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The north east of England witnessed dramatic economic and social change during this period. This study utilises documentary and archaeological sources to investigate the ways in which houses were built and lived in between the late sixteenth and early eighteenth century. Chapter One, `Introduction', addresses the issues associated with architectural change in this period and explains the evidence employed to analyse the social and economic context of housing and relationship of architectural to social change. Chapter Two, `Regionality', defines a region centred on County Durham including Newcastle as the regional capital. Chapter Three: Households in the Hearth Tax 1660-1680, analyses the social stratigraphy of housing mid-way through the study period. Chapter Four: House Survival, establishes the proportion of surviving , houses and questions previous assumptions involved in the analysis of housing change from standing buildings. Chapter Five: Rebuilding Houses, demonstrates the chronology of rebuilding by separate social groups and the ways in which the internal arrangement and external appearance of houses altered between c. 1570 and 1730. Chapter Six: Housing through the Life Cycle, outlines the typical changes in housing through the life cycle, focusing particularly on the relationship between marriage and rebuilding. Chapter Seven: Houses in the eighteenth century Property Market, shows the significance of the commercial exchange of houses from newspaper property advertisements. Chapter Eight: Durham and Newcastle Houses, analyses architectural change and the social topography and turnover in occupancy of housing in the urban centres of the north-east region. Chapter Nine: The Building Process, investigates the mechanisms for architectural change and evaluates the relationship between regional variation and social identity in houses. Chapter Ten: Conclusions, appraises the role of material culture in social process in houses in one corner of early modem England.

<p>Miljö och energianvändning blir ett mer aktuellt ämne. 40 % av landets totala energianvändning går idag till bostäder.[1] Om elpriserna stiger under den närmsta tiden kommer det med stor säkerhet leda till att människor blir mer kostnadsmedvetna och gärna hittar sätt för att minska sina energikostnader. Som ett led i detta har hustillverkare tagit fram ett energisnålt alternativ till det vanliga huset. Det benämns lågenergihus och använder mindre energi än de hus som är vanliga på marknaden idag. Det här är möjligt genom att lågenergihus byggs på ett annorlunda vis jämfört med ett ordinärt hus. Bland annat används mer isolering och bättre fönster och dörrar. Dessutom är täthet ett viktigt begrepp för att minska värmeförlusterna. Rapporten syftar till att redogöra för vad som karaktäriserar lågenergihus och ge vägledning vid byggande av dessa. Vidare ska rapporten ge svar på frågorna, vilka är problemen och vilka är fördelarna med lågenergihus? Hur ser byggprocessen ut och vad är viktigt att tänka på i de olika skedena i processen? samt, är det ekonomiskt rimligt att bygga lågenergihus? För att få svar på dessa frågor har jag använt mig av litteratur, intervjuer samt informationssökning på nätet, dessutom har jag använt mig av de kunskaper som införskaffats under studietiden. I rapporten har jag valt att endast behandla energianvändning då miljöfrågan är alltför omfattande. Vidare ger rapporten en introduktion till vad som är utmärkande för lågenergihus rent byggnadstekniskt och lotsar läsaren genom byggprocessens olika skeden samt vilka aktörer som är inblandade och vilka deras respektive ansvarsområden är. Dessutom pekar rapporten ut vad som är viktigt för dig som byggherre att tänka på under de olika skedena i byggprocessen i form av planering, utformning, konstruktion, installationer, utgifter, försäkringar, kontroller och avtal, vare sig du väljer att uppföra byggnaden i egen regi eller anlita en entreprenör.</p><p>Rapporten ger exempel på lösningar gällande konstruktion, installationer och värmesystem som är lämpliga i ett lågenergihus. Dessutom görs en energiberäkning på ett lågenergihus ritat av författaren till rapporten. Beräkningen ger huset en energianvändning på 56 kWh/m², år, vilket är ca hälften av vad lagar och föreskrifter anger som maximalt värde ett hus får ha. Idéer och tankar som legat till grund för huset beskrivs. Då detta hus ritats har även andra idéer implementerats som inte är specifika för lågenergihus, utan syftar till att huset ska ha en beredskap vid tillexempel elavbrott. I slutet av rapporten ges även tips på hur du som husägare ytterligare kan spara energi och bidra till en hållbar utveckling.