Thesis (M.A. in communication)--Washington State University, May 2007. / Includes bibliographical references (p. 57-64).

Thesis (M.S.)--Kutztown University of Pennsylvania, 1998. / Source: Masters Abstracts International, Volume: 45-06, page: 2713. Typescript. Abstract precedes thesis as preliminary leaves [1-2]. Includes bibliographical references (leaves 37-38).

This thesis is a reaction to the state of utter lawlessness and the abuse of human rights by those in power in Zimbabwe over the past two years and it investigates the possibility of restoring democratic governance in that country by increasing the freedom of expression and media freedom, which is considered to be one of the most valuable elements in advancing democratization. Its aim is to establish the Internet as the best means possible to increasing media freedom and creating new ‘sites of struggle’ for activists in a context where the substantive freedom of expression does not exist. This in turn is shown to advance levels of democracy. To this end, the value of the freedom of expression to media freedom and the value of the latter to increasing levels of democracy is developed and the lack of democracy in Zimbabwe at all levels of society is considered. The Internet is seen to increase the freedoms of speech and association in new and interesting ways and it is discussed in various examples in which it has already been instrumental in evading the censorship of the media and increasing the ability of activists to express themselves freely and to organize more efficiently. Finally, the resources that Internet technology makes available to African journalists and activists are considered along with lessons gleaned from international examples of successful Internet use and it is shown to already be of use to Zimbabwean journalists and activists as they create to new cyberspaces in which they can struggle for positive democratic change in Zimbabwe. The Internet is also shown to have tremendous potential for future use in that country.

Submitted by Filipe dos Santos (fsantos@pucsp.br) on 2018-02-16T19:30:59Z No. of bitstreams: 1 Carla Cavalheiro Arantes.pdf: 7021027 bytes, checksum: af8afa8ff94692e9266b532db05a3e8a (MD5) / Made available in DSpace on 2018-02-16T19:30:59Z (GMT). No. of bitstreams: 1 Carla Cavalheiro Arantes.pdf: 7021027 bytes, checksum: af8afa8ff94692e9266b532db05a3e8a (MD5) Previous issue date: 2018-02-06 / This paper aims at exposing the concept and functioning of behavioral advertising on Internet, its main legal implications and the parameters that must be observed by suppliers to ensure the lawfulness of said practice. This paper will show that for the advertising to be directed to a certain consumption’s profile, consumer data must be collected and used by suppliers. As the behavioral advertising on Internet has to use personal data and deal with technological mechanisms, which, in many cases, are not properly informed to consumers, it may violate their rights to privacy and information. The purpose of this paper, however, is to rule out extreme opinions that consider behavioral advertising and the way data is collected for this intent unlawful, as well as to present a legal solution that respect consumers’ rights to privacy and information, and concurrently, allow the practice of behavioral advertising on Internet / Esta dissertação tem a finalidade de expor o conceito e o funcionamento da publicidade dirigida na Internet, suas principais implicações jurídicas e os parâmetros que devem ser observados pelos fornecedores para garantir a licitude da prática de direcionamento publicitário. Como será exposto no decorrer deste trabalho, a publicidade, para ser dirigida a determinado perfil de consumo, pressupõe a coleta e a utilização de dados dos consumidores pelos fornecedores. Justamente por estar inserida nesse contexto de utilização de dados pessoais e de uso de mecanismos tecnológicos que, em muitos casos, não são adequadamente informados, a publicidade dirigida na Internet pode, a depender do caso concreto, violar os direitos à privacidade e à informação do consumidor. A proposta desta dissertação, no entanto, é afastar o entendimento radical de que a publicidade dirigida e a forma de coleta de dados para esse fim seriam práticas ilícitas por si só, além de apresentar uma solução jurídica que visa respeitar os direitos à privacidade e à informação do consumidor e, ao mesmo tempo, permitir a prática de direcionamento publicitário na Internet