Submitted by Sara Ribeiro (sara.ribeiro@ucb.br) on 2017-04-18T11:51:52Z No. of bitstreams: 1 OscarMarquesAlvesJuniorDissertacao2016.pdf: 2706736 bytes, checksum: 6686541f692ac88c8169ce0fdfbfe541 (MD5) / Approved for entry into archive by Sara Ribeiro (sara.ribeiro@ucb.br) on 2017-04-18T11:52:02Z (GMT) No. of bitstreams: 1 OscarMarquesAlvesJuniorDissertacao2016.pdf: 2706736 bytes, checksum: 6686541f692ac88c8169ce0fdfbfe541 (MD5) / Made available in DSpace on 2017-04-18T11:52:02Z (GMT). No. of bitstreams: 1 OscarMarquesAlvesJuniorDissertacao2016.pdf: 2706736 bytes, checksum: 6686541f692ac88c8169ce0fdfbfe541 (MD5) Previous issue date: 2016-02-29 / The herein presented research aims to identify the use of intelligence practices in the achievement of the strategic objectives in the scope of a public company of the national financial segment. For this, the study was carried out in a big federal public bank, whose implementation of the Intelligence areas are in an initial stage, which allowed the research to analyze the adherence of the Intelligence practices with the needs of the organization and the proposed models in the literature. This research was carried by means of a descriptive qualitative research, performed by a case study at Caixa Econ??mica Federal. By the end of the research, we were able to understand how the structures for the achievement of the studied company strategies are articulated, as well as how the relationship between the intelligence and the strategic management of the company happens. The research has demonstrated that while the process of deployment of the intelligence areas has little more than two years, the intelligence practices have already been happening in the strategic assessment of the company for more than ten years. It also notes that the investments performed in the last few years by the company in the processes of intelligence and innovation tend to boost the organization's results, especially in the improvement of processes related to its strategic management and corporative intelligence. The research, therefore, allowed the comprehension of these structures, demonstrating the existence of Intelligence practices, which inter-relate the Strategic Management of the company with the achievement of its strategic objectives. / Este projeto de pesquisa tem por objetivo identificar o emprego de pr??ticas de intelig??ncia na consecu????o dos objetivos estrat??gicos no ??mbito de uma empresa p??blica do segmento financeiro nacional. Para tanto, o estudo realizou-se em um grande banco p??blico federal, cuja implanta????o das ??reas de Intelig??ncia est?? em est??gio inicial, o que permitiu analisar a ader??ncia das pr??ticas de Intelig??ncia com as necessidades da organiza????o e os modelos propostos na literatura. A realiza????o deste trabalho se deu por meio da aplica????o de pesquisa qualitativa descritiva, executada por um estudo de caso na Caixa Econ??mica Federal. Ao final da pesquisa, foi poss??vel compreender como est??o articuladas as estruturas para a consecu????o das estrat??gias da empresa objeto do estudo, bem como identificar o relacionamento entre os processos de intelig??ncia e a gest??o estrat??gica da empresa. A pesquisa demostrou que, embora a implanta????o das ??reas de intelig??ncia tenha pouco mais de dois anos, as pr??ticas de intelig??ncia j?? aconteciam na avalia????o estrat??gica da empresa h?? mais de dez anos. Destaca-se ainda que os investimentos realizados nos ??ltimos anos pela empresa nos processos de intelig??ncia e inova????o tende a alavancar os resultados da organiza????o, principalmente na melhoria dos processos relacionados ?? sua gest??o estrat??gica e intelig??ncia corporativa. A pesquisa, portanto, permitiu a compreens??o dessas estruturas, demostrando a exist??ncia de pr??ticas de Intelig??ncia, que se interrelaciona com a Gest??o da Estrat??gia da empresa para a consecu????o dos seus objetivos estrat??gicos.