Profound changes have taken place in the role of the American female; she is no longer only a wife and mother because 51.2 percent of the total population 16 years and over are employed outside the home. The importance of this segment of women has been evidenced in the popular literature and by retailers who have created specialty clothing areas catering to the employed woman. Clothing and the self-concept have been related in research studies for several years. Clothing also has been related to occupational aspirations. The purpose of the research was to develop a model using the theoretical concepts actual self-image, ideal self-image, clothing-image and achievement motivation to predict women's clothing behavior for work. Using the integrated self-concept theory, two hypotheses were formulated: 1) costumes which induce positive congruity will be worn more than costumes which induce positive incongruity or negative congruity, followed by negative incongruity; 2) there will be a significant relationship between congruity and achievement motivation for five costumes. The instrument used to collect data was composed of a Clothing Congruity Measure which was developed using five costume images: feminine, business-like, casual, sexy and collegiate. The self-administered questionnaire, including the Clothing Congruity Measure, the Mehrabian and Banks ACHS, the Tausky and Dubin COAS and a demographic section was mailed to 65 faculty and 65 staff at three land grant universities. The rate of return was 60 percent or 227 usable questionnaires. A two-way analysis of variance was used to test the first hypothesis. Clothing behavior means for the feminine, business-like, casual and sexy images followed the expected pattern of congruity, however, the collegiate image did not. An aggregate analysis of all costumes supported the hypothesis that an hierarchical order of congruity conditions existed. The second hypothesis was not supported. Congruity and career anchorage position and congruity and achievement motivation reached a statistical level of significance, using Pearson correlations, for the business-like outfit, but not for the other costume images. / Ph. D.

Call number: LD2668 .T4 1956 R85 / Master of Science

Call number: LD2668 .T4 1963 P48 / Master of Science

The nonverbal messages conveyed by dress are learned earlier by today's children than they have been at any time in the past. Yet, little empirical research has examined the effect of clothing on the behavioral development of the preschool child. Dress is a medium for carrying out the serious roles of life, but it is also a medium for play. Although numerous studies have investigated play, an important element of child development, few have included dress as a factor. Research has shown that not all children participate in all forms of play behavior, particularly dramatic play, which contains the element of make-believe. Furthermore, research has shown that increased associative fluency in preschool children is dependent specifically on the occurrence of make-believe play. A child, deficient in such divergent-thinking skills, would seem somewhat disadvantaged and less able to cope with a problematic environment. The present study asks the question: Can the wearing of specially designed clothing raise levels of observable make-believe behavior for preschool children? Two research hypotheses were formulated to address this question: l) There will be a difference in player/nonplayer imaginativeness scores while wearing control and experimental garments. 2) There will be a difference in player/nonplayer imaginativeness scores while wearing Experimental Garment I or II. / Ph. D.

A literary text is a means for critics to analyze societal influence on the author, and both fashion and body modification serve this same function because they are legible texts with which to interpret the psychological motivations of the wearer in the cultural context in which he or she lives. Fashion theorists such as Roland Barthes and J.C. Flugel have detailed the reasons that they believe dress evolves throughout time, and the following thesis applies their theories to Melville's first novel Typee. In the first chapter, entitled, "Moral Fibers: Dress as the Extension of Self," much emphasis is given to archetypes of dress such as the veil, the corset and military uniforms in the Orient and the Occident. The second chapter, "Cut From the Same Cloth: Body Modification as Semiotic Modality," discusses ritualistic tattooing as a mode of literary expression. / by Tealia DeBerry. / Thesis (M.A.)--Florida Atlantic University, 2009. / Includes bibliography. / Electronic reproduction. Boca Raton, Fla., 2009. Mode of access: World Wide Web.

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The impact of attire on assessments of job applicants was investigated by creating three dress conditions for two male and two female rates. A formal, intermediate, and casual condition were portrayed for each of the four stimuli. Stimuli were rated on six dimensions relevant to performance as a retail department store manager in a between-subjects design. Results indicate that the role of attire in estimates of performance depends on the sex of the rater and the sex of the ratee. Dissimilar ratings were obtained from males and females who assessed individuals in a particular dress condition. These results indicated that the hypothesized main effects for dress and rater sex were overly simplistic. The implication of this finding for future research is discussed. Findings also suggested the importance of including a reasonable range and portrayal of attire in studies of this type. The inclusion of an intermediate apparel condition showed that raters prefer this attire over formal wear under certain rating conditions. The importance of this finding for future attire research designs is discussed. / M.S.

