The aim of this work is to explore the printed Hawaii shirt through material investigations in search of new print meetings. A vital step for this investigation was to develop the classic Hawaii- prints and motives in mixed media. Followed by exploring alternative printing techniques such as transfer printing, laser cutting and knitting in different materials to reach new expressions yet keeping a clear reference to the Hawaii shirt. The intention of this work was to investigate how the Hawaii shirt with its classic print could interact with the mind and body of the wearer. Furthermore, to question the informal rules of wearing a Hawaii shirt with a starting point in Umberto Eco’s theories about epidemic self-awareness. The motive of this work is to critically look at the society today, with a focus on consumerism, foreign travel and tourism and the expression of it, with the Hawaii shirt as a symbol of these things. Based on the assumption of the Hawaii shirt being a tacky souvenir that tourists bring back home from their holidays. This work show new expressions of the printed Hawaii shirt through innovative print meetings. This work also proposes alternative ways of wearing a Hawaii Shirt.