Global ETD Search

1	New Entrance Creates the Competition Advantage in Luxury-goods Industry Hsieh, Yi-chien 26 June 2006 (has links) Despite of global economic depression, the luxury-goods industry has been thriving in the recent years. Luxury brands build brand images such as fashion, classy, and elegance. In this mature market, especially under the domination of 4 major luxury products groups , it is very difficult for a new luxury brand to survive as a late entry. In this paper, based on First-Mover Advantage Theories(Schnaars, 1986; Lieberman and Montgomery, 1988¡Ketc) and the New Business Model(Hamel, 2000), we develop a structural model to discuss how could a new luxury brand succeed competing with existing brands and go international. Shawnyï, a new French-Taiwanese luxury brand, is taken as our study case. Several important findings are as following: 1. No first-mover advantage is found in luxury-goods industry. What make a successful luxury brand should be business activities such as creative concept of designer and efforts on managing brands. 2. First-movers in luxury-goods industry benefit from their long-history brand images, their new designers also bring their brands new images from time to time to lead the fashion. 3. Fashion industry moves from Europe, through America, into Asia, in the meanwhile melts new concepts and creativity. 4. New luxury brands could reach global market by merging with luxury products groups. Late-Entrant Luxury Brands Shawnyï
2	Myten om att vara först : En studie om first-mover fördelar inom företag som levererar färdiga matkassar på internet i Sverige Rossev Berent, Alexander, Warvsten, Leonard January 2017 (has links) Background: A common assumption in business research is that first-movers in new markets often tends to have competitive advantages that sequent companies find difficult to compete with. Recently the formal research usability has begun to be questioned. The empirical basis there search of this area rests on, is criticized of being too homogenous. The research that’s been done have often focused on specific industries with certain types of entry barriers. Purpose: The purpose of this paper is to study if there are benefits to being a first-mover in the industry for grocery bags online. The study will use a methodological triangulation in an effort to make a methodological contribution in this research field. Theory: The theoretical framework used in the study is First-mover advantage and Later-entrant advantage. Delimitations: The quantitative part of the study will analyze 15 companies dealing with grocery bags online in Sweden. In the qualitative part of the study a delineation of the population will be made. Five companies were chosen for this part of the study. Methodology: A methodological triangulation was used to increase coherence in the study. Information about the 15 companies consisted of different types of documents such as annual reports and press releases. In the qualitative part of the study semi-structured interviews with different respondents at the different companies was done. / Bakgrund: Ett vanligt förekommande antagande inom företagsekonomin är att företag som är först in på en marknad ofta har långtgående konkurrensfördelar som efterföljande företag har svårt att konkurrera med. På senare tid har forskningens användbarhet börjat bli ifrågasatt. Det empiriska underlaget som forskningsfältet vilar på kritiseras för att vara för homogent. Forskningen är ofta gjord på industriella företag med specifika inträdesbarriärer. Syfte: Syftet med studien är att undersöka faktorerna som avgör en first-movers fördelar samt resultatet av fördelarna. Studien undersöker företag som levererar färdiga matkassar på internet i Sverige. Med hjälp av en metodologisk triangulering kommer ett bidrag att göras till forskningsfältet. Teoretiskt perspektiv: Det teoretiska ramverk som använts i undersökningen är first-mover advantage och Later-entrant advantage. Avgränsning: Undersökningen är avgränsad till att undersöka registrerade bolag i Sverige som levererar färdigplanerade matkassar på internet. Urvalet för den kvantitativa undersökningen består av 15 företag. I den kvalitativa undersökningen, består urvalet av 5 företag. Metod: Undersökningen är uppdelad i två delar där två olika metoder användes. Dels en kvantitativ undersökning och en kvalitativ undersökning. En metodtriangulering genomfördes för att öka samstämmigheten i undersökningen. Information om de 15 företagen hämtades från olika typer av dokument, som årsredovisningar och pressmeddelanden. I den kvalitativa undersökningen genomfördes semistrukturerade intervjuer med olika nyckelpersoner på företagen. First - mover advantage second - mover advantage Early - entrant late - entrant advantage Grocery bags online First - mover fördelar Second - mover fördelar Early - mover fördelar Late - mover fördelar Färdiga matkassar på internet Business Administration Företagsekonomi
3	The Social Organization of High School Sojourner Experiences: At the Intersection between Corporate Transnationalism and Educational Processes Alexander, Mariko Mizuno 04 September 2014 (has links) No description available. Education Secondary Education Minority and Ethnic Groups English As A Second Language Education Policy English language learners Japanese sojourners late-entrant ELL high school transnationalism high school exit exam high-stakes testing policy testing accommodations early graduation school organizational structure second language interactions
4	Exploratory study of market entry strategies for digital payment platforms Marcinkowska, Anna January 2018 (has links) The digital payment industry has become one of the fastest evolving markets in the world, but in the wake of its rapid advancement, an ever increasing gap between academic theory and the actual reality of this market widens - and especially so when it comes to entry theory. It is widely acknowledged that the world is moving towards an ever more homogeneous economy, but despite the fact that payment preferences differ greatly from country to country - research on this subject continues to revolve mainly around localized efforts. But as historical inequalities between poor and rich societies continue to dissipate - learning from nations at the forefront of technological advancement increases the likelihood that the developed strategy becomes applicable to an increased number of countries. By selecting a nation most conducive to technological growth, the purpose of this report is to map the present dynamics in its digital payment industry using both recent and traditional market entry theory. However, studies geared towards globalized strategy formulation cannot be assumed as having guaranteed access to internal company-data at all times. So in order to facilitate such studies, the level of dependency on primary data required for conducting such research needs to be understood first, which is why the work in this report is constrained strictly to data of secondary nature. This, not only to further map the characteristics of this market, but also to see how open the market is to public inspection. Ultimately, the academic contribution becomes that of providing a road-map towards adapting currently available market entry theory to suit the rapidly evolving conditions of the digital payment industry from a global perspective and, when failing to do so, the aim is to also explore avenues for further research towards this end goal. Market entry strategy digital payment platform platform network effects first mover late entrant early follower klarna swish paypal seqr wywallet homing costs switching costs internationalization bankid bank-id cashless society timing of entry one-sided two-sided multi-sided NFX cross-side cross side same-side same side subsidy-side subsidy side money-side money side secondary data analysis degrees of navigation navigational degrees content cognitive load application mobile payment mobile wallet Business Administration Företagsekonomi Other Natural Sciences Annan naturvetenskap Övrig annan teknik

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