Under the business environment in the 21th century with global competition and outsourcing cooperation, the model of starting an enterprise has been performed diversely. This study explores the elements of starting an enterprise that uses different methods of communication and marketing. In the field of direct selling, every distributor hopes to own a massive down-line organization with direct management in order to earn a huge amount of reward. However, to build a successful down-line organization demands professional knowledge and practical management skills. This research studies the operation of the successfully performed¡u6-4-2 system¡vby exploratory research. ¡u6-4-2 system¡voffers a set of models which is similar to the chain store operations of 100% copying and leads the partners to the same direction by offering operating modules and verifying methods that are simple, correct and success-assuring . This system sequentially improves the behavior and thinking method of a new member, cultivates his/her characteristics and abilities to become a leader. It has established an international multi-level marketing organization simply by two requirements to the distributors¡¦ daily life: following five major principles; doing seven things a day.

Thesis (M.A in National Security Affairs)--Naval Postgraduate School, June 2005. / Thesis Advisor(s): Hans-Eberhard Peters. Includes bibliographical references (p. 113-125). Also available online.

在石油價格高漲、都市空氣汙染及全球溫室效應日趨嚴重的情況下，電動車的推廣被個許多國家視為重要的發展政策。但由於目前電動車受限於車價高、充電速度慢、性能尚不足以滿足多數使用者的需求，因此將電動車的推廣目標從一般民眾改為大眾交通運輸業者如:乘計程車，成為許多國家的優先目標。而在台灣由於電動車推廣並不普遍，計程車司機對於電動車並不了解，加上車價較汽油車高，在推廣上更加困難。因此電動計程車的推廣由計程車車隊購買，再以租賃的方式給予計程車司機使用是較為可行的方式，本研究針對電動車與計程車業者的搭配進行探討，並以台灣大車隊為例子作為可行性研究目標。 本研究從計程車司機、計程車車行、乘客、政府，四個腳色下去探討，由對計程車司機的問卷調查及目前車輛使用的方式、與台灣大車隊經營團隊的訪談結果、政府目前對電動車的政策方向及補助、還有各家車廠的電動車技術，從上述這些資訊去分析電動車在台灣作為計程車的可行性，以及可以帶來什麼樣的益處。最後再將電動車和現行汽油車做使用成本的比較，進一步凸顯電動車適合作為計程車使用的特性。 本研究發現: (1) 現行電動車的續航力足夠台灣一般計程車司機使用一整天不須充電。 (2) 在行駛相同的里程數下，電動車的充電費用遠低於汽油價格 (3) 以目前的車輛價格，電動計程車租金可達到計程車司機的接受範圍。(4)長期使用下，以電動車作為計程車的總成本低於使用汽油車，可以增加司機的收入 / In the soaring oil price, increasing urban air pollution and worsening global warming situation, promotion of Electric Vehicle has become an important development policy in many nations. However, many nations have focus and prioritize Electric Vehicle’s development in the public transit vehicle market instead of the consumer vehicle market, such as taxi, due Electric Vehicle’s high retail price, slow charging process and lack of functionality still cannot meet most consumers’ demands. In Taiwan, due to the lack of Electric Vehicle promotion and understanding in all markets and the higher price compared to petroleum-based vehicles, deployment of the aforementioned development policy has encountered more difficulties. Therefore, the more logical approach for Electric Vehicle promotion would be enabling taxi organization to purchase in mass numbers, then rent the vehicle to Taxi drivers. This research focuses on the partnership between the Electric Vehicle industry and the Taxi Organizations, and will focus on the Taxi Organization, Taiwan Taxi, as a feasible research target case study. This research will analyze based on four different roles of the Taxi industry, namely, the Taxi Driver, Taxi Organization, Taxi Customers and the government through: questionnaires that inquire about current vehicle use, interviews that provide insights to Taiwan Taxi’s management directions, documents that highlights government policy directions as well as subsidy on Electric Vehicles, and summaries that provide an understanding of each Electric Vehicle Manufacturers’ technologies. From the above analysis, this research will aim to determine the feasibility of Electric Vehicles as Taxi in Taiwan and the possible benefits of such change. Finally, this research will compare the cost of Electric Vehicle versus current petroleum-based vehicles as an operative cost comparison to further prove that Electric Vehicle is a suitable replacement technology for the Taxi industry. This research has found that: modern electric vehicle’s battery life is sufficient for regular taxi drivers in Taiwan for an entire day without recharge; under the same mileage, the cost of charging an electric vehicle is far cheaper than refilling petroleum; the cost of renting an electric vehicle is in an acceptable range compared to the current vehicle purchase price; in long terms, the cost of electric vehicles as taxi is far cheaper than using petroleum-based vehicles, which can increase the drivers’ profits.