</p><p>[1]Gross, Holger (2008). <em>Energismarta småhus: vägledning och råd till byggherrar, arkitekter och ingenjörer</em>. Stockholm: Gross produktion i samarbete med Villaägarnas riksförbund</p><p> </p> / <p>The environment and the use of energy is becoming a more present subject. Today the real estate industry accounts for more than 40% of Sweden’s total energy consumption.[1]As energy prices rise, energy-saving in buildings is becoming increasingly important to homeowners. As result of this, house manufacturers have created a new type of energy-saving house called low-energy house. This house has a different construction in comparison to an ordinary house. The theses aims to give guidance when building a low-energy house and answer the following questions, what are the problems and what are the benefits, which are the different phases of the building process, what issues are important to consider in these phases and is it economically realistic to build a low-energy house. To be able to answer these questions I have collected material from litterateur, interviews, and web searching. In addition I also have used the knowledge I have obtained during my period of studies. The thesis only concern the energy consumption as the environmental part of it is too substantial. In addition the thesis gives a presentation of the building process, who are involved and what are their field of responsibility. Furthermore it points out what you as a future owner of a house/building proprietor should be attentive to during the building process so that no mistakes are made that causes the end results not turning out as expected. Different laws, rules, contracts, norms and authorities that occurs in the building process,  are accounted for and explained in the thesis in such a way that is easy to grasp for those not familiar to the subject.</p><p> </p><p>The report gives advice and example of solutions in terms of construction and installations e.g. heating distribution system that are appropriate in a low-energy house.</p><p>The thesis includes a calculation of the energy use of a low-energy house, which shows that the house uses about 56 kWh/m², year. In comparison, this is about half the maximum limit decided by the Swedish constitution BBR.</p><p> </p><p> A suggestion for a low-energy house is displayed in the paper, it is the same housed used for the calculation of energy use. Ideas and thoughts regarding the house are described. This suggestion also implements a few ideas’ that perhaps contributes additionally to energy-savings and a sustainable environment.</p><h2><em> </em></h2><p>[1] Gross, Holger (2008). <em>Energismarta småhus: vägledning och råd till byggherrar, arkitekter och ingenjörer</em>. Stockholm: Gross produktion i samarbete med Villaägarnas riksförbund</p>

Miljö och energianvändning blir ett mer aktuellt ämne. 40 % av landets totala energianvändning går idag till bostäder.[1] Om elpriserna stiger under den närmsta tiden kommer det med stor säkerhet leda till att människor blir mer kostnadsmedvetna och gärna hittar sätt för att minska sina energikostnader. Som ett led i detta har hustillverkare tagit fram ett energisnålt alternativ till det vanliga huset. Det benämns lågenergihus och använder mindre energi än de hus som är vanliga på marknaden idag. Det här är möjligt genom att lågenergihus byggs på ett annorlunda vis jämfört med ett ordinärt hus. Bland annat används mer isolering och bättre fönster och dörrar. Dessutom är täthet ett viktigt begrepp för att minska värmeförlusterna. Rapporten syftar till att redogöra för vad som karaktäriserar lågenergihus och ge vägledning vid byggande av dessa. Vidare ska rapporten ge svar på frågorna, vilka är problemen och vilka är fördelarna med lågenergihus? Hur ser byggprocessen ut och vad är viktigt att tänka på i de olika skedena i processen? samt, är det ekonomiskt rimligt att bygga lågenergihus? För att få svar på dessa frågor har jag använt mig av litteratur, intervjuer samt informationssökning på nätet, dessutom har jag använt mig av de kunskaper som införskaffats under studietiden. I rapporten har jag valt att endast behandla energianvändning då miljöfrågan är alltför omfattande. Vidare ger rapporten en introduktion till vad som är utmärkande för lågenergihus rent byggnadstekniskt och lotsar läsaren genom byggprocessens olika skeden samt vilka aktörer som är inblandade och vilka deras respektive ansvarsområden är. Dessutom pekar rapporten ut vad som är viktigt för dig som byggherre att tänka på under de olika skedena i byggprocessen i form av planering, utformning, konstruktion, installationer, utgifter, försäkringar, kontroller och avtal, vare sig du väljer att uppföra byggnaden i egen regi eller anlita en entreprenör. Rapporten ger exempel på lösningar gällande konstruktion, installationer och värmesystem som är lämpliga i ett lågenergihus. Dessutom görs en energiberäkning på ett