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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Reexamining the 1950s American Housewife: How Ladies Home Journal Challenged Domestic Expectations During the Postwar Period

Bonaparte, Margaret 01 January 2014 (has links)
My thesis examines the role that Ladies Home Journal played in challenging the ideals of domesticity that emerged in the postwar period in the United States. Originally founded in 1883, Ladies Home Journal emerged from World War II as the most popular and highly circulated women’s magazine. Husband and wife duo Bruce and Beatrice Gould served as co-editors-in-chief from 1935 to 1962, and populated the magazine with numerous ambitious and talented female writers and editors. Many of these female staff members also married and had children, while maintaining their careers. During an era where employees discriminated against women in the workplace, Ladies Home Journal employed women and published numerous articles supporting women in the workplace. In 1963, Betty Friedan claimed that women’s magazines only perpetuated the idealized, feminine housewife, but I argue that her argument oversimplifies the complexities women’s magazines represented during the 1950s. Divided intro three chapters, I analyze the shifting working conditions for women between the 1940s and 1950s, then unearth the working culture of Ladies Home Journal during the postwar period through an analysis of the editors, writers, and articles. Lastly, I examine three female journalists, Dorothy Thompson, Betty Hannah Hoffman, and Maureen Daly who all regularly contributed to the Journal.
2

The Attitudes of Edward Bok and the Ladies' Home Journal Toward Woman's Role in Society, 1889-1919

Hummel, Michael D. (Michael Dennis) 08 1900 (has links)
Edward William Bok, the Ladies' Home Journal's editor from 1889 to 1919, remained a confirmed proponent of Victorian womanhood. Yet, dramatic changes in American society made his perceptions increasingly anachronistic and, recognizing this, he reluctantly permitted his magazine's portrayal of woman to change with the times. The first part of the dissertation examines Edward Bok's Victorian attitudes toward woman's role in society. According to him, woman's intellectual, emotional, and physical inferiority and her moral and intuitional superiority harmonize perfectly to define a special sphere for her--the home—where she fulfills her roles as wife, mother, and homemaker. Outside the home, Bok permitted only a narrow range of activity for woman—church and club activities and even employment outside the home if finances required it. The second part of the dissertation illustrates how the Journal's image of woman changed during Bok's tenure, especially during the second decade of the twentieth century. At the outset, all departments of the Journal reinforced the editor's concept of woman, but by the time Edward Bok retired, in 1919. the magazine's image of woman contrasted sharply with Bo'k's personal views.
3

"Fighting A Losing Battle": The Influence of World War I on the Masculinization of Modern Women's Fashions in the 1920s

Wilson, Margaret G. 18 April 2023 (has links)
No description available.
4

Public Negotiation: Magazine Culture and Female Authorship, 1900-1930

Weaver, Angela L. 07 December 2009 (has links)
No description available.

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