Thesis (M.C.P.)--Massachusetts Institute of Technology, Dept. of Urban Studies and Planning, 1982. / MICROFICHE COPY AVAILABLE IN ARCHIVES AND ROTCH / Includes bibliographical references. / by Pamela Marshall Lebeaux. / M.C.P.

Few men in the history of American business have been more controversial than Jay Gould. His accomplishments and failures left an indelible mark on United States business life. Although much has been written about Gould's life and business career, no study has related a technical analysis of the Southwestern rail stock price movements to his railroad ventures in the Southwestern United States. It is the purpose of this study to present a historical review of Gould's acquisitions in the southwest and to explore the implications of these ventures on the public and business sectors of the American economy. Utilizing stock price changes, the thesis attempts to explain more fully the relationship of Gould's security trading practices to his Southwestern railroad system. Several technical patterns and interpretations are analyzed and compared for an overall view of his activities. Preliminary investigation by this thesis indicates a high degree of correlation between the stock price changes and Gould's formation of the South-western railroad system. Analysis of the moral implications of Gould's business ventures does not come within the scope of this study. In organizing the thesis, it was necessary to include only Gould's Southwestern rail activities and his associated railroad investments. Although many of Gould's purchases were simultaneous, the study analyzes each acquisition separately in hope of avoiding confusion. Sources containing business information on Jay Gould's activities included Railway Review and Railway Gazette, which provide many details on southwestern railroad events. Newspapers such as the St. Louis Evening Chronicle, the Austin Daily Democratic Statesman, and the Denver Tribune were used to portray Gould in view of his contemporaries. Government publications were valuable especially in the areas of public policy and its relationship to the railroads. The Commercial and Financial Chronicle was a valuable tool, as were the leading New York newspapers of the day. Secondary sources were utilized when other information was not available or obtainable. In the last chapters, the study evaluates a comparable modern railway problem and relates this analysis to Gould and his activities in the Southwest. Hopefully, the result will be a greater understanding of Jay Gould's achievement and failures.

This creative project presents guidelines for Rail to Trail Conversion. A preliminary plan for conversion of the CSX running from Richmond County through Delaware County, and ending in Marion County, Indiana, is presented as a case study. The line, which connects several communities and several points of interest along the railroad right-of-way, has been requested for abandonment.To keep the line for interim public use, one of the possibilities is to convert the line to trail use. The trail corridor might create a good linkage between several adjacent places, because it provides various recreational zones along the former railroad right-ofway. There will be two different kinds of trail corridor-urban and rural trail. The distinction between the two will be one of use, urban trails will be used for daily activities and rural trails usually used primarily during weekends, holidays, and vacation time.The development of trail corridor will also encourage movement of people foreither cycling or walking. Campgrounds, wildlife watching stations, scenic overlook areas, trailheads, and outdoor fitness centers are the most common auxiliary components associated with trail development. Wherever the improvement passes through communities, the communities will benefit from the improvement of retailing activities. Each improvement requires certain criteria of location and land surface.Rail to trail conversion is a costly project. In order to make the project easier and economically feasible, the project should encourage more individuals, private organizations, and public agencies to get involved with the conservation. Local newspapers, broadcast on local radio and television, and interest group workshops are the most effective means of developing support. Time is critical in developing succesful rail to trail conversion. The project should be implemented as soon as the railroad has been abandoned, in order to prevent the tracks reverting to adjacent landowners. / Department of Urban Planning

Thesis: M.S., Massachusetts Institute of Technology, Sloan School of Management, 1975 / Bibliography: leaf 43. / M.S. / M.S. Massachusetts Institute of Technology, Sloan School of Management

Indiana University-Purdue University Indianapolis (IUPUI) / This study explores the intersection of the developments in the growing advertising, railroad, and automotive sectors of the U.S. economy. It examines the latter two sectors’ advertising to the elite by focusing on how industries that targeted the luxury market used fine art to emphasize and underscore the exceptionalism of that high-end market compared with the mass market. It does so by looking at the transition from using art as a decorative component unrelated to the product to using art specifically designed to advertise a product or experience. In the literature, advertising history has been delineated rather narrowly as the history of advertising to the mass consumer or as the history of advertising a specific type of product. This work broadens the focus in advertising history to show that luxury advertisers, as a sub-category of advertisers, developed particular advertising strategies, which recognized and exploited the relationship between their respective service or product, and a consciously selected audience for their respective advertisements. It shows that high art became a differentiating characteristic of advertising strategies aimed at the social elite market. This work also proposes the need for adding a specific timeline for the development of luxury advertising to the broad, more generally known outline of advertising history.