<p><strong>Abstract</strong></p><p> </p><p>Camera phones are moving into the rapid growth stage and they will rapidly be the most common image capture device in the world. Analysis agencies Gartner, ABI-Research and Future Image estimate that over 650 million camera phones were shipped in 2007 and that by the end of the decade there will be a global population of over one billion mobile imaging handsets -- more than double the number of digital still cameras (DSC).</p><p> </p><p>Although handset shipments are flourishing, consumers are not using their camera phones to the fullest extent. Researchers reveal that the number of photos taken, shared, and printed is relatively very low compared with DSC, resulting in a significant unrealised revenue potential for the mobile imaging industry.</p><p> </p><p>Despite the current limitations, recent researches done by Nokia marketing reveal that 40% of camera phone users indicate the camera phone is their primary camera. The researches suggest that with improvements in functionality, quality, usability and usage model, camera phones have the potential to be the most common and most frequently used type of camera.</p><p> </p><p>We believe the industry needs to stimulate more photo activity among camera phone owners to speed up (1) handset purchases, (2) picture taking, and (3) sharing, storing and printing services.</p><p> </p><p>To achieve this we believe companies with niche imaging technologies; such as faster decoding, less memory usage, minor processor (CPU) demands, rich features, and rich user experience have slightly high chance to outstand itself in this market. Also companies within the mobile imaging sphere which should have a competitive edge are the one who can solve inhibitors.</p><p> </p><p>Five out of every six sold cameras will be embedded in mobile phones. We believe the dominance of camera-phones will impact the imaging market in a variety of ways that will benefit the industry.</p><p> </p><p>This report aims to initiate a simple approach to give a high level view for companies aiming and searching for mobile imaging opportunities and should help extending the mobile focus thinking and area.</p><p> </p><p>Initiating a study on mobile imaging has been a challenge and this is due to two main reasons; the speed of development within this particular industry and the access to credible sources whether commercial or scientific. There is a significant fierce competition in the industry and it has been a great advantage to the authors to have had access to commercial reports and information sources first hand.</p><p> </p><p>When it comes to theories and methods, they have been taped from both the mainstream marketing literature and guerrilla marketing. There has been no obvious advantage to exclude mainstream marketing theories for this fast growing and quickly changing industry and methods described has proven worth while for the outcome of this study.</p><p>The mainstream marketing literature has been utilised in the market analysis performed on the materiel obtained and when looking to the future possibilities and opportunities as well.</p><p>The MIO model or the MIO-perspective, has been an excellent tool to help digest the information in a structural way and the three perspectives that are the foundation of the model; Market, Interaction and Organisation are all needed in any successful Marketing activity whether it is a fast moving business like the mobile image one or a more traditional industry e.g. the car industry. The model identifies the present situation, the future, strategy and action plan, all important components in forming the business plan.</p><p>When describing both the present environment and when searching for new opportunities, the usage of the classic 4P’s is outstanding. Product, Price, Promotion and Place are all important parameters to elaborate on and as the MIO model points out, one should first focus on the industry as a whole and not once own enterprise in order to find profitable ways to develop the business.</p><p> </p><p>Some conclusions drawn from the study are; the more megapixels camera phone are released the more the customers’ awareness and education is raised and refined. This leads to better customers inconvenience to get the best out of their phones and the myth of getting a free digital camera does not live any more. The customers are getting better informed and they want their right to one converged high quality device where the camera is as important as the call functions of a phone device.</p><p><strong></strong></p>

Abstract   Camera phones are moving into the rapid growth stage and they will rapidly be the most common image capture device in the world. Analysis agencies Gartner, ABI-Research and Future Image estimate that over 650 million camera phones were shipped in 2007 and that by the end of the decade there will be a global population of over one billion mobile imaging handsets -- more than double the number of digital still cameras (DSC).   Although handset shipments are flourishing, consumers are not using their camera phones to the fullest extent. Researchers reveal that the number of photos taken, shared, and printed is relatively very low compared with DSC, resulting in a significant unrealised revenue potential for the mobile imaging industry.   Despite the current limitations, recent researches done by Nokia marketing reveal that 40% of camera phone users indicate the camera phone is their primary camera. The researches suggest that with improvements in functionality, quality, usability and usage model, camera phones have the potential to be the most common and most frequently used type of camera.   We believe the industry needs to stimulate more photo activity among camera phone owners to speed up (1) handset purchases, (2) picture taking, and (3) sharing, storing and printing services.   To achieve this we believe companies with niche imaging technologies; such as faster decoding, less memory usage, minor processor (CPU) demands, rich features, and rich user experience have slightly high chance to outstand itself in this market. Also companies within the mobile imaging sphere which should have a competitive edge are the one who can solve inhibitors.   Five out of every six sold cameras will be embedded in mobile phones. We believe the dominance of camera-phones will impact the imaging market in a variety of ways that will benefit the industry.   This report aims to initiate a simple approach to give a high level view for companies aiming and searching for mobile imaging opportunities and should help extending the mobile focus thinking and area.   Initiating a study on mobile imaging has been a challenge and this is due to two main reasons; the speed of development within this particular industry and the access to credible sources whether commercial or scientific. There is a significant fierce competition in the industry and it has been a great advantage to the authors to have had access to commercial reports and information sources first hand.   When it comes to theories and methods, they have been taped from both the mainstream marketing literature and guerrilla marketing. There has been no obvious advantage to exclude mainstream marketing theories for this fast growing and quickly changing industry and methods described has proven worth while for the outcome of this study. The mainstream marketing literature has been utilised in the market analysis performed on the materiel obtained and when looking to the future possibilities and opportunities as well. The MIO model or the MIO-perspective, has been an excellent tool to help digest the information in a structural way and the three perspectives that are the foundation of the model; Market, Interaction and Organisation are all needed in any successful Marketing activity whether it is a fast moving business like the mobile image one or a more traditional industry e.g. the car industry. The model identifies the present situation, the future, strategy and action plan, all important components in forming the business plan. When describing both the present environment and when searching for new opportunities, the usage of the classic 4P’s is outstanding. Product, Price, Promotion and Place are all important parameters to elaborate on and as the MIO model points out, one should first focus on the industry as a whole and not once own enterprise in order to find profitable ways to develop the business.   Some conclusions drawn from the study are; the more megapixels camera phone are released the more the customers’ awareness and education is raised and refined. This leads to better customers inconvenience to get the best out of their phones and the myth of getting a free digital camera does not live any more. The customers are getting better informed and they want their right to one converged high quality device where the camera is as important as the call functions of a phone device.

