE INDUSTRY --- p.4 / What is an Online Bookstore --- p.4 / An Overview of the US Bookstore Industry --- p.5 / A review on Amazon.com: the US online bookstore giant --- p.6 / An overview of the Hong Kong bookstore industry --- p.7 / Online bookstores in Hong Kong --- p.10 / WTO's effect on the development of online bookstore in Hong Kong --- p.12 / Chapter III. --- LITERATURE REVIEW --- p.14 / Research into the Value of Internet Commerce to Customers --- p.14 / The Importance of Value --- p.17 / An Empirical Study --- p.18 / Chapter IV. --- METHODOLOGY --- p.19 / Questionnaire Development --- p.19 / Sample and Data Collection --- p.21 / Chapter V. --- MEASUREMENT --- p.22 / Definition of Variables --- p.22 / Chapter VI. --- RESULTS --- p.31 / Tests for Online Bookstore --- p.31 / Tests for Conventional Bookstore --- p.35 / Chapter VII. --- RECOMMENDATIONS & CONCLUSION --- p.40 / Recommendation 1: Better Security System --- p.40 / "Recommendation 2: Build Trust, Increase Brand Equity" --- p.42 / Recommendation 3: Increase Choice --- p.43 / Recommendation 4: Maximize Access to Information --- p.43 / Limitations and Future Research --- p.44 / APPENDIX --- p.47 / BIBLIOGRAPHY --- p.51

Thesis (MBA)--Stellenbosch University, 2012. / The book industry in South Africa is under severe pressure the last couple of years. The reason why the book industry in South Africa is under severe pressure is because of various reasons; one of the reasons is that the South African Government is spending less each year on education, specifically on school text books. As per the Willem Struik (2009) during the SABA conference in Durban, government has spend by more than 87% less on school text books. There is a further challenge for Publishers in order to generate more sales and that is that digitalization has a big impact on the turnover of publishers. The study is not doing an in-depth research on digitalisation and the impact thereof. The biggest impact that digitalisation has on the book industry and specific to publishers is that the gross profit is less for a digital book than a physical book. The main reason why the gross profit (GP) is less for a digital book is because all input costs remain the same for a digital and physical book, it is only the logistics where there is a cost saving (no more warehousing and physical distribution). The study analysis the potential additional revenue there is for publishers if they were to decide to supply to Supermarkets and not to the traditional book outlets only. The study as per Appendix A clearly indicates that there is definitely more revenue for the publishers to make if they were to supply books to supermarkets. The study also identifies that there are basically four role players in the business concept of supplying books to supermarkets and they are the publisher, retailer, logistics company and the end-consumer. The study indicates that in order for the business concept of supplying books to supermarkets to be successful all four role players have to believe in this concept and agree on the terms conditions from the various parties.

This thesis is a reader-centred investigation of Australian young adult selfdefined 'keen readers' of novels for pleasure, and considerations regarding audiencels by writers and publishers. It is predicated on the understanding that adult power operates at every level of young adults' lives, including the publishing, promotion and availability of their literature. The complexity of defining 'young adult' and 'Young Adult literature' and therefore publishing and promoting for this nominal audience is recognised as being dependent on the varying adult constructs of the terms and, therefore, is at the basis of decisions made in this adult-oriented industry. Historical and commercial aspects of Australian publishing (nominally) for this group of readers provide a context for this grounded theory-based qualitative study. Analysis of transcripts from focus group discussions with self-defined young adult 'keen readers of novels for pleasure' demonstrates that these participants had a sophisticated understanding of their leisure reading experiences regarding what they liked reading, how they found out about books, what made them choose one book over another, and where they obtained them. The insights gained from these 34 participants informed the analysis of comments by Australian adult 'creators' - writers and publishing staff - regarding audience, commercial pressures, promotional aspects and other factors influencing what is published and made available to young adult keen readers for pleasure. That these 34 participants were active buyers and promoters as well as borrowers of books indicates the need for the industry to recognise their expertise and value as a distinct and influential audience niche - the 'neo-consumers' of the future. The research provides a starting point into analysis of the influence of the group of adults I have termed 'gatekeepers', whose (largely institutional) roles enable them to either connect young adult readers with books and creators, or to separate them.