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Managerial perception of the impact of corporate social responsibility on corporate branding in Indian agribusiness firmsRaj, Anup January 2016 (has links)
This study explores the managerial perception regarding the influence of CSR on corporate branding in the Indian agribusiness context. This thesis relies on CSR theories and brand management models and follows a qualitative case methodology. The study contributes to existing knowledge by focusing on the motives of Indian agribusiness firms to get involved in CSR practices and the means through which such practices influences branding. The study focuses on three key elements of corporate branding of Indian agribusiness - corporate image and reputation, corporate culture and corporate communication. The research draws on thematic analysis of 28 responses from semi-structured interviews of practicing managers in branding, marketing and CSR domains of four large agribusiness firms in India. The results reveal that though CSR practices does not influence corporate branding strategy of agribusiness firms significantly, firms do have implicit motive of branding while pursuing CSR. Firms primarily do CSR for operational reasons such as for removing the operational and legal hurdles for smooth functioning of the manufacturing plant and business which is an explicit motive of CSR. The other explicit motives are ‘community development’ and ‘philanthropy’. The study indicates that agribusiness firms use CSR practices to gain support of the local community for smooth operation of their business or at the time of crisis. The results illustrate that, CSR positively influences corporate image and reputation and thereby objectively influences corporate branding of Indian agribusiness firms. Other aspects of the study divulge that CSR has limited influence on advertising and communication programs because advertising of CSR is not common in India due to cultural and cost issues. However, promotion and internal communication of CSR initiatives are adequately done within the organisations. Moreover, the study also elucidates that firms possessing a corporate culture which gives importance to environmental sustainabilityare more likely to adopt CSR in their future brand strategy than firms which possess a corporate culture that is largely driven by market forces and competition.
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An investigation into the forecasting of skills in nuclear decommissioningGrabrovaz, Meaghan January 2017 (has links)
This study explores the nature of skills forecasting in nuclear decommissioning and that which makes skills forecasting information useful. The study adopts a pragmatic approach using an interpretative, qualitative case study research design and draws on aspects of a critical realist approach to uncover, deconstruct and challenge some ‘norms’ in skills forecasting. The study makes an original contribution to knowledge through the identification of nineteen factors that influence skills forecasting in the nuclear industry. It also generates a baseline of knowledge on the theory and practice of skills forecasting and management through a review of the literature on skills, forecasting, skills forecasting and workforce planning and relevant aspects of public sector management and HRM. The study documents and compares current skills forecasting practice amongst UK site licensed companies and selected supply chain companies. Such research has not previously been conducted in the nuclear decommissioning industry. This answers research questions about why, and how, different groups in the sector perform skills forecasting and how variations in approaches affect the information produced. It also answers research questions about who uses skills forecasting information, and how. Together with a review of current problems with skills information, this contributes to an understanding of what makes skills information useful. The research evidences that while the industry has some common features with other High Reliability Organisations, there are unique dimensions which make this research significant. Some ‘norms’ operating in skills forecasting were challenged including how it is being used, eg as an agent for change by some groups, and assumptions about the potential availability of skills from the supply chain. The literature review was used to construct a practical-ideal type, an approach derived from classical pragmatism offering a version of a nearly ideal process, on the understanding that this is socially constructed and subject to continual change. Existing practice is evaluated against this practical-ideal type in a unique application of this methodology in the nuclear decommissioning context.
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Towards understanding stakeholder relationship during strategic planning : the case of an airline companyAl Katheeri, Mohamed January 2016 (has links)
This research investigates the relationship among the stakeholders during the strategic planning process in an airline company. The concept of involving stakeholders in strategic planning is based on the assumption that engaging stakeholders in a meaningful way will increase the benefits for both the organization and the stakeholders. The growth trend of the company investigated has resulted in complexity due to the growth of its internal and external stakeholders and the influence that their relationships can have on strategic planning. Whereas studies have identified a number of factors that can influence stakeholder relations, it has also been suggested that relationships could further be influenced by host of other stakeholder-related attributes. It is in this context that the study answers the following research questions: (1) how do stakeholders understand their responsibilities in strategic planning?; (2) how do they perceive the importance of communication and coordination to their relationship during the planning process?; and (3) how do the stakeholders‘ expectations shape the challenges faced by the company and their relationship during strategic planning? The study employs the qualitative method of research using the interview technique to collect data to gain insights into how the participants perceive and make sense of their relationships during strategic planning in their company. The conceptual dimension of the study is premised on the two streams of meaning of relationships and the dynamics of stakeholder relations during strategic planning projected in the literature. The methodological dimension is premised on the importance of lived experience as a significant source of knowledge. In this respect, the study draws on phenomenology using narrative analysis and inductive content analysis in the treatment of data. Accordingly, the study found that stakeholders bring to the table a plethora of responsibilities which have significant upward and downward influences during strategic planning. There is a consensus among stakeholders on the general importance of the relational benefits of coordination and communication. Real time coordination and communication with external stakeholders is differentially perceived within the range of poor to excellent. Likewise, there is differential perception of the relational importance of communication in terms of organizational context. Whether the coordination among stakeholders is perceived as excellent or poor, the bottom line is that stakeholder relations in the company remains a challenge. Stakeholders have multiple expectations of the company strategic plan and the strategic planning process which further raises multi-faceted challenges to the company. Based on the findings the study came up with a model that highlights the streams of thought pursued in the study. The findings affirm the view that relationships result from what transpires, happens, or occurs during strategic planning. Likewise, the inherent connectivity that results from the social nature of individuals involved in the planning process is affirmed. The former is on account of the responsibilities of the stakeholders and the latter on account of the inherent value that stakeholders place on strategic planning. The quality and extent of stakeholder relations however is moderated by extent and quality of coordination and communication before and during the planning process.
