In 2011, Porismita Borah published "Conceptual Issues in Framing Theory: A Systematic Examination of a Decade’s Literature" to shed light on the status of framing research, and attempt to answer several scholars' criticisms of framing research practices (Carragee and Roefs 2004, D'Angelo, 2002, Entman, 1993). Borah argues that framing research has several areas of necessary improvement, and her prescription is for future research to be able to examine specific framing issues or effects, but also be able to connect with broader understandings of framing. The following content analysis of framing research, conducted between the year 2000 and 2013, seeks to examine the current state of framing literature, and whether or not scholarship is advancing optimally. The hope is to examine partially if Borah's concerns remain relevant to current framing research. Additionally, the current study seeks to expand the questions asked of framing research in multiple ways. What follows is an account of framing, as a theory broadly. Borah's role in attempting to measure the state of framing research is explained, and then I show how research can be expanded in several areas to be more inclusive. Then, new avenues of inquiry will be opened, particularly in regard to power, and social relationships, to delve deeper into whether or not framing research can be improved in terms of accuracy and efficacy. Following those sections is an explanation of the way my research questions have been operationalized, an account of the methodology employed by this study, our findings, and a discussion of the data and it’s meaningful portions.

The study of metaphor has moved from abstraction and poetics into the realms of cognitive science and cultural studies. Rather than being seen as purely figurative and secondary to literal meaning, investigation of metaphors reveals a close relationship to our processes of reasoning, a capacity to both reveal and cover, and a plasticity that forms within surrounding cultural values. I reviewed current metaphor theory, including its concerns and justifications, and designed a simple survey experiment through the Qualtrix webpage. The survey was distributed via the Amazon Mechanical TURK system. The experiment, in two different versions, briefly described obesity and then asked participants to describe their attitudes toward, and preferred solutions for, this emerging public health issue. The paragraphs differed only in the metaphor used to describe obesity. Based upon a metaphorical framing hypothesis, it was predicted that obesity as an "infectious epidemic" would bias readers towards societal causes and a preference for public policy changes, while obesity as "simple calorie math" would bias readers towards individualized causes, and less support for public policy changes. The hypotheses of the study were not supported; there was no significant difference in participant responses between frame conditions. Possible reasons for non-significant results include the survey format, unique aspects of obesity as a public health problem, and participants' level of media exposure to obesity. However, this study could be easily altered into various iterations to confirm or deny many aspects of brief metaphorical framing.

Public health institutions and popular media frequently frame weight loss and weight control as primary benefits of physical activity. This exploratory, descriptive study examined how respondents rated statements exemplifying three physical activity frames: a weight control frame, a medical frame, and an active embodiment frame. An anonymous, online survey was conducted in March 2018; respondents rated frame statements in terms of inspiring motivation to engage in physical activity, and in terms of perceived credibility. They also provided anthropometric data and physical activity data. Data were analyzed for the entire sample as well as stratified by multiple variables, including body mass index, waist circumference, age, and physical activity levels. Overall, the weight control frame was rated the lowest in terms of motivation, and rated moderately in terms of credibility. The active embodiment frame was highly rated in terms of motivation, but did not rate highly in terms of credibility. The medical frame was rated most credible overall, while achieving moderate motivation ratings. A "credibility/motivation gap" was identified when frames were rated highly on one scale (credibility or motivation), but not the other. These findings have implications for how physical activity is framed in public health messaging, and suggest that, as no single frame dominated both the motivation and credibility ratings, a multi-frame approach may have greater success in motivating people to engage physical activity than does the current, weight-control dominant approach.

This research examines how racism is hidden and denied by the press, and how blame is attributed to individuals in crime news stories. This research heavily relies of van Dijk's (2015) six discursive strategies to reveal how racism is hidden and denied in the press: positive self-presentation, denial and counter-attack, moral blackmail, subtle denials, mitigation, and defense and offense. Specifically, the Chapel Hill shooting is used as an example of a crime news story for my case study. This study will use framing as the primary method, and critical discourse analysis will be used to guide my interpretations of the frames. Frames are defined by Entman (1993) as texts that select "some aspects of a perceived reality and make them more salient" in such a way as to promote a particular problem definition, causal interpretation, moral evaluation, and/or treatment recommendation for the item described. I will examine words and phrases used when referring to the perpetrator and the victims in the crime story, and examine manifest frames. I begin by explicating terms that my research is founded upon: ideology, critical discourse analysis, race and racism, blame, and framing. Newspaper articles are collected and analyzed for van Dijk's six discursive strategies. The difference between national and regional news coverage is also examined. My findings suggest there are two gaps in van Dijk's six discursive strategies. I propose the addition of two discursive strategies that the press use to deny racism: negative self-presentation and contradiction.

In order to probe how social movement messages foster participant mobilization, this study utilized an experimental design to investigate collective action frames, core messaging tasks that define problems, assign blame, convey a plan of action, and inspire participation. The study compared the effects of climate change messages that contain motivational frames with those that do not, incorporating the influence of resonance, and exposure to competing and counter frames. Results revealed that motivational frames contributed to mobilization, especially intention to act, under conditions of resonance and with exposure to counter frames. Salience primed participants to respond to motivational frames, however for some, motivational frames decreased intention to act. As social movements and climate change continue to profoundly shape our world in myriad ways, we will be better prepared to address those changes with information provided here.