lågenergihus ritat av författaren till rapporten. Beräkningen ger huset en energianvändning på 56 kWh/m2, år, vilket är ca hälften av vad lagar och föreskrifter anger som maximalt värde ett hus får ha. Idéer och tankar som legat till grund för huset beskrivs. Då detta hus ritats har även andra idéer implementerats som inte är specifika för lågenergihus, utan syftar till att huset ska ha en beredskap vid tillexempel elavbrott. I slutet av rapporten ges även tips på hur du som husägare ytterligare kan spara energi och bidra till en hållbar utveckling. [1]Gross, Holger (2008). Energismarta småhus: vägledning och råd till byggherrar, arkitekter och ingenjörer. Stockholm: Gross produktion i samarbete med Villaägarnas riksförbund / The environment and the use of energy is becoming a more present subject. Today the real estate industry accounts for more than 40% of Sweden’s total energy consumption.[1]As energy prices rise, energy-saving in buildings is becoming increasingly important to homeowners. As result of this, house manufacturers have created a new type of energy-saving house called low-energy house. This house has a different construction in comparison to an ordinary house. The theses aims to give guidance when building a low-energy house and answer the following questions, what are the problems and what are the benefits, which are the different phases of the building process, what issues are important to consider in these phases and is it economically realistic to build a low-energy house. To be able to answer these questions I have collected material from litterateur, interviews, and web searching. In addition I also have used the knowledge I have obtained during my period of studies. The thesis only concern the energy consumption as the environmental part of it is too substantial. In addition the thesis gives a presentation of the building process, who are involved and what are their field of responsibility. Furthermore it points out what you as a future owner of a house/building proprietor should be attentive to during the building process so that no mistakes are made that causes the end results not turning out as expected. Different laws, rules, contracts, norms and authorities that occurs in the building process,  are accounted for and explained in the thesis in such a way that is easy to grasp for those not familiar to the subject.   The report gives advice and example of solutions in terms of construction and installations e.g. heating distribution system that are appropriate in a low-energy house. The thesis includes a calculation of the energy use of a low-energy house, which shows that the house uses about 56 kWh/m2, year. In comparison, this is about half the maximum limit decided by the Swedish constitution BBR.    A suggestion for a low-energy house is displayed in the paper, it is the same housed used for the calculation of energy use. Ideas and thoughts regarding the house are described. This suggestion also implements a few ideas’ that perhaps contributes additionally to energy-savings and a sustainable environment.   [1] Gross, Holger (2008). Energismarta småhus: vägledning och råd till byggherrar, arkitekter och ingenjörer. Stockholm: Gross produktion i samarbete med Villaägarnas riksförbund

This thesis is the story of my five year journey developing a practice in integrating ‘green’ innovation within the built environment—mainly in new buildings. It is an exploratory thesis based on qualitative observation and documentation of my experience and detailed reflection on the successes and failures of this practice as I moved from naïve novice to expert. Initially I identified a great deal of desk-based and survey research on ‘green’ buildings, but little research actually looking at the field from within the practice of a building project. I thought that exploring this would create some understanding of why some ‘green’ initiatives were not taken up at the rate many people expected. / Through the telling of the over fifty stories which make up this thesis, I hope that I can create vicarious experiences in readers thus enabling them to use my journey to reflect on their own paths and to therefore learn with me. A number of useful tools and methods I developed to support my practice are presented, along with the key insights I extracted from my experience: that different types of ‘green’ information are relevant at particular stages of the building life cycle; that reflective practice is an essential tool in a facilitative practice working in a discursive, dynamic and complex field; that the power, culture and nature of the agents play a role in the ability to successfully integrate ‘green’ innovation; and, most importantly, that there is a need for all agents to have a voice in the integration of ‘green’ innovation into a project.

