SUMMARY MODELLING A COUNTRY TOURISM COMPLEX IN VARENA DISTRICT Key words: turism, country turism, complex of country tourism services Problem. Tourism is one of the most rapidly developing business sectors in the world, influencing social and economical wealth of individual regions and fostering the growth of various business sectors (food supply, accomodation, transport, etc.). In Lithuania, the tourism sector can be characterised in growing stage and it has favourable conditions for developing. One of the most promising sectors of Lithuanian tourism is country tourism, defined as a type of tourism containing all tourism services related with getting familiar with country environment and resting in it. The development of country tourism is characterised in state level, where the goal is not only to extend the tourism sector, but also to increase the employment of country people and to accelerate the economical development of country. Science literature which studies the specifics of country tourism is analyzed in this work. The empirical research based on the analysis mentioned allows to define the main spheres that require more attention from country tourism service providers in order to ensure the tourist satisfaction. The research is conducted while analysing the attitudes of country tourism owners and their clients in Varena Disctrict towards the complex of country tourism services. The object of research – country tourism services in Varena District. The objective... [to full text]