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The Anaysis of Sales' Strategies for Antibiotics within the Taiwanese Medicare SystemHsieh, Chien-Chung 27 July 2004 (has links)
The medicare system within the Taiwanese government has been cutting public hospitals' purchasing budget on antibiotic drugs year after year, making antibiotic suppliers less profitable. This essay takes a close look at how the medicare is minimizing aitibiotic supplier's profit, and the right sales strategies needed for suppliers to survive in this hostile environment.
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