This ethnographic research examines how farmers survive agricultural crises by exploring reactions of Saskatchewan beef and dairy farmers to the Canadian BSE crisis. As this study unfolded it became clear that the BSE crisis is only one of many recent crises that have been changing the face of Saskatchewan rural communities and family farms. Producers see a crisis in their inability to achieve their own measures of success in both the life and business of farming. This includes a greater need for off-farm work, a decline in rural community life and values, and a shift away from farming as a desirable livelihood.<p> The BSE crisis has highlighted the risky nature of the contemporary agriculture industry, both for farmers' livelihoods and for food safety. Farmers' initial strategies to address the BSE crisis were precautionary and conservative in nature: minimal enterprise adaptation while waiting out markets. As the crisis continued, producers worked to bring their experience and understanding to bear on changing the structure of the agricultural system. Attempts at change were not often successful. This was attributed to a lack of initiative by government and powerful players, such as the multi-national packing industry that profited from the crisis situation and used the crisis to consolidate power within the value chain. Producers felt that they were paying too much for risks that were beyond their control. The government support they needed was not in line with their structural concerns; risky pre-BSE structures have not been appreciably changed. Uncertainty and risk remain high for the average farmer.<p> There appears to be a growing distrust in powerful institutions that farmers depend on, and a consequent disengagement from government surveillance and regulatory policies. This foreshadows possible serious repercussions in food security and food safety, issues that are still unsettled regarding BSE in Canada. This research indicates a need for greater transparency and public knowledge pathways to reduce uncertainty and allow individuals to better understand and manage emerging risk complexes. Increased democratic space within food and agricultural systems for participation by producer and rural publics would help to balance out government rationalities that may not fully account for culturally mediated understandings of risk and action at the farm level.

Thesis (M.Phil.)--University of Hong Kong, 2003. / Also available in print.

Thesis (Ph. D.)--UCLA, 2010. / Vita. Includes bibliographical references (leaves 230-241). Film and videography: leaves 226-227.

Thesis (Ph. D.)--UCLA, 2009. / Vita. Includes bibliographical references (leaves 345-355).

Call number: LD2668 .T4 1932 D61

published_or_final_version / Literary and Cultural Studies / Master / Master of Arts

published_or_final_version / abstract / Comparative Literature / Master / Master of Philosophy

published_or_final_version / Literary and Cultural Studies / Master / Master of Arts

A valorização de produtos que sejam ecológica e socialmente responsáveis vem fazendo que as certificações no âmbito socioambiental venham crescendo no decorrer dos anos. Isso se reflete na agricultura onde a pressão se dá no sentido de que as produções sejam ambientalmente mais equilibradas e socialmente mais justas. A certificação Fair trade surge como uma das alternativas a essas pressões originárias dos consumidores. Esse modelo de Comércio surgiu como uma alternativa às associações de pequenos produtores rurais em condições econômicas desfavoráveis obterem melhores condições de comércio para seus produtos e assim melhorar o padrão de vida de suas comunidades. Tais desvantagens econômicas podem ser caracterizadas pela maior vulnerabilidade de pequenos produtores a flutuações dos mercados internacionais de commodities, sem acesso a crédito e reservas de capital. Essa falta de oportunidades econômicas por dificuldades de acesso a capital, mercados compradores e informação criam barreiras aos pequenos produtores, o que garante o acesso facilitado a produtores maiores no mercado de exportações. É nesse contexto que se torna uma excelente opção o novo modelo de comércio justo, o Fair trade. No entanto, verificou-se uma dificuldade desses produtores conseguirem tal certificação. Foi realizado então um estudo multicasos em quatro organizações de pequenos produtores já certificadas, a fim de detectar essas dificuldades de se conseguir essa certificação e propor um check list de ações para ajudar outras organizações a se inserirem nesse mercado. / The valorization of environmental and social responsible products has resulted in an increase of socio-environmental certification schemes over the years. In agriculture, this reflects on a growing pressure towards an environmentally more balanced and socially fairer production. In this context, fair trade certification comes as an alternative to these pressures that come from consumers. This model of trade has emerged to associations of small farmers in unfavorable economic conditions as an alternative for obtaining better trading conditions for its products and thereby improving the living standards of their communities. Such economic disadvantages include the vulnerability of small producers, with no access to credit and no capital reserves, to fluctuations in the international commodity markets. This lack of economic opportunities due to difficulties in accessing capital, markets and information create barriers to small producers, thus ensuring large producers easier access to the export markets. In this context, fair trade becomes an excellent option. However, it is evident the difficulties of these producers to get such certification. Therefore, a multicase study was carried out in four organizations of small producers which already have the certification in order to detect these difficulties in getting the certification and to propose a checklist of actions that can help other organizations to fit into that market.

Digitized by Kansas Correctional Industries / Department: Journalism and Mass Communications.