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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.

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Spelling suggestions: "subject:"irons (apressing)arketing"" "subject:"irons (apressing)amarketing""

1

Formulation of marketing strategies for a European brand steam iron in Hong Kong to challenge the Japanese market leader.

January 1989 (has links)
by Lam Siu-wah, Echo, Wu Kim-shu, Patrick. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1989. / Bibliography: leaf [123]
Irons (Pressing)--Marketing
Marketing--Management
Marketing--China--Hong Kong--Management
Competition

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