<p>Technology is becoming easy to imitate day by day thus the companies involved in technology need to invest on the soft points like branding. This will give a competitive advantage over the competitors which is not possible to imitate. Thus the overall purpose of this thesis is to investigate that how a company evolved b2b selling can establish corporate brand. So three research questions were addressed:</p><ol><li>What are the major components of corporate brand building process?</li><li>How to establish corporate brand image with the customer? </li><li>How effective corporate communication can enhance the corporate brand?</li></ol><p>To reach the solution, Norden machinery as a case company was also studied. A theoretical framework was synthesized, based upon the different models and theories regarding the corporate brand building. The framework guided the authors through the entire research process.</p><p>Our empirical findings shows a quest in Norden to develop a corporate brand and during the analysis we found that the  in some areas case company is following the components of brand building process that were described in the theoretical framework but there are some areas where the Norden has to improve as well.</p><p>Thus based upon the analysis it is concluded that a company can establish a corporate brand by following the brand building components vision, culture, brand objectives, brand personality, brand essence, creating brand image and corporate communication.</p>

Residential buildings have served as homes for the humankind throughout the years and the energy focus is relatively new in comparison. The interest of the energy perspective has increased alongside with the stricter laws and goals in the European Union and the Swedish Building Board. In multiple cases, the calculated energy usage of the buildings are usually lower than the real time measured energy consumption, showing the importance of performing energy follow-ups of the buildings. The goal of this thesis is revolving around the understanding of the the problems, performance and importance of energy follow-ups in the building process. This study will only focus on the energy focus of residential buildings in the building process, while only taking the Swedish laws into consideration. A literature study was performed as an intention to understand the subject and its problems more thoroughly. The literature study contains the Swedish laws regarding the subject, the structure of the building process and possible failure points, while also looking at multiple studies regarding the difference between the calculated and the measured values. Furthermore, inquiries were sent out to multiple municipalities and companies with questions related to the subject. In the answers from the different respondents, the result showed that both municipalities and companies stores energy statistics in web-based programs and requires real measurements to perform energy follow-ups. One municipality describes that there was a vague understanding of the consequences or penalties of not performing an energy follow-up according to the time-plan. Furthermore, the company A described that there was a lack of knowledge of how or where measurements should be performed in detail and where responsibility should be placed if not everything is fulfilled according to the contract. The companies set up their own local goals that surpasses the rules of the BBR and the companies very rarely breaks the energy limits. Company B has only failed to meet the energy limits once and that project was sold off to another actor. Company B also describes that they have never failed to perform an energy follow-up according to the time-plan and doesn’t know what to do if it would happen. Another municipality refers multiple times to their goals regarding the climate and energy limits, however, the methodology on how to achieve these goals aren’t described. Lastly, the there’s no form of cooperation between the municipalities or the companies. Differences in energy performance, between the calculated and the real, is often a result of many different factors, which is not always easy to define. Throughout the building process, it is of high importance to keep focus on the energy question in every step. Good and correct knowledge has to be present the whole process to give the best prerequisites for a good performing building. Bad energy performance leads to higher cost for the habitants. Loose terms in laws and regulations can lead to bad energy calculations and leave room for influencing the calculation to show wanted results. Good energy declarations require proper measurements and as the standard equipment today provides somewhat lacking data with monthly values, which makes it difficult to study the reasons to higher energy consumption. For better understanding abnormal energy consumption, more detailed values are often necessary. In terms of applicability, this study can contribute to the awareness to the different issues that has occurred from the study, for example the required education and the responsibility in more detail. A few conclusions can be made from this study, the lack of knowledge in terms of responsibility, consequences or penalties and how measurements should be made in detail. Another conclusion are that web-based programs are used for energy follow-ups and require real values and there’s no cooperation between different actors related to this subject. / Bostäder har använts som hem för människor genom tiderna och energiperspektivet i dessa bostäder är relativt nytt i jämförelse. Energiperspektivets intresse har blivit större samtidigt som hårdare krav och mål har formulerats i EU och i lagboken BBR. I flertal fall är den beräknande energin för en byggnad lägre än den uppmätta mängden under användning, vilket visar vikten av att utföra en så kallad energiuppföljning för respektive byggnad. Målet med detta exjobb handlar om att få en förståelse kring