The purpose of this study was to investigate the relationships between clothing conformity and personality type according to the Myers-Briggs Type Indicator (MBTI), of a selected group of adult males. Past research indicated that the MBTI had been used in relation to many characteristics such, as creativity, management style, and conformity. Clothing conformity had been investigated in relation to group membership and self-esteem. The researcher was unable to find any research done prior to this study in which clothing conformity and the MBTI had been used to study the relationship between personality type and clothing conformity. The sample consisted of 83 fraternity men from four Greek organizations at Georgia State University. Each respondent filled out the MBTI questionnaire, a clothing conformity scale, and a demographic form. A two to the fourth factorial ANOVA was used to analyze the relationships between clothing conformity scores and various personality types. The results indicated a significant difference in clothing conformity between extraverted and introverted personality types, with extraverts being more conforming than introverts. It also indicated a tendency for judging types to be more conforming than perceiving types. Although not statistically significant, the analysis showed some interaction effect between the extraversion-introversion and the thinking feeling dimensions on clothing conformity. The conclusions from this research are that the extraverts are more conforming in their clothing behavior than introverts, that judging personality types tend to be more conforming than perceiving types, and that the interaction between extraversion-introversion and thinking-feeling shows a tendency for the dependency of one dimension on the other. / Master of Science

The purpose of this study was to investigate possible relationships between clothing satisfaction and self-concept of a select group of women age 65 and older. An increase in the number of elderly women in the population with special clothing needs led to the development of this research. Past research indicates that elderly women are dissatisfied with purchased clothing, yet prior to this study it was not known if or how the dissatisfactions were related to their self-concepts. The sample consisted of 81 female residents of a retirement community in Salem, Virginia, and members of senior centers located in Floyd, Christiansburg, and Radford, Virginia. A questionnaire was developed for this research because a suitable one did not exist. It consisted of demographic variables, clothing satisfaction statements, and self-concept statements. Demographic data were collected to describe the sample and to compare it to the elderly population. Clothing satisfaction statements assessed satisfaction with clothing styles, fit, color, acquisition, cost, and care. An adaptation of Fitts' Tennessee Self Concept Scale was utilized to measure physical, personal, and social components of the self. A frequency distribution was used to tabulate the data. A correlation analysis determined the relationships between clothing satisfaction variables and self-concept variables. The results of this study indicated that elderly women are dissatisfied with clothing on the mass market. Significant relationships were found between total self-concept and satisfaction with clothing styles, between social self and satisfaction with clothing cost, and between physical self and overall clothing satisfaction. It was found that no relationship existed between overall clothing satisfaction and total self-concept, but the researcher concluded that because of the significant relationships clothing satisfaction indirectly influences self-concept. / M.S.

The purpose of this study was to investigate the interplay of dress and qualifications of physically impaired males in a simulated employment-screening situation. The research design was a 3 x 2 x 2 factorial, with the independent variables being applicant's appropriateness of dress (high, moderate, low), applicant's credentials (high, low) and respondent's sex (male, female). A physical impairment was simulated by having the model sit in a wheelchair. Hypotheses tested were that the independent variables (appropriateness of dress, credentials and respondent's sex) would not affect ratings on personal characteristics, assignment of entry level salary or decision to hire the applicant. Ninety-four persons employed in management positions rated, on five-point scales, a bogus physically impaired male job applicant. Folders containing instructions, a job description, a 5 x 7 inch color photograph of the applicant, a personal data sheet and the rating scales were randomly assigned to the respondents who evaluated only one job applicant. A three-way multivariate analysis of variance was performed on the eleven personal characteristics as a group. Both dress (F = 2.18, P < .0034) and credentials (F = 5.35, P < .0001) had a significant effect on ratings. The model was rated higher on all eleven personal characteristics when more appropriately dressed and with higher credentials. Sex of the respondent was not significant, nor were there significant interactions. Three-way analysis of variance was used to test the effect of the independent variables on recommendation to hire and entry level salary. Recommendation to hire was affected by dress (F = 13.47, P < .0001) and by credentials (F = 9.46, P < .0029). Entry level salary was affected by dress (F = 4. 00, P < 0.0220) but not by credentials (F = 3.26, P < 0.0745). Sex of the rater had no effect on either recoommendation to hire or entry level salary assignment. From the findings of the study, one may conclude that dress as well as credentials have a definite effect on decisions made during the job-screening process of a physically impaired job applicant. These findings support similar research with unimpaired job applicants and reinforce the importance of dress as a factor in self-presentation. / Ph. D.