The purpose of this study was to examine the impact of disciplinary background on the leadership styles of academic deans. The researcher conducted a nation-wide survey of academic deans from a wide range of disciplines. Specifically, the study sought to determine whether the disciplinary backgrounds of university deans are reflected in their self-reported actions, decision-making, and role perceptions. Subjects’ disciplines were categorized according to high-consensus and low-consensus fields as well as the pure/applied dichotomy. Four dimensions of organizational leadership (bureaucratic, collegial, political and symbolic) were utilized to define the subjects’ potential cognitive frames. The subjects’ use of cognitive frames were classified into predominantly single-, paired-, or multi-framed approaches. Descriptive statistics, mean comparisons, and logistic regression were utilized to analyze the behaviors and motivations of subjects in the study.

Corona pandemin fortsätter in i 2021 och den svenska kollektivtrafiken fortsätter att ta resenärer till sina destinationer. Den svenska strategin för hantering av pandemin har varit attl åta individerna själva ansvara för att hålla nere smittspridningen genom social distansering, och om möjligt jobba hemifrån med färre kollektiva resor (Ludvigsson 2020). Genom att individer själva ansvarar för att hålla smittan nere är det individen själv som ansvarar för sina val i kollektivtrafiken. Ett digitalt verktyg som Västtrafik kan användas som lösning för att nå ut till resenärer för att påverka deras resval och bidra till hantering av trängseln i Västra Götalandsregionen. När företag vill påverka sina användares handlingar subjektivt används ett strategiskt tillvägagångssätt som kallas för mörka designmönster. Det är ett sätt att manipulera en användares handlingar. Vi skribenter av den här studien är nyfikna på om mörka mönster går att implementeras för ett gott syfte och därmed påverka resenärers resvanor. Val av undersökningsmetoder till den här studien är en kvalitativ metod med 6 deltagare, 3 män och 3 kvinnor i åldrar 30 - 65 år och en litteraturgenomgång med verktyget HKR Summon. Studiens resultat visar att hantering av färg, form och kontrast uppfattas olika och kan bidra till olika användarupplevelser. / As the COVID-19 pandemic carries into 2021, the Swedish public transportation system continues to take its passengers to their destination. Unlike most countries, the Swedish approach to the pandemic has been to put the individual in the driver’s seat and thereby making each citizen personally responsible for keeping the spread of infection down. Eitherthrough social distancing, ordering takeaway and if possible, work from home with fewertrips on public transportation (Ludvigsson 2020). In other words, it is up to each individual tomake responsible choices when it comes to their behavior in the public space. This includesthe use of public transportation. There are several ways in which companies can influence user behavior, one of which is the use of dark patterns. This approach to design is often used by big corporations to manipulate their consumers to act in favor of the company. By the implementation of specific design features, users are manipulated to act in a way that they would not otherwise have done. Although this method is often criticized as being unfair towards the user, dark patterns are undoubtedly effective in it’s objective to create a positive outcome for the company in question. This study aims to evaluate whether a design pattern such as this can be implemented in a way in which it could have a positive impact on people’s habits traveling with public transportation. By implementing dark patterns in a digital tool such as the Västtrafik app, this method can be used to influence choices in travel that contribute to better management of congestion throughout the Västra Götaland region. Selection of survey methods for this study is a qualitative method with six participants, three men and three women aged between 30 and 65 years and a literature review with the tool HKR Summon. The results of this study show that through certain handling of color, shape and contrast is perceived differently and can be made to contribute to different user experiences.