problemen, utförandet och vikten i energiuppföljningar som existerar i flertal fall inom byggprocessen. Den här studien kommer bara fokusera på bostäder i byggprocessen och bara ta hänsyn av de svenska lagarna kring området. En litteraturstudie utfördes för att kunna fördjupa sig inom ämnet och dess problem. Denna litteraturstudie innehåller relevanta svenska lagar för ämnet, strukturen av byggnadsprocessen och möjliga felkällor, men även studera flertal rapporter angående skillnaden mellan den beräknande och den uppmätta energianvändningen. Slutligen skickades flera enkäter till energiexperter i kommuner och företag med relevanta frågor till ämnet. I svaren från respektive respondent visade resultatet att både kommuner och företagen använder dataprogram angående energianvändningen. Dessa dataprogram kräver en verklig uppmätning av energin i hushållen för att kunna utföra en energiuppföljning. Kommun A beskriver att det finns en dålig uppfattning angående de konsekvenser och straffen som förekommer om en energiuppföljning inte utförs i tid enligt tidsplanen. Fortsättningsvist beskriver företag A att det är en begränsad förståelse angående hur och var uppmätningar ska utföras i detalj, men även också vem som ska ta ansvar om någonting går fel enligt byggkontraktet. Företagen sätter upp lokala mål som är lägre än BBRs krav vilket har lett till att fel uppstår väldigt sällan. Företag B beskriver också att de aldrig har misslyckats med att utföra en energiuppföljning enligt tidsplanen men vet inte vad som ska göras om det skulle hända. Kommun B refererar flertal gånger till deras energi- och klimatmål men metodiken av att uppfylla dessa mål är inte beskrivet. Slutligen finns det ingen form av samarbete kring energiuppföljningar mellan de kommuner och företag som har svarat på enkäten. Skillnaden mellan den beräknande- och den uppmätta energiprestandan beror ofta av flertal olika faktorer som är svårt att definiera. Det är viktigt att ha någon form av energifokus genom hela byggnadsprocessen och inte bara i ett fåtal steg. Detta fokus måste vara bra och ha rätt kunskap för att kunna ge de bästa förutsättningarna till en bra bostad från ett energiperspektiv. Byggnader med en dålig energiprestanda leder till en hög kostnad genom förvaltningsfasen. Obestämda termer i lagboken som ”bör” leder till dåliga beräkningar som inte har en liknande struktur och kan vara gjord för att visa ett lägre värde. Energideklarationer som är bra kräver riktiga mätningar och bättre mätningsverktyg som inte ger otillräcklig information i till exempel månadsvärden, vilket leder till en dålig förståelse till vad som händer angående energianvändningen i huset. Användbarheten av studien består till mesta av att upplysa om de problemen som existerar idag som till exempel den behövda utbildningen och kompetensen kring ansvar, straffen och var mätningar ska sättas i detalj. Några slutsatser som studien har kommit fram till är den otillräckliga kunskapen i ansvar, konsekvenser och straff samt mätningar ska sättas beskrivas mer i detalj. Slutligen används dataprogram för att utföra energiuppföljningar som kräver verkliga mätningar och det finns ingen form av samarbetet mellan olika aktörer angående energiuppföljningar.

<p>In 1996, the artillery regiment, A4, in Östersund was disbanded. Their former premises underwent remodelling to serve as the new campus for the Mid Sweden University. The express intention was that the new occupiers would be allowed to take part in the planning process. During 1997 the company Vasallen became the owner of the premises, by direction of the Ministry of Finance. Vasallen was charged with the management of former military premises and increasing their value with the aim of selling the property.</p><p>Thanks to their well-defined mission and good financial resources, Vasallen became a new actor on the property market. In the same year, a number of architectural firms were invited to take part in a competition. At the beginning of 1998, SWECO FFNS was chosen as the winner, and the planning process started immediately. The new campus was inaugurated on September 6, 2002 with the Swedish Prime Minister, Göran Persson, in attendance.</p><p>The aim of this study was to monitor how well the demands of the new occupiers regarding quality and environment were met, and how these demands were managed during the construction process. My ambition was to study the process as a case study in order to better understand and reflect on what actually happens in the communication between partners. The material on which the study is based was gathered by participation in planning meetings and by following the construction process. The Campus Östersund project was unique in many ways. In the first place, the existing buildings form a sound basis as they were intentionally designed with the needs and well-being of the individual in mind. Many qualities were thus already incorporated into the buildings on the site.</p><p>The strict regulations imposed by the fact that these were classed as historical buildings set certain limitations, while at the same time posing a challenge to be overcome. The stark contrast between a military regiment and the activities of a modern university placed high demands on those involved in the project. The user’s wishes and demands, working environment factors, structural issues and demands on comfort always have a tendency to take second place after financial factors. In this case, however, the owner’s and user’s joint ambition led to the reconsideration of priorities concerning, for example, the working environment. Finally, the project was unique as a fully comprehensive view of the process and final product was adopted by the two main partners. This includes, for example, observing environmental assets throughout the whole project.