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The development of time series techniques associated with non stationary data, such as the testing for unit roots and cointegration has presented the applied worker with new challenges in the applied analysis of economic problems.This thesis uses some of these methods to consider a number of questions in the area of labour and financial markets.In particular the thesis considers the application of these methods to two general questions, the specification of the aggregate wage equation in Australia and the efficiency of the Australian stock market. More specifically the thesis focuses on the time series properties of variables commonly used in specifications of the wage equation and then tests them for cointegration. In the financial economics area the thesis tests for the gains to portfolio diversification from the perspective of an Australian investor and the applicability of the present value model of stock prices to the Australian stock market.

Internationalization within the information communication technology (ICT) sector has become more essential today and this has raised the international competition over customers. The Nordic markets growth and development in its ICT sector has brought new competition and has been the substance of change in business concerning, organizational changes, reduce transaction costs and rationalize and restrict supply chains. The purpose of this thesis is therefore to compare the Nordic ICT markets and the potential for small IT firm namely, Radar Group International AB. To be able to understand Radar Group’s potential in the Nordic IT markets this thesis is divided in to two aspects, market selection and entry mode selection. When we have evaluated the Nordic markets we made, based on our findings recommendations to Radar Group in what market to enter and how to enter that market. For comprehensive understanding of this study, we choose concentration of the theoretical framework committed to the subject, market selection and entry mode selection. Furthermore, we used qualitative method in collecting the empirical data consisting of raw data and in-depth interviews with three international IT firms based in Sweden about their market selection and entry mode selection. Our conclusion indicates that Radar Group should explore the Norwegian market as it offers greater customer potentials and stronger economic growth. While expanding to the Norwegian market, it is our opinion that Radar Group should use Joint venture as their entry mode. It is the most suitable mode for Radar Group in terms of financial aspect, the company’s business concept and previous experience.

Aging is an inevitable trend for most of the countries. Compared to developed countries, China lacks a comprehensive social security system that provides a safety net for the welfare of the elderly in their retirement. Even more, Chinese seniors are about to suffer insufficient support from traditional means ??? family and government support. As a last resort, reverse mortgages are a good financial tool to unlock home equity and improve the living standard for elderly without them moving out. This thesis aims to assess the Chinese reverse mortgage market from different perspectives to determine whether reverse mortgages will work in Chinese market. From the demand side, the analysis shows that China???s aged population, identified as the potential consumers of reverse mortgages, has a large fraction of wealth tied up in the form of housing and is in need of a method to release their home equity to finance life after retirement. From the supply side, potential providers could also benefit from reverse mortgages despite the exposure to various risks, e.g. cross over risks. Further examination of the Chinese financial and housing markets, and mortality rate helps to build the Chinese context based on which cash flows of reverse mortgage transactions are simulated. Simulation results show that reverse mortgages are beneficial to the Chinese elderly as accessing home equity allows them to double their consumption. Based on this analysis from different angles, we conclude that reverse mortgages will work in the Chinese market.

