• Refine Query
  • Source
  • Publication year
  • to
  • Language
  • 114
  • 7
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 2
  • 1
  • 1
  • 1
  • Tagged with
  • 153
  • 153
  • 37
  • 31
  • 24
  • 20
  • 18
  • 15
  • 15
  • 13
  • 13
  • 13
  • 12
  • 11
  • 11
  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
41

Causal uncertainty and persuasion how the motivation to understand causality affects the processing and acceptance of causal arguments /

Tobin, Stephanie J, January 2004 (has links)
Thesis (Ph. D.)--Ohio State University, 2004. / Title from first page of PDF file. Document formatted into pages; contains x, 309 p.; also includes graphics. Includes abstract and vita. Advisor: Gifford Weary, Psychology Graduate Program. Includes bibliographical references (p. 68-71).
42

What doesn't kill me makes me stronger a metacognitive analysis of resistance and attitude certainty /

Tormala, Zakary Lochel, January 2003 (has links)
Thesis (Ph.D.)--Ohio State University, 2003. / Title from first page of PDF file. Document formatted into pages; contains xii, 139 p.; also includes graphics (some col.). Includes abstract and vita. Advisor: Richard E. Petty, Dept. of Psychology. Includes bibliographical references (p. 101-110).
43

Is that all?: exploring the cognitive and affective processes underpinnings of the "that's-not-all" technique

Banas, John Andrew 28 August 2008 (has links)
Not available / text
44

Effects of high fear vs. high danger communications on intentions and behavior by Lin Cheryle Flachmeier.

Flachmeier, Lin Cheryl January 1980 (has links)
No description available.
45

Motivational techniques in cosmetic advertising

Krause, Myrtle JoAnn January 1974 (has links)
The purpose of the study was to determine whether or not high school students can detect the presence of motivational techniques used in cosmetic advertising. The study administered a test to eighteen senior high school students from an advanced speech class and to eighteen senior high school. students from an advanced English class. The speech class constituted the experimental group and the English class constituted the control group.The experimental group were given special. training In the six motivational techniques: emotional appeals, logical appeals, social approval appeals, social disapproval appeals, language appeals, and color appeals. The course procedure consisted of lectures, textbook readings, and exercises done by the students. Students applied their knowledge of motivational techniques to the writing of persuasive speech composition and delivery of the persuasive speeches.After the training course for the experimental group, test results showed a significant difference between the pretest and post test at the .01 level of confidence. On the other hand, the control group who had received no training showed no significant difference on test scores from pretest to post test.The investigation concerning high school students’ detection of motivational techniques indicated the following: First, there the complete experimental test showing was a positive correlation of scores between pretest and the complete post test for the group. Second, special training for the group resulted in scores from pretest to post a difference which was significant at the .01 level of confidence. Third, using the parametric t test shows no significant difference from the pretest to post test scores of the control group. Fourth, at times, the motive appeals appear to be somewhat ambiguous. Fifth, cosmetic products are emotionally oriented and, hence, many cosmetic advertisements will have emotional appeal. Sixth, social approval and social disapproval appeals are not always mutually exclusive. Seventh, it is feasible to train students to detect the presence of motivational techniques, and it is obvious that students who are untrained seem less able to detect the techniques.
46

Acknowledging the power of preaching and utilizing it to counsel people in a local church

Tang, Herman C. January 1993 (has links)
Thesis (D. Min.)--Trinity Evangelical Divinity School, 1993. / Abstract. Includes bibliographical references (leaves 239-243).
47

Heart rate, cognitive response, and persuasion /

Cacioppo, John T. January 1977 (has links)
Thesis (Ph. D.)--Ohio State University, 1977. / Includes vita. Includes bibliographical references (leaves 133-144). Available online via OhioLINK's ETD Center.
48

Effect of communicator physical attractiveness and expertness on opinion change and information processing /

Joseph, Wendell Benoy, January 1977 (has links)
Thesis (Ph. D.)--Ohio State University, 1977. / Includes bibliographical references (leaves 266-283). Available online via OhioLINK's ETD Center.
49

Fear factor the impact of fear appeal messages on arousal, attitude formation and vaccination intentions in bioterrorism related communications /

Morris, Angela S. Pashupati, Kartik. January 1900 (has links)
Thesis (M.S.)--Florida State University, 2004. / Advisor: Dr. Kartik Pashupati, Florida State University, College of Communication, Dept. of Communication. Title and description from dissertation home page (viewed Sept. 24, 2004). Includes bibliographical references.
50

A study of persuasion, propaganda and the effectiveness of messages

Saunders, Kelly M. January 1900 (has links)
Thesis (M.S.)--West Virginia University, 2005. / Title from document title page. Document formatted into pages; contains iv, 41 p. : ill. Includes abstract. Includes bibliographical references (p. 40-41).

Page generated in 0.0697 seconds