</p><p>In 1996, the artillery regiment, A4, in Östersund was disbanded. Their former premises underwent remodelling to serve as the new campus for the Mid Sweden University. The express intention was that the new occupiers would be allowed to take part in the planning process. During 1997 the company Vasallen became the owner of the premises, by direction of the Ministry of Finance. Vasallen was charged with the management of former military premises and increasing their value with the aim of selling the property.</p><p>Thanks to their well-defined mission and good financial resources, Vasallen became a new actor on the property market. In the same year, a number of architectural firms were invited to take part in a competition. At the beginning of 1998, SWECO FFNS was chosen as the winner, and the planning process started immediately. The new campus was inaugurated on September 6, 2002 with the Swedish Prime Minister, Göran Persson, in attendance.</p><p>The aim of this study was to monitor how well the demands of the new occupiers regarding quality and environment were met, and how these demands were managed during the construction process. My ambition was to study the process as a case study in order to better understand and reflect on what actually happens in the communication between partners. The material on which the study is based was gathered by participation in planning meetings and by following the construction process. The Campus Östersund project was unique in many ways. In the first place, the existing buildings form a sound basis as they were intentionally designed with the needs and well-being of the individual in mind. Many qualities were thus already incorporated into the buildings on the site.</p><p>The strict regulations imposed by the fact that these were classed as historical buildings set certain limitations, while at the same time posing a challenge to be overcome. The stark contrast between a military regiment and the activities of a modern university placed high demands on those involved in the project. The user’s wishes and demands, working environment factors, structural issues and demands on comfort always have a tendency to take second place after financial factors. In this case, however, the owner’s and user’s joint ambition led to the reconsideration of priorities concerning, for example, the working environment. Finally, the project was unique as a fully comprehensive view of the process and final product was adopted by the two main partners. This includes, for example, observing environmental assets throughout the whole project.</p><p>Brukarmedverkan i byggprocessen –en fallstudie 12</p><p>Building the “right product” is an important argument for including the end user in the project. By initiating a planning process in which the user’s demands and wishes are considered, one not only initiates the actual building process, but also a process in the client’s organisation. The capacity to participate in such a process within the organisation is, however, not always good. Clarity and respect for the processes initiated were not always particularly pronounced in this case. Lack of clarity sometimes led to confusion, which in turn led to complications in communication and thus delay in the project. The internal process in an organisation should, if possible, progress simultaneously with, and be firmly established before, meetings with the consultants. Theoretical studies have confirmed the importance of utilizing the process of change in internal organisational development in order to achieve a positive attitude among employees.</p><p>Participation of the end user in a large organisation is often based on representatives in working parties. These representatives should be motivated, be given the time required within the framework of their job, and have the confidence of their colleagues. The opportunity to influence decisions is great in the initial stages. The user should have knowledge concerning the various phases of construction, the financial and legal framework, and the rules and regulations governing the project. Being able to participate in creating one’s own working environment elicits various degrees of commitment and levels of expectation in the user organisation. Both the occupants and the consultants should have the capacity for this kind of development, especially the latter as they constitute the “front line”. The user should understand the relation between desires and possible financial effects. The price tag for alternative demands/wishes and the effects these will have on the final rent should be clearly visible. It is an advantage if this is made clear very early on in the project. The dialogue between the parties should thus be supplemented by the architect explaining to the new occupiers where limitations and opportunities lie in the project. The parties involved must have a certain degree of pedagogical competence in order to explain and manage the project to everyone’s satisfaction. A good environment is seldom described in terms of formulated concepts outside the architectural community. Projects in which the end user is involved thus provide a unique opportunity to start building up a bank of knowledge including expressions used by non-experts to describe concepts of space. Difficulties are encountered when all these views are to be accepted and implemented in the building process through descriptions and drawings. Words are replaced by numbers, and more and more actors are involved, for example, engineering consultants. We simply do not have all the necessary tools with which to express wishes concerning the physical environment. We can, however, bridge the communication gap between users and consultants by using computer-aided information systems. The ideas expressed by the user can be transformed into three-dimensional video sequences, and thus be confirmed as being, “just what we meant”.