. Informacinės technologijos, tokios kaip Internetas ir elektroninė komercija, radikaliai pakeitė būdus, kaip keistis informacija ar vykdyti įvairius atsiskaitymus. Sparčiai besivystančios informacinės technologijos neaplenkė ir verslo, kuriam suteikė naujų galimybių didinant konkurencingumą. Per pastaruosius keletą metų ypač išpopuliarėjo elektroninės komercijos šaka – elektroniniai aukcionai, kuri dar labiau paskatino verslą keltis į elektroninę erdvę. Aukciono valdymas yra sudėtingas. Vienas iš svarbiausių konkurencingumo veiksnių yra kaina, kuriai nustatyti įmonė taiko įvairias kainodaros taisykles. Aukcionas tai dinaminės kainodaros būdas, kuris leidžia įmonei ir klientui rasti pačią tinkamiausią sandorio kainą. Tinkamai valdydamos ir kaupdamos verslo taisykles, įmonės galėtų gauti didesnį pelną, greičiau parduoti turimas prekes. Elektroniniai aukcionai, paremti turinio valdymo principu ir norimų taisyklių sudarymu galėtų prisidėti prie verslo efektyvumo didinimo, t.y. kokiu būdu įmonės galėtų integruoti elektroninio aukciono metodą į savo informacines sistemas. Atlikta įvairių aukciono metodų teorinių veikimo principų analizė, kuri leido apibendrinti visus metodus, išskiriant ir palyginant pagrindines jų taisykles. Darbe atlikta sukurtų elektroninių aukcionų informacinių sistemų analizė ir jų kūrimo principai, kurie leido apibendrinti pagrindines naudojamas taisykles. Atliktas eksperimentinis tyrimas, kurio metu koreliacinės analizės metodu buvo rasti ryšiai tarp... [toliau žr. visą tekstą] / Modern business is increasingly looking for more effective marketing techniques, not only in domestic but also international markets. Over the past few years, online auctions became very popular, which encouraged the business move to Internet. Online auctions based on content management principles and rules could help to increase business efficiency. The operating principles of online auctions are reviewed and analyzed in this graduation paper. Online auction systems diversity is analyzed in analytical part of the work. Four different auction systems were analyzed and their main development principles (rules) were summarized. Considering to analysis part online auction model that can help companies increase sales and profits through the auction approach was designed. Experimental study has been made to verify the functionality of the proposed model. Data – jewelry – listings were collected from the world's largest online auction eBay. Quantitative and qualitative data was analyzed; the results are shown in graphs and tables. The final result was derived under the rules of price categories to choose the basic parameters of an auction: the starting price, auction duration and reliability. New benefit option was introduced, which enabled to compare and evaluate the obtained rules. Different methods were used to generate and evaluate auction rules. One of them is self organizing map (SOM). Its aid was used to classify the data. The statistical analysis method was used to evaluate... [to full text]

The use of electronic measures during administration of public procurement not only helps to save recourses but also guarantees effectiveness, transparency and more possibilities for small and medium companies to take part in it. Directive 2004/17/EC coordinating the procurement procedures of entities operating in the water, energy, transport and postal services sectors and Directive 2004/18/EC on the coordination of procedures for the award of public work contracts, public supply contracts and public service contracts became the basis of the legal regulation. Great Britain, Spain and Lithuania have incorporated norms of directives into their national law systems successfully. Great Britain is considered to be one of the leaders from European Union member states in e-procurement administration. Spain’s administrative units – Cataluña and Basque Country – are as examples of e-procurement’s regulation and for very good results in e-procurement’s administration in Basque Country. Lithuania has implemented new norms of directives with the law of public procurement and shows a quite good progress in it. In 2006 the Federation of Russia with new legal act of public procurement implemented many important aspects which will help to cooperate with the public procurement participants from abroad and administrate public procurement with the help of electronic measures. Electronic signature’s legal regulation is important for the e-procurement’s successful administration. The results... [to full text]