Following the Globalization trend, the policy of Deregulation, Open Sky and BOT had been implemented into the transportation industry in Taiwan. This new policy created the dynamics for transformation both in the Airlines Industry and Railway Industry. The new transportation policy lead to the establishment of E-Airways and T-Rail. This research concentrated on the case study of Operations Readiness Strategy implemented by E-Airways and T-Rail respectively based on the academic theory of SWOT and Five Force Model. E-Airways Case Study covers the strategic items on the establishment of Operations Core Competence, Flight Networks, Innovation of Economy-Deluxe class, Marketing Channel and Airline Strategic Alliance. T-Rail Case Study refers to the Operations Readiness Strategy implemented to import the core competence of High Speed Rail. This research reached the conclusions: 1.To confirm academic theory to be applicable for the successful model of both E-Airways and T-Rail case study; 2.To confirm same strategy model to be applied for different industry; 3.To confirm the strategic competence to be created; 4.That Cross verification of SWOT and Five Force Model will lead to solid strategy. 5.The successful model of E-Airways case study with analysis on the operation readiness strategy is available as reference for any potential airline operator after merge & acquisition of existing airlines. 6.The successful model of T-Rail case study is available as reference model for any ¡§next one¡¨ national HSR (High Speed Rail) Project.

This study involves establishing imperative customer relationship value antecedents and mediators within the business-to-business (B2B) railway industry of Southern Africa and determining whether these relationship value antecedents and mediators will achieve customer retention as an outcome. The goal is to create a conceptual model for the B2B railway industry of Southern Africa, which will be done through reviewing well-established theories and past literature on the topics of relationship marketing, relationship value, and retention within the B2B industry. After an examination of the existing literature, a proposed conceptual model will be developed and tested using confirmatory factor analysis (CFA) with a sample of 265 B2B supplier companies operating in the Southern African railway market. The CFA represents the measurement model of this research, which proposes the relationship value antecedents, mediators, and their influence on retention within the B2B railway industry of Southern Africa. Secondly, structural equation modelling (SEM) will be conducted, in order to test relation-ships with latent factors. The results indicate that the factors of service, supplier, relational, and financial performance are important antecedents, and that satisfaction and relationship value are significant mediators of customer retention in the B2B railway industry of Southern Africa. / Business Management / D. Admin. (Business Management)

Submitted by MARCO ANTONIO BAPTISTELLA null (marco_baptistella@terra.com.br) on 2016-08-23T19:37:34Z No. of bitstreams: 1 REV 17. MARCO A. BAPTISTELLA.pdf: 11920777 bytes, checksum: ba33aea22870d52b190f07f07f6e333c (MD5) / Approved for entry into archive by Ana Paula Grisoto (grisotoana@reitoria.unesp.br) on 2016-08-25T20:22:58Z (GMT) No. of bitstreams: 1 baptistella_ma_me_guara.pdf: 11920777 bytes, checksum: ba33aea22870d52b190f07f07f6e333c (MD5) / Made available in DSpace on 2016-08-25T20:22:58Z (GMT). No. of bitstreams: 1 baptistella_ma_me_guara.pdf: 11920777 bytes, checksum: ba33aea22870d52b190f07f07f6e333c (MD5) Previous issue date: 2016-08-04 / Atualmente, as cargas aplicadas nos eixos de vagões ferroviários têm sofrido aumento de esforços devido ao choque e tração no engate ferroviário. Neste trabalho o estudo foi realizado no engate tipo “F”, que tem maior utilização e interesse por parte da ferrovia, por se tratar de um engate rotativo e utilizado para descarregamento de vagões com os mais diversos tipos de carga. Este trabalho tem como objetivo, verificar se existem transformações da microestrutura no material do engate, e possíveis gerações de trincas, através do estudo do aço AAR M-201 Grau E, após o ensaio de partículas magnéticas, com corrente alternada através da aplicação de Prods. A faixa de amperagem variou-se de 100 a 1000 ampères e como meio de resfriamento, utilizou-se a água a temperatura ambiente e o ar forçado. A preparação foi feita partindo de um engate Tipo “F” completo, fornecido por um operador logístico, a cauda foi magnetizada por inteiro e depois separados os corpos de prova por corte de serra, refrigerado para não haver aquecimento. Para a caracterização microestrutural, utilizou-se uma preparação metalográfica de laboratório de bancada e ataque com Nital 2%, e fez-se uso de microscopia ótica convencional e microscopia eletrônica de varredura (MEV). Através da utilização da microscopia ótica e da microscopia eletrônica de varredura (MEV), pode-se verificar a microestrutura nas áreas que sofreram alterações microestruturais. Concluiu-se que o aço do engate, AAR M-201 grau E, após a magnetização por Prods de 300 a 1000 ampères, apresentou alteração microestrutural, onde observou-se uma estrutura de martensita acicular não revenida e geração de trincas, a mesma alteração microstrutural foi observada em amostras com resfriamento ao ar, porém sem a geração de trincas, em ampliações de 50 vezes foi nítido o efeito de queima provocado pelo Prods no material, bem como sua extensão, evidenciando áreas centrais de atuação do Prods, zonas de transição e áreas não afetadas. As trincas tiveram comportamento de propagação intergranular, para ampliações de 9300 vezes em MEV, pode-se observar que as mesmas se propagaram somente nas áreas com martensita e contornaram as áreas com maior presença da fase ferrítica. / Currently, the applied loads on the axles of railway cars has been increasing efforts due to shock and traction in railway coupling. In this work, the study was performed on the coupling type "F", which has increased use and interest on the part of the railway, because it is a rotary coupling and used for unloading of wagons with the most diverse types of cargo. This work aims, check for microstructural changes on the coupling material, and possible generation of cracks through the study of steel AAR M-201 grade and after the test of magnetic particles with alternating current by applying Prods. As amperage range, was varied from 100 to 1000 amps and as cooling medium water was used at room temperature and forced air. The preparation was made starting from a coupling type "F" full, provided by a logistics operator, the tail was magnetized in full and then separate the specimens by cutting saw, cooled to no heating. For microstructural characterization, we used a metallographic preparation of benchtop laboratory and attack Nital 2%, and was made use of conventional optical microscopy and scanning electron microscopy (SEM). By using light microscopy and scanning electron microscopy (SEM), you can check the microstructure in areas that suffered microstructural changes. It was concluded that the coupling of steel, AAR M-201 grade And after magnetization by Prods 300-1000 amps, presented change microstructural where there was a martensite acicular structure not tempered and generation of cracks, the same change microstructural was observed in air to cooling with samples, but without generating cracks at magnifications of 50 times was clear the burning effect caused by Prods in the material as well as its extension, showing the central areas of the Prods activities, transition zones and unaffected areas. The intergranular crack propagation behavior had to 9300 times magnification under SEM, it can be seen that they have spread only in areas with martensite and rounded areas with the greatest presence of the ferritic phase.

The impementation of the Strategic Analysis of Bonatrans, a. s. is the main object of the Diploma Thesis. The firm is operating in the market as a supplier of the railway components. Due to the worldwide scope of activities of the firm, the Thesis is focused on the External analysis with the emphasis on the opportunities and threats seeking, arising from the increasing globalization, the high degree of international integration and the changes in the Railway Indusry Sector. The Thesis comprises The International Business Sector Analyis, Competitive Analysis and it takes into account the population growth, urbanization and the impact of climatic change and technological revolution. The practical part of the Thesis is fully based on the theoretical part. After determining the Business Factors of Success and Cmpetitive advantage the Strategic Recommendations for further development of the company are established.