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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Product satisfaction as a function of expectation and performance a test of a monotonic versus an inverted U functional form /

Surprenant, Carol Frances. January 1900 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1981. / Typescript. Vita. Description based on print version record. Includes bibliographical references (leaves 397-410).
2

Biases in product evaluation: an anatomy of country of origin effects.

January 1990 (has links)
Wai-kwan Li. / Thesis (M.Phil.)--Chinese University of Hong Kong, 1990. / Bibliography: leaves 31-38. / Abstract --- p.vii / Introduction --- p.1 / Boundary of Country of Origin Effects --- p.2 / Involvement level for making buying decisions --- p.2 / Information amount --- p.4 / Interaction effect of involvement level and information amount --- p.5 / Cognitive Processes of Stereotypic Evaluation --- p.7 / Cognitive elaboration hypothesis --- p.7 / Encoding hypothesis --- p.9 / Polarization hypothesis --- p.10 / Attribute hypothesis --- p.10 / Summary representation hypothesis --- p.12 / Method --- p.14 / Design --- p.14 / Subjects --- p.14 / Stimulus Material --- p.14 / Product --- p.14 / Selection of Countries --- p.14 / Attribute Information --- p.15 / Procedure --- p.16 / Manipulation of independent variables --- p.17 / Dependent measures --- p.17 / Demographic variables --- p.18 / Results --- p.18 / Manipulation checks --- p.18 / Boundary of Country of Origin Effect on Product Evaluation --- p.19 / Psychological Mechanisms for the Country of Origin Effect --- p.20 / Free recall of product information --- p.20 / Encoding hypothesis --- p.21 / Cognitive elaboration hypothesis --- p.21 / Polarization hypothesis --- p.22 / Attribute hypothesis --- p.22 / Summary representation hypothesis --- p.23 / Attribute hypothesis as the cause of stereotypic evaluation --- p.24 / Discussion --- p.24 / Boundary Conditions of Country of Origin Effects --- p.24 / Cognitive Processes of Country of Origin Effects --- p.25 / Marketing Implications --- p.29 / Product image building --- p.29 / Product packaging --- p.30 / References --- p.31 / Footnotes --- p.39
3

Prices as signals of quality

Farrell, Joseph von Rosthorn January 1981 (has links)
I consider the workings, under free entry, of some plausible mechanisms enforcing product quality when it is not readily observed by buyers, but is chosen by sellers: there is a moral hazard problem to be overcome. In equilibrium, uninformed buyers can often take price as indicating quality. This is however not the sarne as Spence's signalling notion, since quality is chosen by sellers. It is fruitful to consider price as a commitment, which changes the quality-incentives in a common-knowledge way. In the introduction, I note briefly much of the relevant literature, including my M. Phil, thesis. In Chapter 1, on Repeat-Sales, I consider a continuous model of that incentive to quality. With strong simplifying assumptions, I am able to solve for 'competitive' equilibrium, which involves a bunding of buyers at the minimum quality level, price premia for higher qualities, and consequent inefficiencies. The second chapter is the theory of cheating. It is possible, but costly, for buyers to be 'vigilant'; but equilibrium cannot involve their all being vigilant. There are various externalities between buyers. Different prices can exist in equilibrium, with different honesty levels. I identify a key feature of the cost function, which (together with buyers' tastes, etc.) determines equilibrium. In Chapter 3, I consider introductory offers and their role in entry and quality-signalling, when buyers are very rational. When buyers are identical, a single entrant will never use introductory offers. If there are many entrants, a low first-period price will be observed, but it conveys no information. Only some quality levels can (credibly) be promised by an entrant, and the result is that an incumbent can make positive profits but prevent entry.
4

Consumers' perceptions of extended service contracts : an empirical analysis /

Caudill, Donald W., January 1993 (has links)
Thesis (Ph. D.)--Virginia Polytechnic Institute and State University, 1993. / Vita. Abstract. Includes bibliographical references (leaves 233-240). Also available via the Internet.
5

Test de concept du prototype de logiciel pirale /

Bergeron, Stéphane, January 1994 (has links)
Mémoire (M.P.M.O.)-- Université du Québec à Chicoutimi, 1994. / Résumé disponible sur Internet. CaQCU Document électronique également accessible en format PDF. CaQCU
6

Identifying the use of strategic quality planning in developing products within industrial organization

Farhan,, Munir. January 1999 (has links) (PDF)
Thesis, PlanB (M.S.)--University of Wisconsin--Stout, 1999. / Includes bibliographical references.
7

A model-based framework for designing products and services the role of multiple quality dimensions /

Zhu, Wenge, Krishnan, V. January 2005 (has links) (PDF)
Thesis (Ph. D.)--University of Texas at Austin, 2005. / Supervisor: Viswanathan Krishnan. Vita. Includes bibliographical references.
8

To examine how preferences for higher prices within a product line arerelated to consumer perception of some product: specific characteristics

蔡志忠, Choi, Chi-chung, David. January 1983 (has links)
published_or_final_version / Business Administration / Master / Master of Business Administration
9

A model-based framework for designing products and services: the role of multiple quality dimensions

Zhu, Wenge 28 August 2008 (has links)
Not available / text
10

Valuation of quality determinants in consumer demand for automobile : a hedonic price approach /

Zajicek, Edward K., January 1990 (has links)
Thesis (Ph. D.)--Virginia Polytechnic Institute and State University, 1990. / Vita. Abstract. Includes bibliographical references (leaves 116-119). Also available via the Internet.

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