Les résines polyesters sont des composants présents dans une majorité des revêtements et matériaux utilisés aujourd'hui. Ils sont obtenus par polycondensation de polyols, polyacides et monoacides. Les réglementations évoluant (REACH) et le public étant de plus en plus sensible à l'origine et l'impact des produits qu'il consomme, la substitution des produits pétrosourcés vers des matières premières renouvelables semble évidente. De nouveaux polyesters, composés majoritairement de monomères biosourcés, ont donc été synthétisés. L'acide L-(+)-tartrique a été principalement étudié, ce monomère quadri-fonctionnel étant peu utilisé dans la chimie des matériaux bien que disponible en grandes quantités et peu coûteux. Afin de caractériser les polyesters, différents tests utilisés dans l'industrie ont été mis en place, les caractéristiques physico-chimiques pouvant varier d'une application à l'autre. Différents mécanismes de réticulation ont également été explorés afin d'adapter les polyesters aux contraintes de résistance et de séchage requises. Ces mécanismes incluent la réaction entre les hydrazides et les méthyles cétones ainsi que celle des dérivés du Bore et des hydroxyles à température ambiante. La solubilité des polyesters synthétisés a également été étudiée afin d'obtenir un produit soluble en phase aqueuse capable de devenir insoluble après réticulation et séchage / Polyester binders are the main components of the coatings and materials used nowadays. They are obtained by the condensation of polyols, polyacids and monoacids. Evolving regulations (REACH) and the public being increasingly sensitive to the origin and impact of the products it consumes, petro based compounds substitution to renewable raw materials seems obvious. New polyesters, mainly composed of biobased monomers were therefore synthesized. The L-(+)-tartaric acid was mainly studied, this quad-functional monomer being barely used in materials chemistry, although available in large quantities and inexpensive. To characterize polyesters, various tests used in the industry have been established, the physicochemical characteristics may vary from one application to another. Different crosslinking mechanisms have also been explored to adapt polyesters constraints of resistance and drying. These mechanisms include the reaction between the hydrazide and methyl ketones, as well as the derivatives of Boron and hydroxyl at room temperature. The solubility of the synthesized polyesters was also studied in order to obtain a water soluble material capable of becoming insoluble after crosslinking and drying

Due to the technical development the enterprises of today are forced to creative thinking when it comes to marketing of their products. An example of one of these new methods are the development of product placement which has come to an interesting turn namely advertiser funded programming (AFP). Instead of the product just being a small part of the storyline it has become the story itself. The purpose of this study is to analyse how the advertiser funded tv-production Roomservice, a Swedish home styling program, communicates with it’s viewers as well as how they perceive the message. The study is based on qualitative interviews and a quantitative survey. The results showed that Roomservice is communicating without an obvious source but still clearly reaching the viewers with its message. Information about paint and painting are frequently shown in the program. This has affected the viewers in means of higher appreciation of the product. The most thrilling and unexpected result was the fact that a big part of the respondents were valuing the product higher and therefore willing to spend more money on paint after having seen Roomservice. The information also gets the viewers more engaged in the subject of paint and a small but important group was even looking for more information about things they’ve seen in the program. A big majority stated that Roomservice made them feel a stronger desire to paint, due to these results it can only be said that Roomservice has had influence on the viewers. Finally, the study showed that in order to create a successful advertiser funded production the integration of the product must be done correctly, as well as the ability of the production to work as tv-entertainment.

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The use of volatile organic compounds (VOC) in coating materials has adverse effects on both human health and the environment. Due to concern over these problems, coating industry has attempted to decrease the solvent contents of coating materials for the last three decades by developing water dispersed and powder paints. A recently developed method to make solvent free paint is to use highly branched polymers in high solid alkyd resins. Highly branched polymers help to achieve resins with viscosity much lower than its linear counterparts. In this study, a new alkyd based resin was formulated using long oil alkyd and melamine based hyperbranched polymer having 24 functional groups on its structure. The long oil alkyd was synthesized by using an oil mixture (40% linseed + 60% sunflower). Melamine was preferred as core molecule due to its excellent properties such as greater hardness, alkali and solvent resistance with thermal stability. The resin produced has low viscosity because its hyperbranched structure / therefore, it needs no solvent for its application. The chemical characterization of the resins with different compositions was performed using Fourier Transform Infrared Spectroscopy and thermal properties were determined by Differential Scanning Calorimetry. Physical and mechanical tests were conducted to determine hardness, flexibility, impact resistance, abrasion resistance, adhesion power, and gloss property of the samples. The viscosity of the resins decreased from 148 Pa.s to 8.84 Pa.s as the hyperbranched polymer to long oil alkyd ratio was increased from 1:3 to 1:24. On the other hand, the hardness values of the resins decreased from 198 Persoz to 43 Persoz. All resins showed excellent flexibility, formability, adhesion, and gloss.

Performance studies on the treatment of VOCs in air streams by a pilot-scale regenerative catalytic oxidizer (RCO) and a full-scale regenerative thermal oxidizer (RTO) were conducted. The pilot-scale RCO was constructed with two 20-cm x 200-cm (inside diameter x packing height) regenerative beds packed with gravel (average particle size = 1.25 cm) used as the thermal regenerative solid material. Experimental results indicate that destruction efficiencies of 97 and 90%, respectively, were obtained for methyl ethyl ketone and toluene at a superficial gas velocity of 0.372 m/s (evaluated at 25¢J) and a maximum bed temperature of 400¢J. It was estimated that an electrical thermal energy of approximately 84 kWh was required for treating 1,000 m3 of the waste air stream by the RCO. The full-scale RTO was constructed with two regenerative beds of 100-cm square x 200-cm height packed with the gravel used in the RCO. A paint solvent containing methyl ethyl ketone, ethyl benzene, xylenes, and ethyl acetate was used for the target VOCs. Experimental results indicate that, at a superficial gas velocity of 0.372 m/s (evaluated at 25¢J), VOC destruction efficiencies of 84, 92, 95 and 98% were obtained for the beds at temperature ranges of 200-300, 300-500, 400-700, and 500-700¢J. These conditions corresponded to empty gas retention times of 1.07, 0.85, 0.41, and 0.39s, respectively, for the cited temperature ranges. Finally, it was estimated that electrical watts of approximately 0.10, 0.45, 1.78, 2.43 kWh were required for treating 1,000 m3 of the waste air stream, respectively, at bed temperature ranges of 200-300, 300-500, 400-700, and 500-700¢J.

To portray women without objectifying them is an intentional, political act. The art historical tradition is to paint women to extol their sexual beauty and to encourage possessiveness. There is a new guard of women painters who provide a counterpoint to this tradition by depicting a more multifaceted version of the female psyche. I align myself as an artist with them by attempting to broaden the depiction of women as subjects in painting. My subjects are beautiful and observable, but not consumable. They are more public than private and more iconic than intimate. My paintings have a strong connection to traditional portraiture in both style and technique. However, my subjects are contemporized through the use of modern fashion, unexpected facial expressions, unique color relationships and photographic cropping. / text

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The Thirteenth East Asia-Pacific Conference on Structural Engineering and Construction, September 11-13, 2013, Sapporo, Japan (EASEC-13)

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