</p><p>It was apparent quite early on in this research that the technical terms available were not adequate to describe the events of this case. The end user’s feeling of not being able to keep up with the consultants’ technical concepts may lead them to feel that they are at a disadvantage, which certainly will not benefit the process. Here, the role of the architect as a pedagogue is important in leading the various participants into the planning process. One of the actors should perhaps have some kind of skills in behavioural science and Brukarmedverkan i byggprocessen –en fallstudie education. Perhaps changes should be made in the training of architects and other consultants.</p><p>Respect for the common process is perhaps the most important factor for its success, together with clarity and openness. These are terms not traditionally used in construction projects. The interpretation of the customer’s wishes, explaining the opportunities and limitations of the building, and planning for future expansion are the responsibility of the architect. Does a single actor have a reasonable chance of coping with this in a large-scale project? All the participants should gain broad insight into each other’s jobs and roles early on in the project. Respect for the responsibilities and roles of others can be built up by concentrated efforts to exchange knowledge through dialogue early in the process. The incentive for participating varies from one actor to another. Theoretical studies, for example, give clear advice that each actor’s interests in the project be clarified. Trust is one of the most important mainstays in establishing good communication. Feelings of suspicion and unreliability can be disastrous in this kind of project. The development of legal issues and forms concerning contractors and their work is also desirable in order to aid the process.</p><p>When the owner sees the opportunity to take an active part in the management of the premises, this leads to a continuous dialogue and process during and after the planning and construction phases. These studies have given me a greater respect for processes involving the end user, from planning to management. One of my most important personal  reflections, and a partly new realisation, is that the involvement of the user in the process has such a large influence on the building project. Communication and continuous information are essential in projects in which the user is involved.</p><p>Communication can also be made easier if the parties regard each other as fellow partners and not opposing partners. The period spent in education and training is the most important in laying the foundation for these attitudes among professionals. A great deal of responsibility thus lies with teachers to ensure that end users have increased opportunity to participate in and influence the building process. There is no short cut to customer-focused working methods.</p>

This dissertation examines the political regime during the single party rule in Turkey between the years of 1923-1950 in relation to the concept of tutelage. The main argument supported in this work is that tutelary tendencies, contrary to the assumptions of Kemalist historicization, do not serve as segue to democracy, but rather make consolidation of democracy difficult, even impossible. In support, this dissertation provides a close examination of the Kemalist nation building process beginning from the Ottoman modernization process extending to the demographic engineering projects of the Republic. The examination reveals that tutelary tendencies are a reflection of the savior mission undertaken by the elite during the Ottoman-Republican modernization process. The political elite, in their mission to save and build the nation, not only ignored the political and social fabric of the time, but they insisted on radical interventions to the demographic fabric of the society in order to transform it to the nation they envisioned. During the execution of the nation-building project increasingly more authoritarian measures were legitimized by declared target of democracy. The social resistance to the radical interventions was suppressed by more authoritarian measures that were perceived as the cost of achieving democracy. The elite perceived themselves uniquely fit for deciding what is in the best interest of the people. Whether the aim of democratization was reached or not was also decided by the tutelary elite. Not wanting to let go of the power, they continuously invented new prerequisites to democracy. This cycle resulted in the persistence of the authoritarian regime. In the final analysis, this dissertation reveals that the tutelary tendencies of the avant-garde elite are the biggest obstacle on the path to democracy.

Technology is becoming easy to imitate day by day thus the companies involved in technology need to invest on the soft points like branding. This will give a competitive advantage over the competitors which is not possible to imitate. Thus the overall purpose of this thesis is to investigate that how a company evolved b2b selling can establish corporate brand. So three research questions were addressed: What are the major components of corporate brand building process? How to establish corporate brand image with the customer? How effective corporate communication can enhance the corporate brand? To reach the solution, Norden machinery as a case company was also studied. A theoretical framework was synthesized, based upon the different models and theories regarding the corporate brand building. The framework guided the authors through the entire research process. Our empirical findings shows a quest in Norden to develop a corporate brand and during the analysis we found that the  in some areas case company is following the components of brand building process that were described in the theoretical framework but there are some areas where the Norden has to improve as well. Thus based upon the analysis it is concluded that a company can establish a corporate brand by following the brand building components vision, culture, brand objectives, brand personality, brand essence, creating brand image and corporate communication.