by Raymond K.H. Chu and Philip S.K. Leung. / Bibliography : leaves 116-117 / Thesis (M.B.A.)--Chinese University of Hong Kong, 1984

by Chow Siu Fung, Clement. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1992. / Includes bibliographical references (leaf 54). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iii / Chapter I. --- INTRODUCTION --- p.1 / Chapter II. --- SCOPE OF THE PROJECT --- p.6 / Chapter III. --- OMNI HOTELS ASIA-PACIFIC --- p.8 / Chapter IV. --- EFFECTIVENESS OF DIRECT MARKETING IN HOTEL INDUSTRY --- p.11 / Chapter V. --- A PROPOSED DIRECT MARKETING SYSTEM IN A HOTEL --- p.15 / Chapter VI. --- HOW TO GET GOOD LISTS AND BUILD OURS --- p.18 / Chapter VII. --- DUPLICATION PROBLEM --- p.23 / Chapter VIII. --- WHAT OFFER WE COULD MAKE --- p.27 / Chapter IX. --- TIMING OF MAILING --- p.32 / Chapter X. --- GUEST HISTORY DATABASE SYSTEM --- p.35 / Chapter XI. --- RANKING METHOD --- p.38 / Chapter XII. --- HOW TO USE THE GUEST HISTORY --- p.41 / Chapter XIII. --- CONCLUSION --- p.45 / EXHIBITS --- p.46 / BIBLIOGRAPHY --- p.54

published_or_final_version / Urban Planning / Master / Master of Science in Urban Planning

by Leung Tak-tong, Eric. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1988. / Bibliography: leaf 108.

Lee Siu Chung. / "Architecture Department, Chinese University of Hong Kong, Master of Architecture Programme 2005-2006, design report." / Includes bibliographical references (leaves 85-86). / RESEARCH: PUBLIC ORDER OF PUBLIC SPACE --- p.3 / Phenomenon --- p.4 / Theoretical Statement --- p.6 / Practical Statement --- p.13 / Research Methodology --- p.16 / Typology Study of Hotel --- p.23 / Precedent Study --- p.29 / DESIGN: A NEW ENCOUNTER OF PRIVACY AND PUBLICNESS --- p.46 / Thesis Statement --- p.47 / Site Strategy --- p.48 / Tectonic Strategy --- p.54 / Synthesization --- p.65 / BIBLIOGRAPHY --- p.85

published_or_final_version / Corporate Environmental Governance / Master / Master of Social Sciences

published_or_final_version / Architecture / Master / Master of Architecture

published_or_final_version / Business Administration / Master / Master of Business Administration

Chan Yuen Chiu, Priscilla. / "Architecture Department, Chinese University of Hong Kong, Master of Architecture Programme 2009-2010, design report." / "May 2010." / SITE ISSUE / Chapter 1.1 --- EXISTING SITE ANALYSIS / Chapter 1.1.1 --- PRELIMINARY SITE MAPPING / Chapter 1.1.2 --- "PLACE DEFINITION = (Public Room, Private Room, Open Space)" / Chapter 1.1.3 --- PLACE for COMMUNITY & TOURIST ACROSS TIME / Chapter 1.2 --- HYBRID TYPE in YMT / Chapter 1.2.1 --- PEOPLE / Chapter 1.2.2 --- ACCOMMODATION / Chapter 1.2.3 --- ACTIVITIES / Chapter 1.3 --- THEATRICAL CULTURE of YMT / Chapter 1.3.1 --- ELEMENTS OF STAGE / Chapter ´Ø --- Place/ Programme/ People/ Time/ Activities/ Building Types / Chapter 1.3.2 --- TOURIST'S and COMMUNITY'S PLACE / Chapter ´Ø --- Frontstage & Backstage / Chapter ´Ø --- Performer & Audience / Chapter ´Ø --- Image X People & Evolution / Chapter ´Ø --- "Needs X People @ Community, Tourist, Government..etc" / GOVERNMENT PLANNING PROPOSAL / Chapter 2.1 --- CENTRAL KOWLOON ROUTE - GOVERNMENT PLANNING / Chapter 2.2 --- CENTRAL KOWLOON ROUTE INFLUENCE / Chapter 2.3 --- OTHER PLANNING / Chapter 2.3.1 --- HIGHWAY PLANNING / Chapter 2.3.2 --- OUTLINE ZONING PLAN / URBAN PLANNING DESIGN / Chapter 3.1 --- PROGRAMME REDISTRIBUTION / Chapter 3.2 --- REHABILITATION CENTER CASE STUDIES / Chapter 3.3 --- PROPOSED PROGRAMME / Chapter 3.1.1 --- HOTEL CASE STUDIES / Chapter 3.1.2 --- HOTEL DESIGN GUIDELINE / ARCHITECTURAL DESIGN / Chapter 4.1 --- DESIGN STRATEGY

To Chun Fung Cliff. / "Architecture Department, Chinese University of Hong Kong, Master of Architecture Programme 1996-97, design report." / Includes bibliographical references. / Design Report / Chapter Part 1 --- Introduction / Chapter 1.1 --- Personal Design Objectives / Chapter 1.2 --- Project Selection - Subject / Chapter 1.3 --- Project Selection - Clients and Users / Chapter 1.4 --- Project Selection - Site and Context / Chapter Part 2 --- Project Analysis / Chapter 2.1 --- Subject Analysis / Chapter 2.2 --- Client/User Analysis / Chapter 2.3 --- Site/Context Analysis / Chapter Part 3 --- Process / Chapter Stage 1 --- Form Exploration / Chapter Stage 2 --- Concept Generation / Chapter Stage 3 --- Zoning Arrangement / Chapter Stage 4 --- Schematic Design / Chapter Stage 5 --- Design Refinement / Chapter Stage 6 --- Special Study / Chapter Stage 7 --- Final Revision / Chapter Part 4 --- Final Project / Appendix / Programming Report