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Business strategy and organisational development : organisational archetypes and sociocognitive processes in the frameworks of configurational approachSmirnov, Vitaliy January 2007 (has links)
A large number of studies suggest that the content of strategy becomes more multifaceted and elaborate and characterised by progressive development over time. Recently, a growing number of researchers argue that strategy can become simple, stable and inert over time. This study investigates how changes of sociocognitive processes at individual, group and organisational levels influence organisational processes and strategic decisions. It adopts configurational approach to strategy development and its concepts (configurations, transformations, archetypes) as a framework. Thus, the purpose is to provide a characterisation of strategy development by analysing the integration of four key research dimensions (social, cognitive, organisational performance and contextual) into one coherent theoretical structure - the model of organisational archetypes. This four-dimensional model is developed from the analysis of fifty one Ukrainian organisations using quantitative and qualitative research methods (questionnaire, interview and group interview) according to the logical structure of configurational research (modelling the sociocognitive basis, modelling the "fit between research dimensions and modelling configurations and archetypes). Following on from this, the model of organisational archetypes is validated in four other organisations through the development of a test of organisational internal creative environment in order to identify their configurations (current conditions) and archetypes (strategic perspectives). The procedure of this test includes the following sequence of actions: identifying sociocognitive characteristics of organisational members and the organisational internal creative environment, identifying periods of transformation and configuration in the process of organisational development, researching characteristics of the business-environment, and identifying appropriate organisational archetypes. The model of organisational archetypes developed in this thesis allows the identification of current and prospective organisational conditions and making relevant strategic decisions that reflect and anticipate changes in organisational internal and external environments. Thus, changes in the organisational internal creative environment (sociocognitive characteristics of organisational members) reflect changes in the business-environment and organisational performance and transform the characteristics of strategic decisions from multifaceted and elaborate to simple and inert and vice versa.
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Data quality assurance for strategic decision making in Abu Dhabi's public organisationsAlketbi, Omar January 2014 (has links)
Data quality is an important aspect of an organisation’s strategies for supporting decision makers in reaching the best decisions possible and consequently attaining the organisation’s objectives. In the case of public organisations, decisions ultimately concern the public and hence further diligence is required to make sure that these decisions do, for instance, preserve economic resources, maintain public health, and provide national security. The decision making process requires a wealth of information in order to achieve efficient results. Public organisations typically acquire great amounts of data generated by public services. However, the vast amount of data stored in public organisations’ databases may be one of the main reasons for inefficient decisions made by public organisations. Processing vast amounts of data and extracting accurate information are not easy tasks. Although technology helps in this respect, for example, the use of decision support systems, it is not sufficient for improving decisions to a significant level of assurance. The research proposed using data mining to improve results obtained by decision support systems. However, more considerations are needed than the mere technological aspects. The research argues that a complete data quality framework is needed in order to improve data quality and consequently the decision making process in public organisations. A series of surveys conducted in seven public organisations in Abu Dhabi Emirate of the United Arab Emirates contributed to the design of a data quality framework. The framework comprises elements found necessary to attain the quality of data reaching decision makers. The framework comprises seven elements ranging from technical to human-based found important to attain data quality in public organisations taking Abu Dhabi public organisations as the case. The interaction and integration of these elements contributes to the quality of data reaching decision makers and hence to the efficiency of decisions made by public organisations. The framework suggests that public organisations may need to adopt a methodological basis to support the decision making process. This includes more training courses and supportive bodies of the organisational units, such as decision support centres, information security and strategic management. The framework also underscores the importance of acknowledging human and cultural factors involved in the decision making process. Such factors have implications for how training and raising awareness are implemented to lead to effective methods of system development.
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