Thesis (Ph. D.)--University of Wisconsin--Madison, 1975. / Typescript. Vita. Description based on print version record. Includes bibliographical references.

Thesis (Ph. D.)--Ohio State University, 2009. / Title from first page of PDF file. Includes vita. Includes bibliographical references (p. 124-138).

Thesis (M.A.)--University of Wyoming, 2009. / Title from PDF title page (viewed on May 21, 2010). Includes bibliographical references (p. 108-117).

Thesis (doctoral)--Universität Zürich, 2003. / Includes bibliographical references (p. 343-367).

Thesis (Ph. D.)--University of Texas at Austin, 2005. / Vita. Includes bibliographical references.

Thesis (Ph. D.)--University of Texas at Austin, 2006. / Vita. Includes bibliographical references.

Thesis (Ph. D.)--Pennsylvania State University, 2005. / Includes bibliographical references (p. [232]-243). Also available online via the Pennsylvania State University's Electronic Theses and Dissertations Archives website (http://etda.libraries.psu.edu/).

Thesis (Ph. D.)--Ohio State University, 2007. / Title from first page of PDF file. Includes bibliographical references (p. 146-170).

The citizens of a state make sense of political parties from what is communicated about the parties as well as how that message is communicated. The use of social media, as a campaign communication vehicle, by political parties and voters is increasing, which brings rise to the need to examine the role of social media in South African politics. This study, which is a necessary exploration of political communication in South Africa, particularly on social media post-1994, looks at the scope of political communication on social media pre and post the 2014 elections in South Africa. Through a content analysis, this study analyses the communication messages of political parties on Twitter and the public‟s response to those messages. Furthermore, drawing from the theories of Framing and Agenda setting, this study explores how issues are framed on social media as well as the agenda setting role of social media. The study also identifies the issues that present themselves in political communication through social media in South Africa, and proposes ways in which the political parties could campaign more compellingly and effectively on social media.

In recent years, philosophers of social science have drawn attention to the contributions of suggestive models or metaphors to political understanding. In doing so, they have suggested a distinction between models or archetypes of great scope and generality — politics seen as mechanical or organic relations, for example — and the individual metaphorical utterances in which they are presented. Historians of political thought have made a similar distinction between 'languages' or 'ideologies' which prescribe norms and conventions for political argument, and the expression and development of these languages and ideologies in texts. This dissertation shows these two developments to be complementary by investigating the extent to which political languages or ideologies are themselves made up of suggestive models of political activity. Taking our point of departure from Max Black's suggestion that a metaphor be seen as "the tip of a submerged model," we shall look for such models in groups of political metaphors sharing the same theme. Analysis of the concept 'metaphor' shows that understanding a metaphorical utterance is conditional upon a reader recreating a context in which the ground of the metaphorical identification is rendered intelligible by the point of the utterance. This distinguishes political metaphors from metaphors used in explanatory' or literary contexts. The principled strategies which authors and audiences use to produce and comprehend metaphors in political contexts are then shown to utilize existing conceptual classifications in the form of 'metaphorical fields' embedded in political discourse. These fields bring together abstract metaphor themes and concrete political doctrines to create political metaphors. In a field, the political value of 'imagery' — medicine, theatre, parts of the body or family relations — remains relatively fixed. Using illustrations mainly from metaphorical fields in which politics is seen as a therapeutic activity, political metaphors are shown to functions as maps, orienting men in a political world that is their own creation. / Arts, Faculty of / Political Science, Department of / Graduate