Using quantitative content analysis, this study explores social movement (SM) framing in commercial news media -- by comparing how leading newspapers covered prominent protest occupations in 2011 and 2016. More than other SMs, anti-systemic protests like the 2011 Occupy Wall Street (OWS) and the 2016 Malheur Refuge Occupation (MRO) only have partial frame-setting agency, raising a broad theory question (to inform the research questions below): If SMs and media relate as interacting systems, are protest news frames more movement- or more media- driven; and do media not just enable but also constrain SMs? With the movement-media theory question above, the study design adapts media opportunity structure (MOS) to model a hierarchy of influences on news coverage of ideologically opposed or "distant twin" OWS and MRO, as 40- to 60-day protest occupations. The focused research question -- exploring media's constraining potential -- asks if commercial news framing of collective action: i) commercially frames or "sells" even anti-corporate protest; or ii) instead marginalizes or neutralizes such protest? Coverage from three top national or state newspapers (The New York Times, USA Today, and The Oregonian) was analyzed randomly from all protest stories during the occupations. Sampled time periods in 2011 and 2016, during actual encampments/ occupations in Portland, OR and New York City (OWS) and in Malheur National Wildlife Refuge, Oregon (MRO), also correspond with transitional years in print news. The inductive-based comparative results, from 15 coding dimensions for news framing of collective action, dispersed passivity, and commercially-framed activism, showed some evidence for the "selling protest" question. And the compiled summary Framing Advantages and Disadvantages yield this study's key finding: Although anti-corporate OWS was far larger, with more widespread media coverage, the comparative overall media frame for the small, remote, anti-government MRO was far more potent and resonant. Comparing media-and-movement framing of these distant twin 40-day protest occupations finds some support for the "selling (or underselling) protest" question. This comparative frame analysis helps bridge micro- and macro-theory levels, addressing an enduring dual gap in movement-media research literature -- to yield insight on SMs' and media's respective roles in protest news framing and then identify potential mechanisms for future research.

Journalists have insisted that John Oliver has inspired a new kind of journalism. They argue that Oliver's show Last Week Tonight with John Oliver has inspired real-world action, a phenomenon journalists have called the "John Oliver Effect." Oliver, a comedian, refuses these claims. This thesis is the result of in-depth research into journalists' claims through the lens of agenda-setting. By conducting a qualitative content analysis, I evaluated the message characteristics of framing devices used on Oliver's show, then compared those message characteristics to the message characteristics and framing devices employed by legacy media.

This study explores the representation of crime in the news in relation to expressed emotion and intention for future action. Episodic and thematic framing (Iyengar, 1991) and narrative processing (Singer & Bluck, 2001) served as the theoretical foundations of this study and helped examine how scripted news stories involving crime influence levels of fear, anger, and empathy in individuals, and how these emotions subsequently affect behaviors. To measure these framing effects, an experimental manipulation was employed using three conceptually different news stories all involving gun-related crimes. One news story utilized an episodic format, while the other two stories used a thematic format (one positive and one negative). Emotional responses, levels of narrative engagement, policy support, perceived risk of victimization, and pro-social behavioral intentions were measured, all based on exposure to the specific type of news frame. The results of this study indicated that while types of news frames did not have a direct effect on readers' emotions, there was a significant relationship between emotions and future actions. For example, fear, anger, and empathy were significant predictors of perceived risk of victimization, policy support, and pro-social behavioral intentions, respectively. These findings contribute to the understanding of the role emotions play in predicting behavior, both within and beyond the scope of message framing.

This study reports the findings of a systematic visual content analysis of 356 randomly sampled images published about the Iraq War in Time, Newsweek, and U.S. News and World Report from 2003-2009. In comparison to a 1995 Gulf War study, published images in all three newsmagazines continued to be U.S.-centric, with the highest content frequencies reflected in the categories U.S. troops on combat patrol, Iraqi civilians, and U.S. political leaders respectively. These content categories do not resemble the results of the Gulf War study in which armaments garnered the largest share of the images with 23%. This study concludes that embedding photojournalists, in addition to media economics, governance, and the media-organizational culture, restricted an accurate representation of the Iraq War and its consequences. Embedding allowed more access to both troops and civilians than the journalistic pool system of the Gulf War, which stationed the majority of journalists in Saudi Arabia and allowed only a few journalists into Iraq with the understanding they would share information. However, the perceived opportunity by journalists to more thoroughly cover the war through the policy of embedding was not realized to the extent they had hoped for. The embed protocols acted more as an indirect form of censorship.

Indiana University-Purdue University Indianapolis (IUPUI) / Framing theory is one of the most used theories in the discussion of media effects on how people make sense of issues, especially in the political environment. Although it is majorly used for the discussion of news media, framing theory can also be applied in other areas surrounding media production. This thesis uses this theory to discuss how presidents are framed in fiction and implications of race and gender in the assessment of presidential characters by analyzing Fox’s fictional drama 24. Although at first the show seems to bring new options for the presidency, the analysis points Presidents Palmer and Taylor as unfit for office and President Logan as unethical and power-hungry. Following Entman’s (1993) process for analyzing frames in media, embedded white male hegemony was identified in the show. As the show presented a postfeminist and postracial world, it continued to frame femininity and blackness as the opposite to effective executive leadership. Further, white masculinity was associated with power, ambition and ultimately corruption. As other races and gender were pointed as unfit, the status quo was questioned as being corrupt. The show both increases the cynicism that people may develop against politics and damages a more proper consideration of women and people of color to be elected president.