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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

A roadmap for platform transitions in alignment with stakeholders : A case study in the automotive industry

Bewig, Emil, Holmström, Jens January 2024 (has links)
Purpose - The aim of this study is to provide large incumbent organizations a tool to moreeffectively evaluate and implement digital platforms while taking into account the needs ofthe stakeholders. To do so, we developed a roadmap consisting of nine steps that are dividedinto three different phases. Method - This study was conducted by using a abductive research method utilizing aquantitative data collection by analyzing earlier research and qualitative data collectionthrough interviews. The interviews were conducted in three phases: exploratory, semistructured and validatory interviews. In total 21 interviews were conducted which wereanalyzed through a thematic analysis. Findings - The thematic analysis resulted in three main themes; Platform transitionassessment, Planning platform transition, and Execute platform transition. These themes ledto a roadmap for platform transitions, for large incumbent organizations. Theoretical and Managerial implications - The presented study contributes to existingliterature by combining existing change management and technology adoption models todevelop a roadmap for evaluation and implementation of digital platforms. Furthermore, thisstudy provides managers with important insight and practical implications of importantfactors that should be considered before and during a digital transformation. Limitations and future research - This study is limited by its qualitative method since it isfocused on a single case study in a limited time-span in a large international industry.Therefore, the generalizability of the findings in this study might be limited and needs to beconfirmed in other contexts.

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