M.Com. (Business Management) / Please refer to full text to view abstract

The aim of this thesis is to assess the gaps in theoretical planning to implement a business plan. Analysis carried out on a real project of iStavitel Ltd. by comparing the status of the project after the first year of its historic run to the business plan. A sub-goal is to suggest the development of the company, after unfulfilled potential of the original business plan. The work also contains some less common methods used in internet marketing.

Zugl.: Bayreuth, Universiẗat, Diss., 2007.

Zugl.: München, Techn. Universiẗat, Diss., 2009.

Thesis (M.B.A.)--University of Hong Kong, 1986.

Zugl.: Kassel, Univ., Diss., 2009 u.d.T.: Falkenreck, Christine: Impact on reputation and reputation transfer in international direct marketing

This thesis will guide you through the haunting Business marketing woods of snaring networks and ravel business relations in the dark landscapes of the mighty music publishing creatures. The task at hand (of this thesis) will be to present the secrets that lie beyond with the hopes that you, the daring reader, will gain knowledge and understanding of what these entities do, lurking in the shadows of the woods of business marketing (and of your unknowing mind). How they go head on with their partners in business to thrive on intangible properties and how they find their path through these woods. Explore and discover, if any, commonly found ways in the management of business marketing within the domain of the music publisher. We wish you a pleasant reading!

Zugl.: Siegen, Univ., Diss., 2008

Zugl.: Hannover, Univ., Diss., 2007

Zugl.: Münster (Westfalen), Univ., Diss., 2007