<p>Background</p><p>Internationalization is a rapidly increasing trend of firms and markets in today’s business</p><p>environment where fashion companies have evolved to be one of the most successful and</p><p>dynamic international retailers. Though a majority of SMEs in the retail fashion industry have</p><p>the potential to become international, many never do due to a number of barriers. When</p><p>making decisions regarding international strategies, it is important for companies to analyze</p><p>and understand the foreign market to determine if there is an opportunity for success on the</p><p>market. However, many SMEs fail to do a thorough market analysis prior to</p><p>internationalizing and never reach their full potential on the market.</p><p>Purpose</p><p>The purpose of this thesis is, through a market analysis, to determine if Sweden is a suitable</p><p>market for a Canadian SME in the men’s retail fashion industry.</p><p>Method</p><p>A qualitative study was carried out to help determine the purpose of the paper where data was</p><p>collected through a single case study of the company Phresh Image. Primary research was</p><p>conducted through interviews with the CEO of Phresh Image as well as focus group meetings</p><p>to collect data regarding the company and the potential customers. The interviews were</p><p>structured after the theoretical framework and included participants described by Phresh’s</p><p>target group. Secondary data was collected regarding Sweden and the Swedish retail industry</p><p>and used to compare the domestic market to the foreign market.</p><p>Conclusion</p><p>By answering the research questions, the thesis found that Sweden is a suitable market for a</p><p>Canadian SME in the men’s retail fashion industry. Branding, quality design were among the</p><p>most influential characteristics for Swedish consumers and retail companies in the fashion</p><p>industry must take these into consideration when internationalizing to Sweden. Canada’s and</p><p>Sweden’s economic, political and cultural environments proved to be rather similar though</p><p>some adaptation of a company’s marketing mix may be required. In addition, exporting was</p><p>shown to be the most suitable way for retails to enter into Sweden providing limited barriers</p><p>and low risk.</p>

Background Internationalization is a rapidly increasing trend of firms and markets in today’s business environment where fashion companies have evolved to be one of the most successful and dynamic international retailers. Though a majority of SMEs in the retail fashion industry have the potential to become international, many never do due to a number of barriers. When making decisions regarding international strategies, it is important for companies to analyze and understand the foreign market to determine if there is an opportunity for success on the market. However, many SMEs fail to do a thorough market analysis prior to internationalizing and never reach their full potential on the market. Purpose The purpose of this thesis is, through a market analysis, to determine if Sweden is a suitable market for a Canadian SME in the men’s retail fashion industry. Method A qualitative study was carried out to help determine the purpose of the paper where data was collected through a single case study of the company Phresh Image. Primary research was conducted through interviews with the CEO of Phresh Image as well as focus group meetings to collect data regarding the company and the potential customers. The interviews were structured after the theoretical framework and included participants described by Phresh’s target group. Secondary data was collected regarding Sweden and the Swedish retail industry and used to compare the domestic market to the foreign market. Conclusion By answering the research questions, the thesis found that Sweden is a suitable market for a Canadian SME in the men’s retail fashion industry. Branding, quality design were among the most influential characteristics for Swedish consumers and retail companies in the fashion industry must take these into consideration when internationalizing to Sweden. Canada’s and Sweden’s economic, political and cultural environments proved to be rather similar though some adaptation of a company’s marketing mix may be required. In addition, exporting was shown to be the most suitable way for retails to enter into Sweden providing limited barriers and low risk.

ABSTRACT Bay manufacturing advantages and the value of a condiment, is the island's geographical location, surrounded by the sea, there are year-round spring climate, clean and high environmental awareness of water quality, manufacturing technology, high-quality manufacturing process, test, and because China has a huge market, the population 1.3 billion, a number of domestic consumers, the two sides is the same culture and species, under similar cultural background, as Taiwanese are more likely to open up the mainland's domestic market, persistent efforts to carry forward the industry in Taiwan seasoning, to enter the Chinese domestic consumer market . Taiwan's creativity continues to grow, in the three-hit, no limit innovation, creative spirit and excellence a never catch up, how to make condiments into Tianjin, China, Taiwan, the retail channel market research qualitative depth interview research design methods, Castle is a Taiwanese village and MIT food industry the most red in the Chinese market, not only Shenju with quality assurance and good service for the Chinese Tianjin consumer preferences, health care will be healthy food seasonings market in Tianjin analysis, in Taiwan domestic market condiment station in Tianjin have a place to row, this research SWOT framework of STP 4P marketing mix, chain of retail outlets of market opportunities, understanding of local spices and combined with local related industries have been cultivating the Taiwan Tianjin businesses to quickly extend the concept by the business, manufacturers seeking to achieve cross-strait business cooperation, agents, distributors, changing the mainland lifestyle Taiwan, Taiwan is an opportunity for companies manufacturing spices, ECFA in June 2010 after the signing of but also through the Taiwan External Trade Association and the Tianjin Municipal Government in July 2010 the first exhibition in Tianjin famous Taiwan. Through depth interviews are related to transfer goods in Tianjin market access material manufacturers to make more appropriate future course of business marketing strategy, marketing strategy to promote better cross the marketing of the relevant industry, economic and trade exchanges, I hope the Taiwanese manufacturers continued stability of the family income, Cultivating Taiwan value and enhance the international competitiveness of Taiwan's operators hope to bring the best time opportunities. The Tianjin bring more healthy and delicious spices, creating win-win situation, and therefore people in the right place together with the collection of funds, personnel, technology, small and medium enterprises in Taiwan to fight for business resilience and perseverance, Taiwan based China, another cause of suffering praise carbon road heights.

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