La presente investigación tiene como objetivo determinar cuáles son las motivaciones que tienen los productores de las Ferias Saludables de la Lima Moderna para obtener una certificación orgánica. Durante la investigación se determinó que las personas se ven inspiradas a entrar a este rubro más por ofrecer productos saludables que por las retribuciones económicas. Para la realización de la presente investigación se utilizó el enfoque de los cinco capitales de los medio de vida sostenible propuesta por el DFID (2008), donde a través de estos capitales analiza la situación inicial para ver la forma de desarrollo sostenible que se debe optar teniendo en cuenta no solo el aspecto ambiental sino también el económico, social, humano y físico; además de tener a las personas como agentes de cambio positivo por lo que concierne a los medios de subsistencia y desarrollo. En los resultados se obtuvieron que los cinco capitales tienen influencia en los motivos de los productores para obtener una certificación orgánica, ya que el grado de significancia de la Medida de adecuación muestral de KMO es superior a 0.05 demostrando un alto grado de correlación de las variables. / The main objective of this study to determine the motivations of producers from Healthy Fairs at Modern Lima in order to obtain an organic certification. During the investigation it was determined that are more inspired to enter this category with the purpose of offering healthy products rather than obtaining economic rewards. To carry out this research, the five capitals of Sustainable Livelihoods Framework proposed by DFID (2008) was used. This approach analyses throughout these capitals the initial situation with the objective to see the form of sustainable development that should be chosen. It takes into account not only the environmental aspect but also the economic, social, human and physical aspect. In addition, this approach considers people as positive change agents that involve a subsistence and development perspective. The results showed that the five capitals drive the motivation of the producers to obtain an organic certification, since the degree of significance of the sample adequacy measure of KMO is higher than 0.05, this study demonstrates a high degree of correlation of the variables. / Tesis

Submitted by Jorge Silva (jorgelmsilva@ufrrj.br) on 2018-03-15T18:07:25Z No. of bitstreams: 1 2016 - Nadja Ohana Soares Guilherme.pdf: 2566177 bytes, checksum: d53c34f3a24966c1af40a317f57b287c (MD5) / Made available in DSpace on 2018-03-15T18:07:25Z (GMT). No. of bitstreams: 1 2016 - Nadja Ohana Soares Guilherme.pdf: 2566177 bytes, checksum: d53c34f3a24966c1af40a317f57b287c (MD5) Previous issue date: 2016-10-19 / CAPES / The present research sought to understand the emergence and interaction of the chef of cuisine as mediator in the relationship between small producers and consumers. Based on the characterization of the recent gastronomization phenomenon of organic family farming, this research examined the creation and the work developed by Ecochefs of the Maniva Institute in the Carioca Circuit of Organic Fairs (Circuito Carioca de Feiras Org?nicas ? CCFO). In addition, this research located and analyzed the place of the producers that supply ingredients for the Institute and also sought to understand how organic pink tapioca is perceived and consumed by the visitors of these fairs. The methodological strategy used to achieve these objectives consisted in a qualitative approach to data collection and analysis, based on participant observation at the fairs and semi-structured interviews with producers, chefs and consumers. In conclusion, the research points out that the work developed by Ecocofs of the Maniva Institute goes beyond the construction of a differentiated product of gastronomic quality, prioritizing the figure of the small organic producer, seeking, in this way, to strengthen organic family agriculture in Rio de Janeiro. / A presente pesquisa buscou compreender a emerg?ncia e atua??o do chef de cozinha como mediador na rela??o entre pequenos produtores e consumidores. Partindo da caracteriza??o do fen?meno recente de gastronomiza??o da agricultura familiar org?nica, esta pesquisa examinou a cria??o e o trabalho desenvolvido pelos Ecochefs do Instituto Maniva no Circuito Carioca de Feiras Org?nicas ? CCFO. Al?m disso, situou e analisou o lugar dos produtores que fornecem ingredientes para o Instituto e, ainda, buscou entender como a tapioca pink org?nica ? percebida e consumida pelos frequentadores destas feiras. A estrat?gia metodol?gica utilizada para atingir esses objetivos consistiu na ado??o de uma abordagem qualitativa de coleta e an?lise de dados, a partir da observa??o participante nas feiras e entrevistas semiestruturadas com produtores, chefs e consumidores. Como conclus?o, a pesquisa aponta que o trabalho desenvolvido pelos Ecochefs do Instituto Maniva vai al?m da constru??o de um produto diferenciado e de qualidade gastron?mica, priorizando a figura do pequeno produtor org?nico, buscando, dessa forma, fortalecer a agricultura familiar org?nica do estado do Rio de Janeiro.